EANS-Adhoc: SinnerSchrader grows by 16 per cent in 2011/2012 / Preliminary figures confirmed / no dividend for 2011/2012

PR Newswire/euro adhoc/ EANS-Adhoc: SinnerSchrader grows by 16 per cent in 2011/2012 / Preliminary figures confirmed / no dividend for 2011/2012 ad-hoc disclosure pursuant to section 15 of the WpHG transmitted by euro adhoc with the aim of a Europe-wide distribution. The issuer is solely responsible for the content of this announcement.

08.11.2012

SinnerSchrader ended the 2011/2012 financial year (1 September 2011 to 31 August 2012) with net revenue of EUR 36.0 million and an operating result (EBITA) of EUR 1.6 million. With these figures, SinnerSchrader confirms the preliminary figures published on 18 October 2012.

SinnerSchrader's net income amounted to just under EUR 0.2 million in 2011/2012. Due to write-offs on the goodwill of the acquisition of the newtention technologies GmbH in 2009 of about EUR 0.4 million, net income ranges at the lower end of the guidance in the preliminary figures issued in mid-October. The write-offs became necessary after therepositioning of newtention as NEXT AUDIENCE towards the thriving segment of audience management and due to the anticipated initial losses for implementation of the repositioning.

With a growth rate of 16.4 per cent in 2011/2012, in comparison to the previous year, SinnerSchrader expanded its business slightly more than planned. New clients, among them the Holy Fashion Group, Karstadt, Stage Entertainment, and Dole, contributed EUR 3.4 million or 11 percentage points to this growth. The business with existing clients grew by EUR 1.6 million.

With respect to earnings, SinnerSchrader fell significantly short of its goals, the major reasons being overcapacity at the spot-media Agency after two major clients had noticeably reduced the services commissioned, a considerable overrunning of costs in one fixed-price project at the SinnerSchrader agency, and the repositioning of NEXT AUDIENCE.

For the financial year 2012/2013, SinnerSchrader anticipates unabated demand for its digital services and expects two-digit net revenue growth to more than EUR 40 million. The decision by SKODA in July 2012 to make SinnerSchrader its global digital lead agency substantiates these expectations. This growth in revenues should also result in noticeable earnings improvements. SinnerSchrader expects all business units except NEXT AUDIENCE to generate a total EBITA of more than EUR 3.5 million in 2012/2013. Initial costs for the establishment of NEXT AUDIENCE's audience management system - selected for the SAP HANA Technology Accelerator Program in September - will, however, range between EUR 1.5 and 1.8 million. SinnerSchrader thus plans for Group EBITA to exceed EUR 2.0 million in the 2012/2013 financial year. Net income should reach at least EUR 0.7 million.

Given the weak earnings in the 2011/2012 financial year and expected considerable investments in the audience management business, the Management Board and the Supervisory Board decided against a dividend for 2011/2012.

The Consolidated Financial Statements and the Financial Statements can be viewed and downloaded on SinnerSchrader's investor website at http://www.sinnerschrader.ag/en/reports-and-publications/reports/from 6:00 p.m. today.

end of ad-hoc-announcement ================================================================================ About SinnerSchrader SinnerSchrader is one of Europe's leading digital agencies. It develops interactive strategies, platforms and applications that create far-reaching relationships between the consumer and brand. More than 400 people work for the SinnerSchrader Group in Hamburg, Frankfurt, Munich, Berlin, Prague and Hanover for customers including Allianz, SKODA, TUI, Tchibo, simyo, REWE, comdirect bank, the PPR Group and Steigenberger. SinnerSchrader was founded in 1996 and went public in 1999.

Contact for Press and Public Relations Benjamin Nickel
 Head of Corporate Communications
 presse@sinnerschrader.com

Contact for Shareholder Information Thomas Dyckhoff
 CFO
 {ir@sinnerschrader.com}[HYPERLINK: mailto:ir@sinnerschrader.com]

SinnerSchrader Aktiengesellschaft
 Völckersstraße 38 
 22765 Hamburg
 Germany
 T. +49. 40. 39 88 55-0 
 F. +49. 40. 39 88 55-55

Further inquiry note: Thomas Dyckhoff CFO Telefon: +49(0)40 398855-113 E-Mail: t.dyckhoff@sinnerschrader.de

issuer: SinnerSchrader AG

Völckersstraße 38

D-22765 Hamburg phone: +49(0)40-398855-0 FAX: +49(0)40-398855-55 mail: info@sinnerschrader.de WWW: http://www.sinner-schrader.de sector: Software ISIN: DE0005141907 indexes: CDAX, Prime All Share, Technology All Share stockmarkets: free trade: Berlin, München, Hamburg, Düsseldorf, Stuttgart,

regulated dealing/prime standard: Frankfurt language: English

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