DataSphere teams up with Sinclair Broadcast Group to Deliver Local Event Information and Small Business Marketing Solutions in

   DataSphere teams up with Sinclair Broadcast Group to Deliver Local Event
     Information and Small Business Marketing Solutions in 21 US Markets

PR Newswire

BELLEVUE, Wash., Nov. 13, 2012

BELLEVUE, Wash., Nov. 13, 2012 /PRNewswire/ -- DataSphere Technologies, the
leading provider of hyperlocal web technology and sales solutions for media
companies, today announced an agreement to launch new events calendars and
specialized small business marketing solutions in 21 Sinclair Broadcast Group,
Inc. markets across the U.S. including: Austin, Baltimore, Columbus, Dayton,
Nashville and San Antonio. Featuring over 150,000 upcoming events, these
calendars will be integrated into Sinclair's television station websites to
provide a comprehensive source for local events and activities in their
respective markets. In parallel, DataSphere is providing Sinclair with a
turnkey technology platform and sales team to provide small local businesses
with the opportunity to advertise to neighborhood-level audiences across
Sinclair's TV station websites.

The stations featuring the new events calendar and marketing solutions are:
WRGB (CBS) Albany, NY; WLOS (ABC) Asheville, NC; KEYE (CBS) Austin, TX; WBFF
(FOX) Baltimore, MD; KFDM (CBS) Beaumont, TX; KGAN (CBS) Cedar Rapids, IA;
WICS (ABC) Champaign, IL; WCHS (ABC) Charleston, WV; WTVC (ABC) Chattanooga,
TN; WSYX (ABC) Columbus, OH; WTTE (FOX) Columbus, OH; WKEF (FOX) Dayton, OH;
WWMT (CBS) Grand Rapids, MI; WSMH (FOX) Flint, MI; KTVL (CBS) Medford, OR;
WZTV (FOX) Nashville, TN; KOKH (FOX) Oklahoma City, OK; WEAR (ABC) Pensacola,
FL; WGME (CBS) Portland, ME; KUTV (CBS) Salt Lake City, UT; KABB (FOX) San
Antonio, TX; WPEC (CBS) Palm Beach, FL.

"Sinclair is committed to finding the best resources to support our stations
in creating strong content and serving the needs of both our advertisers and
customers." stated Rob Weisbord, Vice President of New Media for Sinclair
Broadcast Group. "DataSphere's technology and sales solution will help us
continue to lead in delivering targeted and compelling information to
residents of each neighborhood and connecting residents with the local
businesses who can best serve their needs."

DataSphere's event calendar is the most complete source of local event
listings, it provides the ability for visitors to submit events for free and
easily find events by neighborhood, event type or specific timeframe. An
example of the events calendar can be found at
http://events.foxbaltimore.com/.

Similarly, DataSphere's technology platform and sales service is the only
end-to-end solution for media companies looking for a rapidly implementable,
turnkey mechanism to address the massive small business advertising market.
With partnerships covering over 111 US markets and more than 72% of the
population, the revenue potential of DataSphere's unique approach to engaging
small local businesses has been firmly established.

"We're excited about the opportunity to work with one of the broadcasting
industry's major players to bring a new option for local information," stated
Satbir Khanuja, CEO of DataSphere. "In addition to event information which is
of particular interest to the residents of these communities, small local
businesses will now have an extremely compelling alternative platform to reach
and communicate with their specific customer base."

About DataSphere Technologies:

DataSphere Technologies, Inc. (www.datasphere.com) is the leading Web
Technology & Hyperlocal Ad Sales company focused on generating online profits
for media companies including Gannett, Meredith Corporation, Sinclair
Broadcast Group, Raycom Media, Local TV LLC, Fisher Communications, and
Hubbard Broadcasting. DataSphere powers 2,000+ neighborhood websites covering
over 70% of the US population and offers a range of turnkey solutions to
rapidly improve website monetization and visitor experience with minimal
investment of time and money. The company is headquartered in Bellevue,
Washington.

SOURCE DataSphere Technologies

Website: http://www.DataSphere.com
Contact: Michael Teppner, michael.teppner@datasphere.com
 
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