IBM Makes $4 Billion in Financing Available for Business Partners; Announces New Mobile App to Speed Access to Credit within

 IBM Makes $4 Billion in Financing Available for Business Partners; Announces
           New Mobile App to Speed Access to Credit within Minutes

Extends Financing to Help Businesses Drive Growth with Advanced Technologies:
Cloud, Business Analytics and PureSystems

PR Newswire

ARMONK, N.Y., Nov. 15, 2012

ARMONK, N.Y., Nov. 15, 2012 /PRNewswire/ --IBM (NYSE: IBM) announced today it
is providing IBM Business Partners worldwide with $4 billion in financing for
credit-qualified clients over a period of 12 months. This financing, through
IBM Global Financing, can make obtaining credit easier and more accessible to
enable IBM's global partner ecosystem and their clients to acquire advanced
technologies such as cloud, analytics and PureSystems. As part of today's
news, IBM is also launching a new mobile app as another step to simplify the
way IBM's Business Partners can apply for and secure financing for their
clients within minutes via any mobile device -- anytime, anywhere.

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With 10 billion mobile devices forecasted by 2020, the proliferation of mobile
technology is fundamentally changing the way people think, work, act, and
interact.^1 Already, 90 percent of mobile users keep their device within
arm's reach at all times, and complete many kinds of transactions across these
smart devices. ^2 The new mobile app from IBM Global Financing is designed
to address this changing business environment by making it easier for IBM
Business Partners to provide their clients with price proposals and generate
credit approvals within minutes using an iPad, iPhone or Android mobile
device. The mobile app will be available in the United States this month and
will be rolled out globally beginning in China in January 2013. The app has
an easy-to-use interface and is designed for contracts worth up to $500K, all
while the IBM Business Partner seller is on the go. This mobile app is based
on IBM Global Financing's simple Rapid Online Financing tool, designed for
non-financing experts, where available, to generate fast approvals for credit
applications with a simple click of the mouse.

Today's news addresses the need for capital by providing the right foundation
and resources to support businesses across the globe to transform an idea into
a business reality. This commitment of $4 billion in financing for IBM's
global ecosystem is designed to eliminate many of the cost barriers that
businesses face today. IBM Global Financing will offer simple, flexible lease
and loan packages, some starting at as low as 0 percent for 12 months with no
money down, allowing these businesses to acquire the technology and services
they need from IBM and those developed by IBM Business Partners, while
managing their cash flow more effectively.

Advanced technologies, such as analytics and cloud, are becoming more and more
pervasive. Whether it is a hospital looking to sift through massive amounts of
data to identify a more effective drug treatment for an individual patient or
a retailer looking to target its individual customers for future sales by
analyzing buying patterns, analytics is helping uncover those deep insights.
In fact, a recent global survey by the University of Oxford and IBM of 1,144
businesses shows 63 percent of respondents are gaining a competitive advantage
by using analytics for their organizations. This is a 70 percent increase from
the 37 percent who cited analytics as a competitive advantage in a 2010 IBM
study.^3 Additionally, cloud continues to gain momentum as companies are
looking for more efficient and economical ways to tackle complex, data
intensive business challenges. According to IDC, public IT cloud services
spending will reach almost $100 billion in 2016.^4

This initiative builds on the $1 billion in financing that IBM Global
Financing made available through IBM Business Partners for small and midsize
businesses in 2011, which resulted in 6,800 global companies using financing
in just 12 months versus an expected 18 months. Smaller businesses, in
particular, exhibited a stronger than expected appetite for new technology,
including analytics, cloud and advanced infrastructure. Thousands of small
and midsize businesses are already reaping the benefits of the $1 billion in
financing made available last year to clients.

Landscape Retailer Triples Online Sales with Analytics Bishop Company, with 15
employees based in Whittier, Calif., is a distributor of tools and equipment
for landscapers with many authorized retailers across the country. Confronted
with stagnating online sales and a lagging economy, Bishop Company needed to
create a stronger online presence to deliver a shopping experience to meet the
needs of a younger generation of sophisticated consumers. With IBM Business
Partner Zobrist Consulting, Bishop was able to secure IBM Global Financing
within minutes. The online retailer was then able to create a site that has
become the driving force in its growth. Bishop Company tapped Zobrist to
implement a Smarter Commerce platform, enabling its marketing executives to
promote and merchandise key products while quickly responding to changing
market trends. The Bishop Company website is now a go-to destination for an
extensive line of professional arborist and landscaper products. Since the
launch of the site, Bishop Company online sales have increased by 200 percent;
75 percent of this increase consists of customer conversions from telephone to
e-commerce ordering and 25 percent from new customers.

Luxury Home Decor Retailer Increases Business Performance with IBM Global
Gracious Home with 300+ employees is a New York-based retailer for luxury home
decor, home furnishings and housewares. As the retailer's business was
growing, they needed to expand their IT infrastructure to support a growing
in-store and online customer base. With the focus on increasing efficiency and
improving business performance to stay competitive, Gracious Home needed to
keep pace with changing consumer demands. IBM Business Partner, VAI, teamed
with Gracious Home and leveraged IBM Global Financing options with a proposal
in a matter of minutes. This financing has made it possible for the IBM
Business Partner to deploy a joint IBM/VAI analytics system for Gracious Home
to better understand what products their customers are purchasing, spot trends
more effectively and drive increased sales and profitability.

"Finding capital for a new business or idea is almost always challenging,"
said Mark Hennessy, GM, IBM Global Business Partners & Midmarket." As a
result, the gap between a promising vision and a business reality appears to
be even more of an unbridgeable chasm. With this effort, IBM aims to provide
the right foundation and resources to our global ecosystem of partners and
clients to ensure that businesses, large and small, have access to the right
technologies for success."

This financing will be made available through IBM Business Partners including
managed service providers, resellers, ISVs, SIs and distributors, from more
than 50 countries. In addition, IBM Global Financing can help credit-qualified
Business Partners run and expand their business by providing working capital
for IT purchases and improve their cash flow by providing financing for
accounts receivables. IBM Business Partners can learn more about financing

For more information on IBM Global Financing, please visit
For more information on IBM Business Partner Network, please visit
To access Rapid Online Financing, please visit

IBM Global Financing offerings are provided through IBM Credit LLC in the
United States and other IBM subsidiaries and divisions worldwide to qualified
commercial and government clients. Minimum transaction size is $5,000 USD.
Rates and availability are based on a client's credit rating, financing terms,
offering type, equipment and product type and options, and may vary by
country. Interest continues to accrue on deferred payments. Non-hardware
items must be one-time, non-recurring charges and are financed by means of
loans. Other restrictions may apply. Rates and offerings are subject to
change, extension or withdrawal without notice and may not be available in all

2. Source: "China Mobile 50k survey"; Morgan Stanley Research.
3. Source: "Analytics: The real-world use of Big Data, How innovative
enterprises extract value from uncertain data" is based on a global survey of
1,144 business and IT professionals from 95 countries and 26 industries. This
global report is by IBM and the Said Business School at the University of
4. Source: IDC Worldwide and Regional Public IT Cloud Services 2012-2016
Forecast, doc #236552, August 2012.

Kaveri Camire
IBM External Relations

Lizette Kodama
IBM External Relations

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