Bud Light Celebrates America Recycles Day

                  Bud Light Celebrates America Recycles Day

TV and film star Damon Wayans, Jr. helps lead recycling initiative with Bud

PR Newswire

ST. LOUIS, Nov. 15, 2012

ST. LOUIS, Nov. 15, 2012 /PRNewswire/ -- As part of America Recycles Day, Bud
Light is encouraging football fans across the United States to always recycle,
whether tailgating before a game or enjoying the action at home. In order to
help raise awareness for this important message, the Bud Light Recycling Zone,
an interactive traveling display featuring a 21-foot tall football goal post
constructed of crushed aluminum cans, is making a special stop in Los Angeles
today with TV and film star Damon Wayans, Jr.

Wayans will be on-site at the Hollywood and Highland Center today, informing
fans about the importance of recycling and challenging them to kick field
goals through the aluminum uprights made from crushed cans at the Bud Light
Recycling Zone.

The goal post is constructed of 102 aluminum bricks weighing approximately 37
pounds each. Each brick is equivalent to more than 1,200 12-ounce aluminum
cans. The Bud Light Recycling Zone has made an appearance in nine NFL cities
this season. As part of the program, Bud Light representatives toured the
tailgate areas with a "six-pack of recycling bins" to collect empty containers
from fans while they enjoyed pre-game festivals in cities like Kansas City,
Detroit and Oakland.

"As the official beer sponsor of the NFL and one of the nation's largest
producers of aluminum cans, the Bud Light Recycling Zone was a fun way to keep
recycling top-of-mind for football fans this season," said Shana Ruffus,
Environmental Outreach for Anheuser-Busch. "Giving adults a final chance to
experience the Bud Light Recycling Zone on America Recycles Day is a great way
to conclude a program dedicated to reminding adults about the power of

Recycling is a key part of Bud Light's Good Sport program, which also
encourages fans to be respectful of others, to drink responsibly and to use a
designated driver. Bud Light is an official sponsor of America Recycles Day
and Keep America Beautiful, Inc., a volunteer-based organization that engages
individuals to take greater responsibility for improving their community's

About Anheuser-Busch

Based in St. Louis, Anheuser-Busch is the leading American brewer, holding a
47.7percent share of U.S. beer sales to retailers. The company brews
Budweiser and Bud Light, two of the world's largest-selling beers.
Anheuser-Busch is a major manufacturer of aluminum cans and has been a leading
aluminum recycler for more than 30 years. The company is a wholly-owned
subsidiary of Anheuser-Busch InBev, the leading global brewer, and continues
to operate under the Anheuser-Busch name and logo. For more information,
visit www.anheuser-busch.com.

Media Contact:
Tony Paraino 314.577.3453

SOURCE Anheuser-Busch

Website: http://www.anheuser-busch.com
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