IMAX Posts Impressive Domestic SKYFALL™ Numbers With Estimated $12.75 Million Opening Weekend

IMAX Posts Impressive Domestic SKYFALL™ Numbers With Estimated $12.75 
Million Opening Weekend 
New James Bond Installment Has Best Non-Summer Opening in IMAX History While 
Debuting in 320 IMAX® Theatres in North America 
LOS ANGELES, Nov. 12, 2012 /CNW/ - IMAX Corporation (NYSE:IMAX; TSX:IMX), 
Albert R. Broccoli's EON Productions, Metro-Goldwyn-Mayer Studios, and Sony 
Pictures Entertainment today announced that SKYFALL™ has grossed an 
estimated $12.75 million in 320 IMAX® theatres in North America, resulting in 
an IMAX per-screen average of approximately $40,000. SKYFALL's weekend gross 
marks IMAX's best-ever opening, exclusive of those occurring during the summer 
months.  Overall, the film took in an estimated $87.8 million this weekend at 
the domestic box office, for a cumulative total of approximately $90 million 
since opening nationwide. 
The 23(rd) chapter in the iconic James Bond film franchise also grossed an 
estimated $2.7 million in 127 IMAX theatres internationally this weekend, with 
totals from overseas IMAX theatres reaching approximately $14.5 million after 
17 days of international release. In a number of these international markets, 
SKYFALL in IMAX ranked among the highest-grossing titles ever. As of end of 
day Sunday, Nov. 11, 2012, the estimated IMAX global cumulative SKYFALL box 
office is $27.25 million.  The film's overall global cume stands at $518.6 
Commenting on the announcement, Rory Bruer, president of Worldwide 
Distribution for Sony Pictures, said, "In each and every country where we've 
opened the film, SKYFALL has performed spectacularly, and IMAX is a terrific 
complement to the release.  We're especially gratified to see US audiences 
respond to the film in such a huge way this weekend." 
"Bond is back in a big way," said Greg Foster, Chairman and President of IMAX 
Filmed Entertainment.  "SKYFALL has taken the series to a new level. The 
appeal of this globally beloved franchise is clear from the way audiences are 
embracing the film, and IMAX is poised for what we believe will be a long and 
successful run." 
The IMAX presentation of SKYFALL has been specially formatted to feature a 
larger aspect ratio than the conventional release for the entirety of the 
film. This aspect ratio, which is optimized to take advantage of the IMAX 
screen, allows audiences to see more of the image and result in a full 
panorama of the action – further immersing them into the vast scale and 
scope of the film. 
The IMAX release of SKYFALL has been digitally re-mastered into the image and 
sound quality of The IMAX Experience® with proprietary IMAX DMR® (Digital 
Re-mastering) technology. The crystal-clear images coupled with IMAX's 
customized theatre geometry and powerful digital audio create a unique 
environment that make audiences feel as if they are in the movie. 
About SKYFALL™  Daniel Craig is back as Ian Fleming's James Bond 007 in 
SKYFALL™, the 23rd adventure in the longest-running film franchise of all 
time.  In SKYFALL, Bond's loyalty to M is tested as her past comes back to 
haunt her.  As MI6 comes under attack, 007 must track down and destroy the 
threat, no matter how personal the cost.  The film is from Albert R. 
Broccoli's EON Productions, Metro-Goldwyn-Mayer Studios, and Sony Pictures 
Entertainment.  Directed by Sam Mendes.  Produced by Michael G. Wilson and 
Barbara Broccoli.  Written by Neal Purvis & Robert Wade and John Logan. 
About Albert R. Broccoli's EON Productions 
EON Productions Limited and Danjaq LLC are wholly owned and controlled by the 
Broccoli/Wilson family. Danjaq is the US based company that co-owns, with MGM, 
the copyright in the existing James Bond films and controls the right to 
produce future James Bond films as well as all worldwide merchandising.   EON 
Productions, an affiliate of Danjaq, is the UK based production company which 
makes the James Bond films.   The 007 franchise is the longest running in film 
history with twenty-three films produced since 1962.  Michael G Wilson and 
Barbara Broccoli succeeded Albert R 'Cubby' Broccoli and have produced some of 
the most successful Bond films ever including CASINO ROYALE, QUANTUM OF SOLACE 
About Metro-Goldwyn-Mayer Inc. 
Metro-Goldwyn-Mayer Inc. is a leading entertainment company focused on the 
production and distribution of film and television content globally.  The 
company owns one of the world¹s deepest libraries of premium film and 
television content.  In addition, MGM has investments in domestic and 
international television channels, including MGM-branded channels. For more 
information, visit 
About Sony Pictures Entertainment  Sony Pictures Entertainment (SPE) is a 
subsidiary of Sony Corporation of America, a subsidiary of Tokyo-based Sony 
Corporation. SPE's global operations encompass motion picture production and 
distribution; television production and distribution; home entertainment 
acquisition and distribution; a global channel network; digital content 
creation and distribution; operation of studio facilities; development of new 
entertainment products, services and technologies; and distribution of 
entertainment in 159 countries. For additional information, go to 
About IMAX Corporation 
IMAX, an innovator in entertainment technology, combines proprietary software, 
architecture and equipment to create experiences that take you beyond the edge 
of your seat to a world you've never imagined. Top filmmakers and studios are 
utilizing IMAX theatres to connect with audiences in extraordinary ways, and, 
as such, IMAX's network is among the most important and successful theatrical 
distribution platforms for major event films around the globe. 
IMAX is headquartered in New York, Toronto and Los Angeles, with offices in 
London, Tokyo, Shanghai and Beijing.  As of Sept. 30, 2012, there were 689 
IMAX theatres (556 commercial multiplex, 20 commercial destination and 113 
institutional) in 52 countries. 
IMAX®, IMAX® 3D, IMAX DMR®, Experience It In IMAX®, An IMAX 3D 
Experience®, The IMAX Experience® and IMAX Is Believing® are trademarks of 
IMAX Corporation. More information about the Company can be found at You may also connect with IMAX on Facebook 
(, Twitter ( and YouTube 
This press release contains forward looking statements that are based on IMAX 
management's assumptions and existing information and involve certain risks 
and uncertainties which could cause actual results to differ materially from 
future results expressed or implied by such forward looking statements. These 
risks and uncertainties are discussed in IMAX's most recent Annual Report on 
Form 10-K and most recent Quarterly Reports on Form 10-Q. 
For additional information please contact: 
                                                                                                IMAX Corporation 
– New York 
Entertainment Media:                                                                                Teri Loxam 
IMAX Corporation – Los Angeles                                                                212-821-0110 
Christine Tasto                                                                            
310-255-5547                                                                                        Business Media:               IMAX Corporation – New York 
Principal Communications Group – Los Angeles                                                  Ann Sommerlath 
Melissa Zukerman/Paul Pflug                                                                         212-821-0155 
323-658-1555                                                                                Sloane & Company– New York       Whit Clay 
PRN Photo Desk, 
SOURCE: IMAX Corporation 
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-0- Nov/12/2012 12:31 GMT
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