Need for Speed Most Wanted Demo Available Today – Now Players Can Experience the Most Critically Acclaimed Open World Racing

  Need for Speed Most Wanted Demo Available Today – Now Players Can Experience
  the Most Critically Acclaimed Open World Racing Game of 2012

  Start Trouble with the Cops and Your Friends As You Take to the Streets of
     Fairhaven to Become Most Wanted on PlayStation Network and Xbox Live

Business Wire

REDWOOD CITY, Calif. -- November 13, 2012

Have you been itching to make trouble in the open world, action racing game
everyone is talking about? Now you can. Electronic Arts Inc. (NASDAQ: EA) and
Criterion Games today released a single-player demo for Need for Speed™ Most
Wanted, the recently launched and critically acclaimed reimagining of the
bestselling title in Need for Speed history. Need for Speed Most Wanted has
generated excitement and enthusiasm from players and press around the world.
Since launching on October 30, the game has received numerous press accolades
including a perfect 5/5 score from UK’s The Guardian, and 9/10 scores from
IGN, Game Informer and the UK’s Edge Magazine. The demo, which is available
now for free download on PlayStation Network and Xbox Live® (LINK), unleashes
gamers into the connected, open world of Fairhaven City where they race, chase
and explore their way to become Most Wanted amongst their friends.

The  Most Wanted demo starts players behind the wheel of one of the game’s
most recognizable, rides: the Aston Martin V12 Vantage. Players can also jack
into three additional cars placed in different areas of Fairhaven– the Porsche
911 Carrera S, the Audi R8 GT Spyder and the Ford Focus RS500 – if you can
find it, you can drive it. Each vehicle has its own unique races, challenges
and mods to unlock. Autolog 2 puts social competition at the heart of the
experience by tracking and comparing everything players do against their
friends and offering up gameplay recommendations and challenges throughout the
open world as a result. If there’s something to do, there’s someone to beat –
from achieving the best time in a race to the fastest speed through a speed
camera. Players are constantly blazing a trail of high scores not only in
their game, but in their friend’s games as well. How can you tell which friend
has the furthest jump through a billboard? Autolog 2 puts their face on it.
New Most Wanted players can achieve up to 50,000 Speed Points in the demo –
all of which will carry over into the full game, giving players a flying head
start to topping the Most Wanted list.

The full Need for Speed Most Wanted experience features seamless, nonstop
multiplayer, with no menus and no lobbies - just competition. Gamers are
thrust into a continuous playlist of different events with persistent scoring
and endless rewards. Players must fight for position on the start line, or
turn around to take out oncoming rivals at the finish. Need for Speed Most
Wanted is now available for the Xbox 360® videogame and entertainment system
with Kinect support, PlayStation®3 computer entertainment system, PC,
PlayStation Vita, iPhone, iPad, iPod touch, Kindle Fire devices and Android™.

For more information on Need for Speed Most Wanted, visit
http://www.needforspeed.com/most-wanted. For more information on Need for
Speed, visit http://www.needforspeed.com or become a fan on Facebook at
http://www.facebook.com/needforspeed, follow us on Twitter at
http://www.twitter.com/needforspeed and subscribe to our YouTube channel at
www.youtube.com/needforspeed. Assets are available at http://info.ea.com.

About Electronic Arts

Electronic Arts (NASDAQ: EA) is a global leader in digital interactive
entertainment. The Company delivers games, content and online services for
Internet-connected consoles, personal computers, mobile phones, tablets and
social networks. EA has more than 250 million registered players and operates
in 75 countries.

In fiscal 2012, EA posted GAAP net revenue of $4.1 billion. Headquartered in
Redwood City, California, EA is recognized for a portfolio of critically
acclaimed, high-quality blockbuster brands such as The Sims™, Madden NFL, FIFA
Soccer, Need for Speed™, Battlefield™ and Mass Effect™. More information about
EA is available at http://info.ea.com.

The Sims andNeed for Speed are trademarks of Electronic Arts Inc. Mass Effect
is a trademark of EA International (Studio and Publishing) Ltd. Battlefield
and Battlefield 3 are trademarks of EA Digital Illusions CE AB. John Madden,
NFL and FIFA are the property of their respective owners and used with
permission. PlayStation is a registered trademark of Sony Computer
Entertainment Inc. Xbox and Xbox 360 are trademarks of the Microsoft group of
companies and used with permission. Facebook is a registered trademark of
Facebook, Inc. Android is a trademark of Google Inc. iPhone, iPod touch and
iPad are trademarks of Apple Inc. All other trademarks are the property of
their respective owners.

Contact:

EA Games Label
Amanda Taggart, 650-628-2974
PR Director
ataggart@ea.com
or
Shirley Chu, 514-664-8207
PR Manager
shirleyc@ea.com
or
Melissa Ojeda, 650-628-7870
Senior Publicist
mojeda@ea.com
 
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