Prudential named a best place to work by the Human Rights Campaign (HRC)

  Prudential named a best place to work by the Human Rights Campaign (HRC)

  Ranking marks 12^th consecutive year company earns top honor for diversity
   practices as company launches inaugural LGBT Financial Experience study

Business Wire

NEWARK, N.J. -- November 15, 2012

Prudential Financial, Inc. (NYSE: PRU) has once again been named a best place
to work for its programs and practices that support the inclusion of lesbian,
gay, bisexual and transgender (LGBT) employees by earning the highest score of
100 percent on the Human Rights Campaign’s Corporate Equality Index.
Prudential has also been chosen to receive the 2013 HRC Corporate Equality
Award at the HRC’s Greater New York Gala on February 2, 2013 for its
unwavering commitment to the HRC and the LGBT Community.

“We are very proud to once again be recognized by the Human Rights Campaign as
an employer of choice," says Michele Meyer-Shipp, chief diversity officer. "At
Prudential we thrive on an environment that values and appreciates our
employees’ differences, experiences, talents and creativity and recognize that
diversity and inclusion are a critical part of the way we do business."

“Prudential is a strong advocate for LGBT equality in the workplace,” said
Josh Stoffregen, a director in global communications and president of
Prudential’s Employee Association of Gay Men, Lesbians, Bisexuals and
Transgenders (EAGLES). “EAGLES has been able to help Prudential by shedding
light on the unique challenges the LGBT community faces.”

Yesterday, in partnership with EAGLES, Prudential Financial unveiled The LGBT
Financial Experience, a research study that takes an in-depth look at the
current financial landscape for LGBT Americans to better understand the
financial challenges and concerns of the community as a whole, same-sex
couples and LGBT parents. “This is an important baseline study,” said
Stoffregen. “We hope that its insights will enable both Prudential and the
financial services industry to better meet the LGBT community’s financial
needs.”

The Corporate Equality Index has become a roadmap and benchmarking tool for
U.S. businesses in the evolving field of lesbian, gay, bisexual and
transgender equality in the workplace. To achieve a perfect score and the
coveted distinction of “Best Places to Work for LGBT Equality,” companies must
have fully-inclusive equal employment opportunity policies, provide equal
employment benefits, demonstrate organizational LGBT competency, evidence
their commitment to equality publicly and exercise responsible citizenship.

The Human Rights Campaign is America’s largest civil rights organization
working to achieve lesbian, gay, bisexual and transgender equality. By
inspiring and engaging all Americans, Human Rights Campaign strives to end
discrimination against LGBT citizens and realize a nation that achieves
fundamental fairness and equality for all.

Prudential Financial, Inc. (NYSE: PRU), a financial services leader with
approximately $1.005 trillion of assets under management as of September 30,
2012, has operations in the United States, Asia, Europe, and Latin America.
Prudential’s diverse and talented employees are committed to helping
individual and institutional customers grow and protect their wealth through a
variety of products and services, including life insurance, annuities,
retirement-related services, mutual funds and investment management. In the
U.S., Prudential’s iconic Rock symbol has stood for strength, stability,
expertise and innovation for more than a century. For more information, please
visit http://www.news.prudential.com/.

Contact:

Prudential Financial, Inc.
Peter Price, 973-802-6847
peter.price@prudential.com