Treat the Whole Family With Up to 50% Off at George

Treat the Whole Family With Up to 50% Off at George 
LONDON, UNITED KINGDOM -- (Marketwire) -- 11/06/12 -- George at
Asda's mid-season sale starts with a 'sneak peek' of offers online
tomorrow (Sunday 4th) with offers rolling into stores and fully
online nationwide on Monday 5th November. Offers of up to half price
off wardrobe must-haves will be spread across all categories for the
whole family. 
There are hundreds of styles to choose from including men's, ladies
and kidswear - from cosy knits, comfy casuals and stylish workwear. 
Prices start from as little as just 50p with hundreds of lines at GBP
5 or less and online orders can be delivered free to an Asda store
with the 'In Store Click + Collect' service. 
For all the latest information visit  
About Asda Stores Ltd. 
Founded in the 1960s in Yorkshire, Asda is one of Britain's leading
retailers. It has more than 180,000 dedicated Asda colleagues serving
customers from 551 stores, including 32 Supercentres, 311
Superstores, 29 Asda Living stores, 179 Supermarkets, 25 depots and
seven recycling centres across the UK. Its main office is in Leeds,
Yorkshire and its George clothing division is in Lutterworth,
Leicestershire. More than 18 million people shop at Asda stores every
week and 98 per cent of UK homes are served by Asda
joined Walmart, the world's number one retailer, in 1999. 
About Chosen by you  
Chosen by you is Asda's largest own brand range and the fastest
growing own label range at any UK supermarket with more than 7,000
products. Its introduction, in September 2010, followed an intense
period of quality benchmarking and independent customer taste testing
to ensure Asda customers are given the very best quality and value. A
panel of customers who shop at a variety of supermarkets test every
product. Only the products that get a big thumbs up make it into the
range, with Cambridge Research independently managing this process.
Since its launch, Asda has conducted 500,000 blind taste tests
involving 85,000 customers making it the biggest customer testing
food programme in the UK. Asda is the only supermarket to puts its
customers at the heart of the selection process - part of Asda's
commitment to continuous innovation on quality. 
About George 
As one of Britain's best lo
ved retailers, George has been changing
the face of British fashion for over 20 years. As the first
supermarket to launch its own clothing brand in 1990, George at Asda
is now sold through more than 540 Asda stores across the UK, has an
online business with over 600,000 customers a week, and employs
10,000 people across the country. It is now also a global brand,
exporting the best of British design, with ranges sold in seven
different countries including Canada, Brazil, Chile, Argentina, Japan
and the US., and through franchises in the Channel Islands. 
About Asda's Price Guarantee  
With Asda's Price Guarantee customers can be safe in the knowledge
that the price they pay at Asda is cheaper than at Tesco,
Sainsbury's, Morrisons and Waitrose, otherwise we will refund the
Asda Press Office
0203 003 6555
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