AOKI Holdings Announces Consolidated Financial Results for the Second Quarter of the Fiscal Year Ending March 31, 2013 (Six

  AOKI Holdings Announces Consolidated Financial Results for the Second
  Quarter of the Fiscal Year Ending March 31, 2013 (Six Months Ended September
  30, 2012)

Increases both in sales and earnings

Business Wire

YOKOHAMA, Japan -- November 16, 2012

AOKI Holdings Inc. (TOKYO:8214)(ISIN:JP3105400000) announced its consolidated
financial results for the Second Quarter of the fiscal year ending March
In the first half of the current fiscal year, the Japanese economy saw a
gradual recovery supported by post-quake reconstruction demand, but the
outlook remained unclear due to Europe's debt problems and concerns of a
slowdown in overseas economies. In the retail industry, demand was generally
firm changes in consumption trends caused by the unstable economy, weather
factors, and lifestyle changes.

In this uncertain environment, the AOKI Group implemented various measures in
each business segment and recorded increases both in sales and earnings. Sales
increased 8.8% year-on-year to 67,425 million yen, operating profit increased
34.2% to 3,083 million yen, ordinary income increased 15.8% to 3,263 million
yen, and net income increased 23.7% to 1,901 million yen.

Consolidated Financial Results for the six Months Ended September 30, 2012,
summarized below. Complete details are available at:

Note: The original disclosure in Japanese was released on November 8, 2012 at
14:15 (GMT +9).
(All amounts are rounded down to the nearest million yen)Japanese GAAP
1. Consolidated Financial Results for the Six Months Ended September 30, 2012
(Apr. 1, 2012 – Sep. 30, 2012)
(1) Consolidated results of operations     (Percentages represent year-on-year
          Sales          Operating        Ordinary        Net income
                            profit            income
            Million  %     Million  %       Million  %      Million  %
            yen             yen               yen              yen
ended       67,425   8.8   3,083    34.2    3,263    15.8   1,901    23.7
Sep. 30,
ended      61,945   5.7  2,297    7.7    2,818    3.2   1,537    244.5
Sep. 30,

Note: Comprehensive income (million   Six months ended   1,770 (up 14.7%)
yen)                                    Sep. 30, 2012:
                                        Six months ended     1,544 (up 627.1%)
                                        Sep. 30, 2011:

                               Net income per share  Diluted net income
                                                        per share
                                 Yen                    Yen
Six months ended Sep. 30, 2012   45.63                  45.58
Six months ended Sep. 30, 2011  36.04                 -

(2) Consolidated financial position
                    Total assets  Net assets   Equity ratio
                      Million yen    Million yen   %
As of Sep. 30, 2012   173,431        104,745       60.3
As of Mar. 31, 2012  176,779       103,994      58.6

Reference: Shareholders'       As of Sep.  104,529   As of Mar.  103,589
equity (million yen)             30, 2012:                31, 2012:

2. Dividends
                      Dividend per share
                      1Q-end    2Q-end    3Q-end  Year-end  Total
                       Yen        Yen        Yen      Yen        Yen
FY3/12                 -          15.00      -        20.00      35.00
FY3/13                 -          20.00                        
FY3/13 (forecasts)                      -       20.00     40.00
Note: Revisions to the most recently announced dividend forecast: None

3. Consolidated Forecast for the Fiscal Year Ending March 31, 2013 (Apr. 1,
2012 – Mar. 31, 2013)
(Percentages represent year-on-year changes)
      Sales          Operating       Ordinary       Net income      income
                       profit           income                           per
      Million  %     Million  %      Million  %     Million  %      Yen
       yen             yen              yen             yen
Full  155,830  6.3  15,200   10.4  15,700   7.6  8,250    16.4  197.98
Note: Revisions to the most recently announced consolidated forecast: Yes

Except for historical information contained here in, certain information set
forth in this press release may constitute forecasts regarding future business
performance. AOKI Holdings makes no guarantees of assurance for the outcome of
these forecasts as they include inherent uncertainties and risks. Please note
that the actual future outcomes may differ from the stated target due to
changes in the business environment, etc. Please also note that we will assume
no responsibility for any omission or error in the statement and data posted
on this press release.

About AOKI Group
As a corporate group that continues to break the mold and innovate, The AOKI
Group worked to meet the needs of customers in a variety of life scenes. This
has led to our expansion into new markets, including the bridal and
entertainment businesses.


AOKI Holdings Inc.
Yuriko Moriya, +81-45-941-1388
Investor Relations Department
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