Nokia redefines digital map landscape by introducing HERE as

Nokia redefines digital map landscape by introducing HERE as new
brand for its location and mapping service 
ESPOO, FINLAND -- (Marketwire) -- 11/13/12 --  
Nokia extends its service across devices and operating systems 
Nokia announces new partnership with Mozilla and planned acquisition
of 3D capture company, earthmine 
San Francisco, California - Today Nokia introduced HERE, the first
location cloud to deliver the world's best maps and location
experiences across multiple
screens and operating systems. With the
new brand, HERE, Nokia aims to inspire a new generation of location
services and devices that make the mobile experience
more personally
significant for people everywhere. 
"People want great maps, and with HERE we can bring together Nokia's
offering to deliver people a better way to explore, discover
and share their
world," said Nokia President and CEO Stephen Elop.
"Additionally, with HERE we
can extend our 20 years of location
expertise to new devices and operating systems that reach beyond
Nokia. As a result, we believe that more people benefit from and
contribute to our leading mapping and location service." 
Pushing location beyond Nokia To further extend its location
services, Nokia is launching a maps application
for iOS under the
HERE brand. Based on HTML5, it will include offline capabilities,
voice-guided walk navigation, and public transport directions. The
application is scheduled to be available for free download from
Apple's App Store in the coming weeks. 
Nokia further announced a strategic partnership with Mozilla to bring
new location experiences to the Firefox OS. Nokia plans to debut a
mobile Web version of HERE Maps for the new Firefox OS next year. The
companies are working
together to give people the best mapping
experience on Firefox OS. 
"Mozilla is a leader in HTML5, building the Web as a platform for
compelling applications, and location is a key part of
that platform," said Jay
Sullivan, Mozilla Vice President of
Products. "We are excited to work with Nokia
as the combination of
Firefox OS and HERE's location platform provides rich possibilities
for mobile application developers to create amazing experiences
Nokia also demonstrated an Android OS-based reference application and
plans for the availability of a HERE SDK for Android OEMs
in early 2013. This is aimed at enabling partners to create
location-based applications for Android
devices with Nokia's leading
Innovating modern mapmaking To advance the 3D capabilities of HERE,
Nokia announced the planned acquisition
of Berkeley, Calif. company
earthmine. The company's reality capture and processing technologies
will become integral parts of HERE's 3D map making capabilities. 
Nokia expects the transaction to close by the end of 2012. 
"Maps are hard to get right - but location is revolutionizing how we
use technology to engage with the real world," said Michael Halbherr,
Executive Vice
President of Location & Commerce and responsible for
the HERE brand. "That's why we have been investing and will continue
to invest in building the world's most
powerful location offering,
one that is unlike anything in the market today." 
Using LiveSight(TM) to see more of the real world As part of its
announcement, Nokia introduced LiveSight(TM), a technology based
on a
highly accurate, 3D map of the world.  LiveSight(TM) provides the
most precise and intuitive augmented reality experience and uses a
phone's camera
viewfinder to make discovering the world as easy as
lifting up a phone. Nokia
City Lens, which was developed exclusively
for Nokia Lumia devices, is the first
application providing a
LiveSight-enabled experience. 
"Establishing a new brand is the right move for Nokia in the map and
business.  Nokia's assets in this space are world class. We
believe mapping and
location will be increasingly important to
developing next generation devices
and services across a wide array
of segments," said Crawford Del Prete, Executive Vice President and
Head of worldwide research at IDC. 
