Herborium Group Inc. Finalizing Commercialization Preparation To Launch Its All Herbal Lasting Energy® To Enter $8.9 Billion

 Herborium Group Inc. Finalizing Commercialization Preparation To Launch Its
           All Herbal Lasting Energy® To Enter $8.9 Billion Market

ONE OF A KIND CAFFEINE AND SUGAR FREE FORMULA TO INCREASE ENERGY WITH NO SIDE
EFFECTS; DISTRIBUTOR NEGOTIATIONS CURRENTLY IN PROGRESS

PR Newswire

FORT LEE, N.J., Nov. 14, 2012

FORT LEE, N.J., Nov.14, 2012 /PRNewswire/ --Herborium Group, Inc.,
(PINKSHEETS: HBRM) www.herborium.com, a Botanical Therapeutics® Company is
happy to update Investors on the final stage of preparation for
commercialization of its Lasting Energy®, unique all herbal ingredients based
energy elixir. Energy drinks are among the fastest-growing products in the
beverage sector. U.S. retail sales of the drinks rose 16% last year to $8.9
billion, and are anticipated to reach $19.7 billion in 2015. Lasting Energy®
is expected to debut on the market before the end of 2012.

Lasting Energy® website (www.lastingenergy.com) was launched yesterday and the
product has been already positively reviewed on www.examiner.comby Harold
Mandel MD (http://exm.nr/Q2QS6z) and praised for its all herbaland side
effects free formulation. The high interest in a product is also reflected by
the upcomingVitamin Retailer Magazine that will present the product to health
food stores, nutrition chain stores, natural product supermarkets, pharmacies
as well assuppliers, distributors and brokers for the dietary supplement
industry.

"With New York's attorney general investigating caffeine–heavy energy drinks
and a growing concern about the health impact of caffeine, sugar, vit B
complex, and EGCG laden energy drinks in the US and abroad, Herborium's all
herbal Lasting Energy® developed based on a fusion of Western and Eastern
herbaceutical science and concept of healthy living,has a great potential to
win consumers, distributors and even thesports industry," commented Dr. Agnes
P. Olszewski, CEO and Chairwomen of Herborium.

"With the distributors talks already on the way and our own sales
infrastructure as well asa marketing campaign being built as we speak,we
have high expectations about Lasting Energy® performance as a revenue maker in
2013,"Concluded Dr. Olszewski.

About Herborium Group, Inc.

Herborium Group, Inc., a Botanical Therapeutics® company, focuses on
developing, licensing, and marketing proprietary, botanical based medicinal
products to consumers and healthcare professionals. The Company uses clinical
validation to establish and maintain a differential advantage. The company
sells its products in the US and Europe. For more information, please visit
www.herborium.com and www.acnease.com, www.herboriumsh.com,
www.lastingenergy.com.

One of our most important responsibilities is to communicate with shareholders
in an open and direct manner. Comments are based on current management
expectations, and are considered "forward-looking statements," generally
preceded by words such as "plans," "expects," "believes," "anticipates," or
"intends." We cannot promise future returns. Our statements reflect our best
judgment at the time, and we disclaim any obligation to update or alter
forward-looking statements as the result of new information or future events.
The Company urges investors to review the risks and uncertainties contained
within its filings with the OTC Markets and/or Securities and Exchange
Commission.

For more information please inquire: Investorsrelations@herborium.com



SOURCE Herborium Group, Inc.

Website: http://www.herborium.com
 
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