Food Lion Kicks Off Annual Holiday "Hunger Has a Cure" Campaign
Grocer Aims to Raise One Million Pounds of Food for Local Food Banks
SALISBURY, N.C., Nov. 14, 2012
SALISBURY, N.C., Nov. 14, 2012 /PRNewswire/ --Starting today, Food Lion is
launching its tenth annual "Hunger Has a Cure" campaign to support Feeding
America® and its local member food banks. The campaign, which gives customers
the opportunity to donate money, canned good items and purchase ready-made
food boxes, runs through Dec. 25.
"Food Lion's 'Hunger Has a Cure' campaign helps alleviate hunger in our
communities," said Sherrii Webb, community relations manager for Food Lion.
"During our holiday food drive, Food Lion and our customers hope to donate one
million pounds of food locally, and raise $100,000 during our at-register
campaign, to serve local food banks in our communities. We look forward to
helping local food banks provide warm and nutritious meals to those in need
this holiday season."
Food Lion has ready-made food boxes, which contain five items of private-label
products, and are available at all Food Lion stores for $4.99 each, while
supplies last. All stores will have a designated food collection area where
customers can place the food boxes or other non-perishable items. Customers
also have the opportunity to make cash donations at the register. All food
donations remain locally in the community.
So far this year, the company donated more than 29 million pounds of food to
local food banks. The "Hunger Has a Cure" Campaign has raised more than $7.7
million in food and donations to assist families since the food drive began in
About Food Lion
Food Lion, based in Salisbury, N.C., is a subsidiary of Delhaize America, the
U.S. division of Brussels-based Delhaize Group (NYSE: DEG) and operates more
than 1,100 supermarkets.
The company employs approximately 58,000 associates delivering quality
products, low prices and service to customers in 11 Southeastern and
Mid-Atlantic states. For more information, visit www.foodlion.com.
About Feeding America®
Feeding America® provides low-income individuals and families with the fuel to
survive and even thrive. As the nation's leading domestic hunger-relief
charity, our network members supply food to more than 37 million Americans
each year, including 14 million children and 3 million seniors. Serving the
entire United States, more than 200 member food banks support 61,000 agencies
that address hunger in all of its forms. For more information on how you can
fight hunger in your community and across the country, visit
http://www.feedingamerica.org. Find us on Facebook at
facebook.com/FeedingAmerica or follow our news on Twitter at
SOURCE Food Lion
Contact: Benny Smith, +1-704-310-4077, firstname.lastname@example.org
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