About Nokia Nokia is a global leader in mobile communications whose
products have become an integral part of the lives of people around
the world. Every day, more than 1.3
billion people use their Nokia to
capture and share experiences, access information, find their way or
simply to speak to one another. Nokia's technological and design
innovations have made its brand one of the most recognized in the
world. For more information, visit 
FORWARD-LOOKING STATEMENTS It should be noted that certain statements
herein that are not historical facts
are forward-looking statements,
including, without limitation, those regarding:
A) the expected plans
and benefits of our partnership with Microsoft to bring
complementary assets and expertise to form a global mobile
for smartphones; B) the timing and expected benefits of our
new strategies, including expected operational and financial benefits
and targets as well as
changes in leadership and operational
structure; C) the timing of the deliveries
of our products and
services; D) our ability to innovate, develop, execute
commercialize new technologies, products and services; E)
expectations regarding
market developments and structural changes; F)
expectations and targets regarding our industry volumes, market
share, prices, net sales and margins of
our products and services; G)
expectations and targets regarding our operational
priorities and
results of operations; H) expectations and targets regarding
collaboration and partnering arrangements; I) the outcome of pending
and threatened litigation; J) expectations regarding the successful
completion of
restructurings, investments, acquisitions and
divestments on a timely basis and
our ability to achieve the
financial and operational targets set in connection
with any such
restructurings, investments, acquisitions and divestments; and K)
statements preceded by "believe," "expect," "anticipate," "foresee,"
"estimate," "designed," "aim", "plans," "intends," "will"
or similar expressions. These statements are based on management's
best assumptions and
beliefs in light of the information currently
available to it. Because they involve risks and uncertainties, actual
results may differ materially from the
results that we currently
expect. Factors that could cause these differences
include, but are
not limited to:  1) our success in the smartphone market, including
our ability to introduce and bring to market quantities of
competitively priced Nokia products that operate on the 
Windows Phone operating
system that are positively differentiated
from our competitors' products, both
outside and within the Windows
Phone ecosystem; 2) our ability to make Nokia
products that operate
on the Windows Phone operating system a competitive choice
consumers, and together with Microsoft, our success in encouraging
and supporting a competitive and profitable global ecosystem for
Windows Phone products that achieves sufficient scale, value and
attractiveness to all market
participants; 3) reduced demand for, and
net sales of, Nokia products that operate on the Windows Phone 7
operating system in anticipation and availability
of Nokia products
with the new Windows Phone 8 operating system; 4) the difficulties we
experience in having a competitive offering of Symbian devices
maintaining the economic viability of the Symbian smartphon
e platform
the transition to Windows Phone as our primary smartphone
platform; 5) our ability to effectively and timely implement planned
changes to our operational
structure, including the planned
restructuring measures, and to successfully
complete the planned
investments, acquisitions and divestments in order to improve our
operating model and achieve targeted efficiencies and reductions in
operating expenses as well as our ability to accurately estimate the
restructuring charges and restructuring related cash
outflows; 6) our future
sales performance, among other factors, may
require us to recognize allowances
related to excess component
inventory, future purchase commitments and inventory
write-offs  in
our Devices & Services business;  7) our ability to realize a
on our investment in next generation devices, platforms and user
experiences; 8) our ability to produce attractive and competitive
devices in our Mobile Phones business unit including feature phones
and devices with more smartphone-like features such as full touch
devices, in a timely and cost efficient manner with differentiated
hardware, software, localized services and
applications; 9) the
intensity of competition in the various markets where we do business
and our ability to maintain or improve our market position or
successfully to changes in the competitive environment; 10)
our ability to retain, motivate, develop and recruit appropriately
skilled employees; 11) the
success of our Location & Commerce
strategy, including our ability to establish
a successful
location-based platform, extend our location-based  services
devices and operating systems, provide support for our Devices
& Services business and create new sources of revenue from our
location-based services and
commerce assets; 12) our actual
performance in the short-term and long-term could be materially
different from our forecasts, which could impact future estimates of
recoverable value of our reporting units and may result in impairment
charges; 13) our success in collaboration and partnering
with third parties, including Microsoft; 14) our ability
to increase our speed
of innovation, product development and
execution to bring new innovative and
competitive mobile products and
