Avon Appoints Patricia Perez-Ayala as Chief Marketing Officer

        Avon Appoints Patricia Perez-Ayala as Chief Marketing Officer

PR Newswire

NEW YORK, Nov. 15, 2012

NEW YORK, Nov. 15, 2012 /PRNewswire/ -- Avon Products, Inc. (NYSE: AVP) today
announced the appointment of Patricia Perez-Ayala as Senior Vice President,
Chief Marketing Officer, and Global Brand & Category President effective
December 3, 2012. Ms. Perez-Ayala will report to Sheri McCoy, Avon's Chief
Executive Officer, and will join the company's Executive Committee.

Ms. Perez-Ayala will be responsible for global management of Avon's brand and
marketing, including consumer insights, commercial marketing, digital
marketing, and product category strategy and execution. She will also have
oversight of Avon research & development, new product development and
packaging, and the Liz Earle business.

"As we continue to drive Avon's turnaround, a strengthened, streamlined global
marketing organization is critical for the company's success. Patricia's
proven record of implementing change and driving results makes her the right
person to lead Avon's worldwide marketing efforts," said McCoy. "Patricia is a
global brand builder with over 20 years of experience, including business
strategy, consumer marketing and operations in several of Avon's key markets.
She is a great addition to Avon's leadership team and I'm thrilled to have
someone with her track record as steward of our brand."

Ms. Perez-Ayala joins Avon following more than 20 years with the Procter &
Gamble Company, most recently as Vice President and General Manager, Eastern
Europe. In that role, she was based in Russia and managed all operations for
one of P&G's top five regions, leading a team of over 1,000 employees. Ms.
Perez-Ayala delivered very strong growth in both top and bottom line and
turned around a declining business.

Prior to that, from 2005 to 2010, Ms. Perez-Ayala was the Vice President and
General Manager of North America Feminine Care and Global Strategic Planning,
Tampax. In that role, she managed innovation, sales, and manufacturing and
developed key relationships with retail customers and manufacturing
facilities. She delivered share growth and record profits for four of her
five years. Before that, Ms. Perez-Ayala was General Manager of Latin America
Feminine Care, where she led product innovation, sales marketing and business
operations in Mexico, Brazil, Venezuela, Chile, Argentina and Peru and
delivered sales and share growth each year.

In her early career, Ms. Perez-Ayala held a series of brand, marketing and
strategy positions. She began her career in 1983 with Procter & Gamble

About Avon
Avon, the company for women, is a leading global beauty company, with over $11
billion in annual revenue. As the world's largest direct seller, Avon markets
to women in more than 100 countries through over 6 million active independent
Avon Sales Representatives. Avon's product line includes beauty products, as
well as fashion and home products, and features such well-recognized brand
names as Avon Color, ANEW, Skin-So-Soft, Advance Techniques, Avon Naturals,
and mark. Learn more about Avon and its products at www.avoncompany.com.

SOURCE Avon Products, Inc.

Website: http://www.avoncompany.com
Contact: MEDIA: Jennifer Vargas, +1-212-282-5404, INVESTORS: Amy Chasen,
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