Viacom Media Networks Usher In The Launch Of "Call of Duty®: Black Ops II" With An Array Of Special Programming

  Viacom Media Networks Usher In The Launch Of "Call of Duty®: Black Ops II"
                     With An Array Of Special Programming

Unprecedented Viacom Coverage Culminates With "GTTV LIVE Call Of Duty Black
Ops II World Launch," A LIVE Special On Spike TV

PR Newswire

NEW YORK, Nov. 6, 2012

NEW YORK, Nov. 6, 2012 /PRNewswire/ -- Activision Publishing, Inc., a wholly
owned subsidiary of Activision Blizzard, Inc. (Nasdaq: ATVI) and Viacom Media
Networks, the most powerful entertainment company in reaching young male
viewers, are joining forces to celebrate the most-anticipated entertainment
event of 2012, the release of Activision and Treyarch's "Call of Duty: Black
Ops II." 

Spike TV, MTV, MTV2, and MTV U will debut an exciting lineup of original
content that will span the globe from Australia to Europe leading up to the
hotly-awaited midnight launch on November 13.

"The midnight release of 'Call of Duty: Black Ops II' reflects a celebration
shared by gamers around the world that spans all types and interests, and
really taps into a cultural moment of this generation," said Tim Ellis, Chief
Marketing Officer, Activision Publishing. "We're delighted to come together
with Viacom and Spike TV to share this moment with the Call of Duty®
community, who inspires our teams to reach for the best fans in the world."

As the clock strikes midnight on Launch Day, Spike TV will telecast a LIVE
half-hour show, "GTTV LIVE Call of Duty Black Ops II World Launch," premiering
Tuesday, November 13 at 12:00am EST hosted by renowned gaming experts Geoff
Keighley and Justine Ezarlik. The special will provide coverage of launch
celebrations taking place throughout the day from around the globe, as well as
an exclusive interview with famed Hollywood screenwriter, and co-writer of
'Call of Duty: Black Ops II,' David Goyer. As the television headquarters for
the massive launch, the special will include live updates from select
locations across the country, plus a live appearance from special guest Mark
Lamia, studio head of the game's developer, Treyarch.

"The launch of 'Call of Duty: Black Ops II' is by far one of the biggest
moments of the year in the world of entertainment, and Viacom is uniquely
positioned to capture and share the global fandom and cultural impact with our
viewers both on-air and online," said Geoff Keighley, Executive in Charge,
Publisher Relations, Spike TV.

Reflecting the global anticipation for the new game and marking a first for
Viacom, the coverage will spread across the Viacom network of properties,
including MTV News, MTV2 and mtv U leading culminating in the high-profile
live event broadcast on Spike TV.

"Call of Duty: Black Ops II" is rated "M" by the ESRB. The title is in
development by Treyarch and published by Activision Publishing, Inc. More
information on Call of Duty: Black Ops II can be found at or on Fans
can also follow @Treyarch on Twitter.

About Activision Publishing, Inc.

Headquartered in Santa Monica, California, Activision Publishing, Inc. is a
leading worldwide developer, publisher and distributor of interactive
entertainment and leisure products. Activision maintains operations in the
U.S., Canada, the United Kingdom, France, Germany, Ireland, Italy, Sweden,
Spain, Norway, Denmark, the Netherlands, Australia, South Korea, China and the
region of Taiwan. More information about Activision and its products can be
found on the company's website,


Viacom (NASDAQ-NMS: VIA, VIAB)is home to the world's premier entertainment
brands that connect with audiences through compelling content across
television, motion picture, online and mobile platforms in over 160 countries
and territories. With media networks reaching approximately 700 million global
subscribers, Viacom's leading brands include MTV, VH1, CMT, Logo, BET,
CENTRIC, Nickelodeon, Nick Jr., TeenNick, Nicktoons, Nick at Nite, COMEDY
CENTRAL, TV Land, SPIKE, Tr3s, Paramount Channel and VIVA. Paramount Pictures,
celebrating its 100th year in 2012 and creator of many of the most beloved
motion pictures, continues today as a major global producer and distributor of
filmed entertainment. Viacom operates a large portfolio of branded digital
media experiences, including many of the world's most popular properties for
entertainment, community and casual online gaming.

Activision Publishing, Inc. All other trademarks and trade names are the
properties of their respective owners.


Contact: David Schwarz, Spike TV, +1-212-767-8639,
or Kyle Walker Activision, +1-424-744-5677,
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