MicroStrategy Rated #1 by Dresner Advisory Study for Second Year in a Row for Mobile Business Intelligence Offering

MicroStrategy Rated #1 by Dresner Advisory Study for Second Year in a Row for
                    Mobile Business Intelligence Offering

  PR Newswire

  TYSONS CORNER, Virginia, Nov. 19, 2012

- MicroStrategy Receives Highest Overall Rating and Highest Customer Rating,
Out of All 25 Vendors

TYSONS CORNER, Virginia, Nov. 19, 2012 /PRNewswire/ --MicroStrategy®
Incorporated (Nasdaq: MSTR), a leading worldwide provider of business
intelligence (BI) software, today announced that it has been rated the top
Mobile Business Intelligence (BI) offering out of 25 product offerings in the
widely followed 2012 Wisdom of Crowds® Mobile Business Intelligence Market
Study® from Dresner Advisory Services. This is the second year in a row
MicroStrategy Mobile received this number one ranking.

Understand the Market to Fully Prepare for 2013

The MicroStrategy Mobile BI platform goes above and beyond standard business
intelligence to become a full mobile app development platform. The
MicroStrategy Mobile App Platform enables organizations to build a wide
variety of essential mobile apps that deliver workflows, transactions, mobile
operations systems access, multimedia, and business intelligence in compelling
custom native apps.

The Dresner study rated MicroStrategy the top Mobile BI offering, with the
highest platform score and the highest customer user rating for Mobile BI
among all 25 vendors rated. Survey findings include:

  *Mobile business intelligence is the third-highest priority for mobile
    applications, and those that believe mobile BI is critical or very
    important have increased to 61% today, from 52% in 2010.
  *Organizations have aggressive implementation plans through 2015, with more
    than half expecting deployment above 41% penetration within 36 months'
  *For the most popular mobile platforms, users still have a strong
    preference for native apps. This has been driven by the fact that native
    apps have more intuitive interfaces, faster performance and offline
    capabilities – all important to mobile business users.

"We're in the midst of a profound shift toward Mobile BI and mobile
computing," said Howard Dresner, Chief Research Officer, Dresner Advisory
Services, and author of the 2012 Wisdom of Crowds® Mobile Business
Intelligence Market Study. "Mobile BI has become mainstreamed. In fact, for
some, it's the only way they consume Business Intelligence content! In 2012,
its impact is now both clear and profound. The study rated MicroStrategy the
top Mobile BI offering, with the highest overall score and the highest
customer user rating for Mobile BI among all 25 vendors rated."

"There's a powerful opportunity to take what's unique and compelling about
Mobile Apps – embedded with workflows, multimedia, transactions, and business
intelligence – and bring it to life in an easy, fast, and flexible platform,"
said Paul Zolfaghari, President, MicroStrategy Incorporated. "The Dresner
survey results show that independent analysts and our customers agree that our
Mobile Apps are unmatched in terms of customer experience and overall
capabilities. We see ourselves as the global leader in mobile BI software."

MicroStrategy will be hosting a complimentary webcast on December 12th, during
which Howard Dresner will share the results of this in-depth market study. To
receive a copy of the 2012 Wisdom of Crowds Mobile Business Intelligence
Market Study, compliments of MicroStrategy, please visit:

Join MicroStrategy at the Annual Gartner Application Architecture, Development
& Integration Summit at Caesars Palace in Las Vegas from November 27-29, 2012.
MicroStrategy is an exhibitor and platinum sponsor of the Gartner App
Development conference. MicroStrategy Senior Director of Mobile Products Hugh
Owen will be presenting MicroStrategy's Platform Approach to Mobile Apps,
discussing how MicroStrategy Mobile powered apps are helping leading
companies, including Guess?, Inc. and MetLife, become 'Mobile first'
organizations. For more information, visit:
http://www.gartner.com/technology/summits/na/applications .

About Howard Dresner and Dresner Advisory Services

Howard Dresner is Chief Research Officer at Dresner Advisory Services, LLC, an
independent advisory firm and a well-known authority and author in the areas
of Business Intelligence and Performance Management. He has 30 years of IT
industry experience with 22 years in the Business Intelligence market. Dresner
spent 13 years at Gartner, where he was a Research Fellow and Lead Analyst for
BI. He also served as Chief Strategy Officer at Hyperion Solutions prior to
forming Dresner Advisory Services. He publishes several landmark research
studies each year: The Wisdom of Crowds Business Intelligence Market Study®
and The Mobile Business Intelligence Market Study. For more information, visit
www.howarddresner.com .

About MicroStrategy Incorporated

Founded in 1989, MicroStrategy is a leading provider of enterprise software
platforms for business intelligence (BI), mobile intelligence, and social
intelligence applications. MicroStrategy's BI platform enables leading
organizations worldwide to analyze the vast amounts of data stored across
their enterprises to make better business decisions. Companies choose
MicroStrategy BI for its ease-of-use, sophisticated analytics, and superior
data and user scalability. MicroStrategy's mobile intelligence platform helps
companies and organizations build, deploy, and maintain mobile apps across a
range of solutions by embedding intelligence, transactions, and multimedia
into apps. MicroStrategy's social intelligence platform includes a number of
applications that help enterprises harness the power of social networks for
marketing and e-commerce, as well as a suite of free consumer friendly apps
that use MicroStrategy's enterprise technologies. The MicroStrategy Cloud
offering combines MicroStrategy and third-party software, hardware, and
services to enable rapid, cost-effective development of hosted BI, mobile, and
social applications. To learn more about MicroStrategy (Nasdaq: MSTR), visit
www.microstrategy.com and follow us on Facebook (
http://www.facebook.com/microstrategy ) and Twitter (
http://www.twitter.com/microstrategy ).

MicroStrategy, MicroStrategy Business Intelligence Platform, MicroStrategy
Cloud, and MicroStrategy Mobile are either trademarks or registered trademarks
of MicroStrategy Incorporated in the United States and certain other
countries. Other product and company names mentioned herein may be the
trademarks of their respective owners.


Contact: Warren GetlerMicroStrategy Incorporated +1-703-744-6258

Website: http://www.microstrategy.com
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