Zale Partners with Shaquille O’Neal on Exclusive Men’s Jewelry Collection

  Zale Partners with Shaquille O’Neal on Exclusive Men’s Jewelry Collection

Shaq branded men’s jewelry includes unique men’s pendants, rings and bracelets

Business Wire

DALLAS -- November 08, 2012

Zale Corporation (NYSE: ZLC), together with NBA legend Shaquille O’Neal, today
announced the introduction of a new, exclusive collection of men’s jewelry.

The Shaquille O'Neal Collection now available at select Zale Corporation
stores and online at www.za ...

The Shaquille O'Neal Collection now available at select Zale Corporation
stores and online at www.zales.com/shaq. (Photo: Business Wire)

The Shaquille O’Neal Collection will offer a variety of men’s pendants, rings
and bracelets. The collection will be offered exclusively in select Zale
Corporation stores throughout the U.S., Canada and Puerto Rico and online at
www.zales.com/shaq, just in time for holiday gift giving.

The partnership builds on the strengths of both brands as Shaquille O’Neal is
widely regarded as one of the most gregarious personalities in sports, and
Zales, The Diamond Store®, is one of the most recognized North American
specialty jewelry brands.

"Since I was in college I have shopped at Zales because I knew I could buy a
quality product at an affordable price,” said Mr. O’Neal. “I’m extremely proud
to have the opportunity to partner with Zale on my new jewelry collection.”

“We are delighted to partner with Shaquille on this exclusive men’s jewelry
line,” said Theo Killion, Zale Chief Executive Officer. “The product is an
expression of Mr. O’Neal’s fun-loving personality and his unique sense of
style.”

Click here to see Shaq’s first day of work at Zales.

About Zale Corporation

Zale Corporation is a leading specialty retailer of diamonds and other jewelry
products in North America, operating approximately 1,780 retail locations
throughout the United States, Canada and Puerto Rico, as well as online. Zale
Corporation's brands include Zales Jewelers, Zales Outlet, Gordon's Jewelers,
Peoples Jewellers, Mappins Jewellers and Piercing Pagoda. Zale also operates
online at www.zales.com, www.zalesoutlet.com, www.gordonsjewelers.com,
www.peoplesjewellers.com and www.pagoda.com. Additional information on Zale
Corporation and its brands is available at www.zalecorp.com.

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Multimedia
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Contact:

Zale Corporation
Roxane Barry, 972-580-4391
Director of Investor Relations
 
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