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New Crucial(R) Ballistix(R) Low Profile Memory Helps Solve Module Space and Energy Concerns for Performance Enthusiasts



New Crucial(R) Ballistix(R) Low Profile Memory Helps Solve Module Space and
Energy Concerns for Performance Enthusiasts

True Low Profile Design Provides Extra Module Clearance and Lower Voltages for
Improved Energy Efficiency

Key Messages:

  * New low profile memory provides extra clearance around high-end CPU
    coolers to help improve system airflow and cooling
  * Modules are between 15 percent and 35 percent lower profile than
    competitor offerings,* while enabling up to a 10 percent decrease in power
    consumption
  * Offers performance benefits of Crucial Ballistix memory without the height
    concerns of taller modules

Crucial Logo

Multimedia Elements:

  * Crucial Image Gallery
  * Crucial Ballistix Low Profile Memory

BOISE, Idaho, and GLASGOW, United Kingdom, Nov. 19, 2012 (GLOBE NEWSWIRE) --
Crucial, a leading global brand of memory and storage upgrades, today
announced the immediate availability of Crucial Ballistix Low Profile (LP)
memory, which delivers a true low profile design to provide more clearance
around high-end CPU coolers and improve airflow throughout the system.
Designed for performance enthusiasts and small form factor computer builders
with limited space, Crucial Ballistix LP memory features all the performance
benefits of Ballistix memory without the height concerns of taller modules.

Since overclocked systems with power-hungry processors are often
heat-intensive and require oversized CPU coolers to regulate temperatures,
clearance for memory modules is often limited. To address this, Crucial
Ballistix LP memory modules are between 15 percent and 35 percent lower
profile than competing modules.* Using up to 10 percent less power (1.35V)
than standard modules (1.5V), Crucial Ballistix LP memory modules also help
reduce the cooling problem in high-performance systems, resulting in a lower
thermal profile and less fan noise, and enable easier overall system cooling.

"Crucial Ballistix LP memory delivers all the benefits users have come to
expect from Crucial high-performance memory – just in a smaller package," said
Jeremy Mortensen, senior worldwide product manager, Crucial. "While other low
profile offerings on the market provide some clearance, Crucial Ballistix LP
memory delivers a true low profile and low power design to give users more
clearance around their CPU coolers, while using less power for increased
energy efficiency."

Leveraging the industry-leading design and manufacturing capability of Micron
Technology, Crucial Ballistix LP memory is backed by a limited lifetime
warranty, and is compatible with the latest platforms from Intel^® and AMD.
Crucial Ballistix LP memory is available in a variety of popular DDR3L speeds
and up to 8GB in density for both Crucial Ballistix Sport VLP (very low
profile) and Tactical LP models. Crucial Ballistix LP memory modules are
available now at www.crucial.com, Amazon.com, Newegg.com, and Tigerdirect.com.
For information on where to buy Crucial Ballistix LP memory, please visit
www.crucialproducts.com.

Follow us online!

Facebook: www.facebook.com/crucialmemory

Twitter: www.twitter.com/crucialmemory

YouTube™: www.youtube.com/crucialmemory

About Crucial

Crucial is a global brand of Micron Consumer Products Group, a division of a
subsidiary of Micron Technology, Inc., one of the largest memory manufacturers
in the world. Crucial® products include award-winning solid state drives (SSD)
and DRAM for more than 50,000 desktops, laptops, servers, workstations, and
other systems. Crucial products are available worldwide at leading retail and
e-tail stores, commercial resellers, and system integrators who can be found
at www.crucialproducts.com. For more information or support, visit
www.crucial.com.

The Crucial logo is available at
http://www.globenewswire.com/newsroom/prs/?pkgid=8353

About Micron

Micron Technology, Inc., is one of the world's leading providers of advanced
semiconductor solutions. Through its worldwide operations, Micron manufactures
and markets a full range of DRAM, NAND and NOR flash memory, as well as other
innovative memory technologies, packaging solutions and semiconductor systems
for use in leading-edge computing, consumer, networking, embedded and mobile
products. Micron's common stock is traded on the NASDAQ under the MU symbol.
To learn more about Micron, visit www.micron.com.

*Crucial Ballistix LP modules are between 15 percent and 35 percent smaller
(depending on the type of module) when compared to the average height of the
following low profile and/or low voltage competitor memory modules: Corsair
Vengeance LP, G.Skill Ares, and Kingston Hyperx Lovo. Height calculations were
conducted May 31, 2012, based on information provided by each manufacturer.

©2012 Micron Technology, Inc. All rights reserved. Information is subject to
change without notice. Crucial, Ballistix, and the Crucial logo are trademarks
of Micron Technology, Inc. All other brand or product names are trademarks or
registered trademarks of their respective holders.

CONTACT: Media Contact:
         US Contact:
         Andrew Rodger
         Crucial
         +1 (978) 518- 4516
         crucial@matternow.com
         www.crucial.com
        
         UK Contact:
         John Craske
         Crucial
         +44 (0)20 7025 8213
         crucialteam@fireflycomms.com
         www.crucial.com

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