Sports Authority Announces Black Friday and Presale Deals

  Sports Authority Announces Black Friday and Presale Deals

 Doors open at MIDNIGHT on Black Friday with more than 100 doorbuster offers!

Business Wire

DENVER -- November 09, 2012

Sports Authority, one of the nation’s largest full-line sporting goods
retailers, announced its 2012 Black Friday Doorbusters’ to give shoppers a
sneak peek at the best deals this holiday season. Sports Authority is the
premiere sporting goods store for the entire family, featuring the top name
brands customers want like Nike, Under Armour, adidas, The North Face,
TaylorMade and ProForm. Customers can shop Black Friday deals on fitness
equipment, games, bikes, golf gear and much more.

For the first time ever, most Sports Authority locations will open at midnight
on Friday, November 23 and will feature Black Friday doorbuster deals that
will be available until 3PM on Friday, while supplies last. Sports Authority
is also hosting a 2-Day Sale that will run through Saturday, November 24.
Customers who want to get a head start on shopping can also take advantage of
Sports Authority’s Black Friday Pre-Sale event which takes place November
11-17. The Pre-Sale includes Black Friday pricing on more than 25 products
that can purchased in-store two weeks prior and picked up over Black Friday
weekend.

“Sports Authority is excited to provide these outstanding values even earlier
this Black Friday,” said Darrell Webb, President and CEO of Sports Authority.
“We are eager to open the majority of our stores at midnight so that customers
can get a head start on their holiday shopping. We’re confident that customers
will find the best deals on all things sporting good at Sports Authority this
holiday season.”

Sports Authority Black Friday Doorbuster highlights:

  *The first 80 people in line at each Sports Authority location on Black
    Friday will receive between $10 and $500 in Bonus Bucks! (valid for use on
    Black Friday only)
  *$25 in S.A. CASH with the purchase of Columbia and The North Face products
    totaling $125 or more: 2 days only! (valid for a use on future in-store
    purchase)

DOORBUSTERS (available midnight-3PM, unless otherwise noted):

  *50% off All Balls
  *Buy One, Get One 50% off Footwear and Socks* (available all day on Black
    Friday)
  *Sale $99 for Razor E100, E125 or E150 Electric Scooters (a savings of $50)
  *35% off NCAA, MLB, NBA, NHL and MLS Fan Apparel and Accessories (men’s,
    women’s and children’s)
  *25% off Under Armour Hoodies (men’s and women’s)
  *Sale $159.99 for Chelsea Foosball Table (a savings of $240)
  *Sale $799.99 for Pro-Form 18.0 RE Elliptical (a savings of $1,200)
  *Sale $199.99 for Tommy Armour Silver Scot Complete Golf Set (a savings of
    $400)
  *Sale $209.99 for Parkside 12’ Trampoline with Enclosure (a savings of
    $170)

*Some exclusion’s may apply

New this year, Sports Authority has launched a loyalty reward program, The
League, where customers earn 5% back on all in-store merchandise when they
earn 100 points or more during a calendar quarter. Members will also earn
Double Points on all Sports Authority credit card purchases starting Black
Friday and going through Monday, December 31.

Sports Authority is hiring approximately 2,500 employees for the holiday
season to ensure each store is staffed with knowledgeable customer service
representatives to assist in selecting the perfect holiday gifts for friends
and family this year.

For more information on Sports Authority’s Black Friday deals please visit,
www.sportsauthority.com/BLACKFRIDAY.

For more information on Sports Authority’s Pre-Sale event please visit,
www.sportsauthority.com/BLACKFRIDAYPRESALE.

About Sports Authority

Sports Authority is one of the nation’s largest full-line sporting goods
retailers, operating more than 470 stores in 43 states. Headquartered in
Englewood, Colorado, Sports Authority employs more than 15,000 associates,
including nearly 1,000 employees at its corporate offices. It also operates
stores in Japan under a partnership with AEON Co., Ltd. The company’s products
are also available via its e-commerce website at www.sportsauthority.com.

Contact:

Media Contact:
ICR
Janet Reinhardt, (646) 277-1225
Janet.Reinhardt@icrinc.com