location-based or other services to the market
in a timely manner;
15) our dependence on the development of the mobile and
communications industry, including location-based and other services
in numerous diverse markets, as well as on general
economic conditions globally
and regionally; 16) our ability to
protect numerous patented standardized or
proprietary technologies
from third-party infringement or actions to invalidate
intellectual property rights of these technologies; 17) our ability
to maintain and leverage our traditional strengths in the mobile
product market if we are unable to retain the loyalty of our mobile
operator and distributor customers and consumers as a result of the
implementation of our strategies or
other factors; 18) the success,
financial condition and performance of our suppliers, collaboration
partners and customers; 19) our ability to manage efficiently our
manufacturing and logistics, as well as to ensure the
safety, security and timely delivery of our products and
services; 20) our ability to source sufficient amounts of fully
functional quality components,
sub-assemblies, software and services
on a timely basis without interruption and on favorable terms; 21)
our ability to manage our inventory and timely adapt our supply to
meet changing demands for our products; 22) any actual or even
defects or other quality, safety and security issues in our
products; 23) the
impact of a cybersecurity breach or other factors
leading to any actual or alleged loss, improper disclosure or leakage
of any personal or consumer data
collected by us or our partners or
subcontractors, made available to us or stored in or through our
products; 24) our ability to successfully manage the
pricing of our
products and costs related to our products and operations;
exchange rate fluctuations, including, in particular,
fluctuations between the
euro, which is our reporting currency, and
the US dollar, the Japanese yen and
the Chinese yuan, as well as
certain other currencies; 26) our ability to protect the
technologies, which we or others develop or that we license,
claims that we have infringed third parties' intellectual
property rights, as
well as our unrestricted use on commercially
acceptable terms of certain technologies in our products and
services; 27) the impact of economic, political, regulatory or other
developments on our sales, manufacturing facilities and assets
located in emerging market countries; 28) the impact of
changes in
government policies, trade policies, laws or regulations where
assets are located and where we do business; 29) the potential
complex tax issues and obligations we may incur to pay additional
taxes in the various jurisdictions in which we do business and our
actual or anticipated performance,
among other factors, could result
in allowances related to deferred tax assets;
30) any disruption to
information technology systems and networks that our operations rely
on; 31) unfavorable outcome of litigations;  32) allegations of
possible health risks from electromagnetic fields generated by base
stations and mobile products and lawsuits related to them, regardless
of merit; 33) Nokia
Siemens Networks ability to implement its new
strategy and restructuring plan
effectively and in a timely manner to
improve its overall competitiveness and
profitability; 34) Nokia
Siemens Networks' success in the telecommunications
services market and Nokia Siemens Networks' ability to effectively
and profitably adapt its business and operations in a timely
to the increasingly diverse service needs of its customers;
35) Nokia Siemens
Networks' ability to maintain or improve its market
position or respond successfully to changes in the competitive
environment; 36) Nokia Siemens Networks' liquidity and its ability to
meet its working capital requirements;
37) Nokia Siemens Networks'
ability to timely introduce new competitive products, services,
upgrades and technologies; 38) Nokia Siemens Networks' ability to
execute successfully its strategy for the acquired Motorola
wireless network infrastructure assets; 39) developments
under large, multi-year
contracts or in relation to major customers
in the networks infrastructure and
related services business; 40) the
management of our customer financing exposure, particularly in the
networks infrastructure and related services business; 41) whether
ongoing or any additional governmental investigations into
violations of law by some former employees of Siemens may involve
affect the carrier-related assets and employees transferred by
Siemens to Nokia
Siemens Networks; and 42) any impairment of Nokia
Siemens Networks customer relationships resulting from ongoing or any
additional governmental investigations involving the Siemens
carrier-related operations transferred to
Nokia Siemens Networks, as
well as the risk factors specified on pages 13- 47 of Nokia's annual
report on Form 20-F for the year ended December 31, 2011 un
3D. "Risk Factors." Other unknown or unpredictable factors or
assumptions subsequently proving to be incorrect could
cause actual results to
differ materially from those in the
forward-looking statements. Nokia does not
undertake any obligation
to publicly update or revise forward-looking statements, whether as a
result of new information, future events or otherwise,
except to the
extent legally required. 
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contained therein. 
Source: NOKIA via Thomson Reuters ONE [HUG#1657589] 
Media Enquiries: 
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