BASF increases production of TWINLINE(TM) to meet demand for 2013
MISSISSAUGA, ON, Nov. 7, 2012 /CNW/ - BASF Canada Inc. (BASF) has increased
production of its popular TWINLINE(TM) cereal fungicide for the 2013 growing
season as a direct response to high market demand.
"Growers responded very well to the benefits that new TWINLINE fungicide
offered last year which resulted in a sold out position across Canada," says
Jason Leitch, Brand Manager, Fungicides, at BASF Canada. "This was one of the
largest cereal fungicide launches in Canada. Growers have shown their desire
for new innovations in the cereal market, and it's clear that TWINLINE
TWINLINE launched in 2012 as a solution to managing leaf diseases in cereals
with the added advantage of AgCelence(TM) - a unique plant health benefit
available only in specific BASF fungicides, including HEADLINE(®).
"A lot of growers had success with TWINLINE last year and next year even more
growers will have the opportunity to access it," says Leitch.
One such grower was Ron Krahn of Rivers, MB. Krahn used TWINLINE on his spring
wheat and oats and saw a significant benefit. "We sprayed TWINLINE on both at
flag leaf time and saw between eight and 11 bushels more per acre over the
check," he says. "We had a really good test weight in our oats as well, which
wasn't very common this year."
TWINLINE provides dual modes of action to control a range of leaf diseases,
including tan spot, septoria leaf spot, leaf rust, stripe rust, spot blotch,
net blotch, scald, crown rust and powdery mildew. In trials, TWINLINE resulted
in excellent leaf disease control along with AgCelence benefits leading to an
average yield response of 3 bushels per acre.(+)
For more information about TWINLINE, visit www.AgSolutions.ca/TWINLINE.
About the BASF Crop Protection division
With sales of €4.0 billion in 2010, BASF's Crop Protection division is a
leader in crop protection and a strong partner to the farming industry
providing well-established and innovative fungicides, insecticides and
herbicides. Farmers use these products and services to improve crop yields and
crop quality. Other uses include public health, structural/urban pest control,
turf and ornamental plants, vegetation management, and forestry. BASF aims to
turn knowledge rapidly into market success. The vision of BASF's Crop
Protection division is to be the world's leading innovator, optimizing
agricultural production, improving nutrition, and thus enhancing the quality
of life for a growing world population. Further information can be found on
the web at www.agro.basf.com or follow us on twitter: www.twitter.com/basfagro.
(+ - In comparison to the Untreated Acre)
(Always read and follow label directions.)
(TWINLINE and AgCelence are trade-marks of BASF SE; HEADLINE is a registered
trade-mark of BASF SE; all used with permission by BASF Canada Inc.)
(© 2012 BASF Canada Inc)
Jason Leitch BASF Canada Inc. (289) 360-6037 firstname.lastname@example.org
Natalie Little-Rowe ON Communication Inc. (519) 434-1365 x 236
SOURCE: BASF Canada Inc.
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-0- Nov/07/2012 17:00 GMT
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