L'OCCITANE Kicks Off Holiday Shopping Season With Interactive Digital
Catalogs From Prestimedia
L'OCCITANE's Enchanting Interactive Catalog Features Sparkling
Animations, Multipoint Interactive Zones, and Social Media
SAN JOSE, CA -- (Marketwire) -- 11/05/12 -- Today Prestimedia, the
leading digital catalog solution provider, announced that global
natural-ingredient-based personal-care and well-being products
company L'OCCITANE will captivate customers this holiday season with
enchanting interactive digital catalogs powered by Prestimedia. Also
today, L'OCCITANE simultaneously launched 64 digital catalogs across
the company's numerous websites and Facebook pages, spanning 28
countries across five continents, bewitching consumers with unique
interactive features such as Prestimedia's "product glorifier" and
"premium mapping" applications.
Within the Prestimedia interactive catalogs, which can be viewed and
shared on any mobile device, L'OCCITANE will unveil two new
limited-edition holiday gift sets -- Marvellous Flowers and Magical
Leaves -- featuring product favorites from collections such as
Almond, Lavender, Shea Butter, and Verbena.
"Prestimedia's extensive experience working with international brands
and comprehensive range of animated catalog tools will give us a
great competitive advantage during the holidays this year," said
Jessica Granata, international digital marketing manager, L'OCCITANE.
"Thanks to the Prestimedia team's dedication to this project, we were
able to launch all 64 digital catalogs on time to provide our
customers with a state-of-the-art shopping experience. We look
forward to working with Prestimedia again in the near future."
With the product glorifier tool, L'OCCITANE shoppers can highlight
specific products within the interactive catalogs while minimizing
other content, enabling a more compelling and personalized shopping
experience. Prestimedia's premium mapping tool creates multipoint
interactive zones that accurately follow the outline of products
within the catalogs to engage L'OCCITANE customers. While browsing
the interactive catalogs, customers will find twinkling-star
animation, holiday music, and a magical video on the final page. To
view a demonstration of Prestimedia's L'OCCITANE interactive digital
catalog, visit: http://usa.loccitane.com/catalog/US/appli.html.
For more information about Prestimedia, visit www.prestimedia.com or
call +1 408-256-1458.
L'OCCITANE is a global, natural and organic
ingredient-based personal care and well-being products manufacturer
and retailer with strong regional roots in Provence, France.
L'OCCITANE is committed to developing high quality products that are
rich in natural ingredients of traceable origins and respect for the
environment. L'OCCITANE has more than 2,000 boutiques worldwide in
addition to a digital network including over 60 countries.
Prestimedia is the leading interactive publication
solution provider and branded mobile apps developer, helping
companies dynamically share their content and engage with customers
on the web and through mobile devices in a way that no other solution
offers. With experience creating more than 22,000 publications for
over 500 customers ranging from Fortune 500 companies to small
businesses, Prestimedia's comprehensive family of interactive online
catalogs, magazines, brochures, and annual reports, create a synergy
between print, Web, mobile, social media, and merchandising. Visit
the website at: www.Prestimedia.com
Image Link: www.redpinespr.com/Prestimedia/LOCCITANE.zip
Tel: +1 775-626-7722
Tel: +1 408-621-8589
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