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Oakley Stores Partner with the World's Top Athletes to Offer Autographed Items as Black Friday Thank You for Customers



Oakley Stores Partner with the World's Top Athletes to Offer Autographed Items
                   as Black Friday Thank You for Customers

One-of-a-Kind Gifts Available Free With Purchase Beginning Friday, November 23

PR Newswire

FOOTHILL RANCH, Calif., Nov. 13, 2012

FOOTHILL RANCH, Calif., Nov. 13, 2012 /PRNewswire/ -- With Black Friday less
than two weeks away, Oakley Stores plan to break through the retail holiday
clutter by offering an exclusive opportunity unlike any other.

Beginning Friday, November 23, shoppers have the opportunity to receive
autographed items from some of Oakley's elite athletes as a gift with
purchase. The professional athletes are leaders in their respective sports,
which include baseball, golf, auto racing, snowboarding, snow skiing, surfing,
skate and beach volleyball.

The world's number one golfer Rory McIlroy, baseball's Triple Crown winner
Miguel Cabrera, gold medalist Kerri Walsh, race car icon Tony Stewart, and
skateboarding phenom Bob Burnquist are among the athletes who have signed
items for their fans. Autographed items include signed baseballs, tennis
balls, racing helmet visors, and posters, and are available to customers who
make a $250 purchase at Oakley Stores on Black Friday* while supplies last.

"These athletes are passionate about Oakley products and rely on our products
to perform their best," said Erik Searles, Vice President, Oakley Retail.
"This is a fantastic opportunity for our customers to receive a memorable gift
along with the Oakley eyewear and sports apparel they purchase for themselves
or their loved ones. Our heritage of blending science and art to reinvent
performance is what sets us apart, and these athletes reflect the best of
everything Oakley. We're fortunate these athletes want to share the gift of
giving with our customers."

In addition to the autographed items, Oakley Stores and Oakley Vaults are
offering $10 Rewards Cards with every $50 purchase. Customers on Black Friday
can receive up to $200 in rewards cards redeemable for future in-store
purchases through January 6, 2013.*

Oakley Stores are the place to see all things Oakley including eyewear,
apparel, watches and accessories. Hot holiday gift items are expected to be:

  o The new High-Performance Eyewear Bundle, an Oakley Store exclusive.
    Perfect for the athlete in every family, the boxed sets are available with
    the customer's choice of a RadarLock, Fast Jacket, or Half Jacket 2.0
    matte carbon fiber frame, four distinct lenses for varying environmental
    conditions, cleaning kit, microbag, and high performance case. Also
    available in a Radar Edge frame with Pearl finish, the lens assortment
    includes: +Red Iridium (Road), VR28 Black Iridium (Trail), G30 Iridium
    (Grass), Black Iridium Polarized (Daily). Price: $395-$540
  o Airwave™, a revolutionary new snow goggle enables alpine sport enthusiasts
    to integrate with their Apple^® and Android^® smart phones  and access a
    full range of information transmitted directly to the eye. Wearers can
    view jump analytics, pinpoint location and navigate, and even locate and
    track others in their group. They can see distance traveled, altitude,
    speed and vertical descent data, and view incoming calls and texts all
    through their heads up display. Music playlists can also be controlled by
    a glove-friendly wireless remote strapped to their body or goggle. Apple
    is registered trademark of Apple, Inc.  Android is a registered trademark
    of Google, Inc. Price: $599.95
  o Custom eyewear: Customize Oakley sunglasses with your choice of frame
    color and finish, lens tint and more. Give a gift that combines the
    innovations of High Definition Optics® and the look of a true original.

List of Athletes Participating in Autographed Gift With Purchase

Golfers Rory McIlroy, Ricky Barnes and Ryann O'Toole; surfers Julian Wilson,
Jordy Smith, Sebastian Zietz, Kai Barger, and Adam Melling; skiers Lindsay
Vonn, Grete Eliassen, Seth Morrison, Tanner Hall; snowboarders Gretchen
Bleiler, Jake Blauvelt, Eero Ettala; beach volleyball player Kerri Walsh;
skateboarders Ryan Sheckler, Bob Burnquist, Greg Lutzka, Curren Caples;
baseball players Tim Lincecum, Pablo Sandoval, Guillermo Mota, Xavier Nady,
Johnny Gomes, Miguel Olivo, Chone Figgins, Brendan Ryan, Jesus Montero, Felix
Hernandez, Dee Gordon, Steve Lyons, Juan Uribe, Bobby Abreu, Nick Punto, Aaron
Harang, Ronald Belisario, Chili Davis, Gerald Laird, Jose Valverde, Miguel
Cabrera, Phil Coke, Johnny Gomes, Josh Reddick, Coco Crisp, Bob Melvin,
Hensley Meulens, Kevin Millar, Ronald Belisano, Tony Gwynn, Ryan Cook, Jared
Parker, Tommy Malone, Steven Drew, Brandon Inge, Josh Donaldson, and Nelson
Cruz; race car drivers Juan Pablo Montoya, Tony Stewart, Clint Bowyer, Jamie
McMurray and Martin Truex Jr.; tennis players Sam Stosur, Feliciano Lopez,
Fabio Fognini, Nico Almagro, Yaroslava Shvedova, Janko Tipsarevic, Anastassia
Rodionova and Bob and Mike Bryan.

About Oakley Stores

With 250 locations worldwide, Oakley Stores are the place to see and
experience the latest generation of Oakley apparel, men's and women's eyewear,
watches and other accessories. Visit Oakley.com to learn more about the
company's sport performance and lifestyle products, and to find the Oakley
Store nearest you.

About Oakley, Inc.

Established in 1975 and headquartered in Southern California, Oakley is one of
the leading sports brands in the world. The holder of more than 600 patents,
Oakley is continually seeking problems, solving them with inventions and
wrapping those inventions in art. This philosophy has made Oakley one of the
most iconic and inimitable brands on the market, with innovations that
world-class athletes around the globe depend on to compete at the highest
level possible. Oakley is famed for its insuperable lens technologies such as
High Definition Optics® (HDO®) which is incorporated into all Oakley sun and
prescription eyewear, and goggles. Oakley has extended its leadership position
as the world's leading sports eyewear brand into apparel, footwear and
accessories collections. Laser focused on the consumer, Oakley has both men's
and women's product lines that target Sports Performance, Active and Lifestyle
consumers. Oakley is a subsidiary of Luxottica Group. Additional information
is available at www.oakley.com.

*No refunds on qualifying product if purchased with a gift with purchase.

** For Oakley Bounce Back Rewards: Receive one (1) Oakley $10 Off Coupon for
every Oakley in-store purchase of $50 at participating Oakley Store and Oakley
Vault retail locations.  Excludes taxes.  Limit of twenty $10 Off Coupons per
transaction on purchase of up to $1,000.  In-store offer only.  Not valid at
O'Hare International Airport, Rolling O, Montreal, Laval, St. Bruno, and any
independent Oakley retail locations operated under license. Certain
restrictions may apply.  See store associate for details. Offer valid
11/22/2012 to 11/25/2012. While supplies last.

SOURCE Oakley Stores

Website: http://www.oakley.com
Contact: Ann Davis, +1-214-326-6179, Ann.Davis@QMobius.com
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