Dynamix7.com Explains Benefits of LinkedIn Use to Boost Small
An Increase in LinkedIn Participation Among Small Business Owners
Showcases How Interacting With Other Entrepreneurs Can Boost One's
Company; Dynamix7.com, Online Marketing Resource, Expands on the
Benefits of This Trend
PHOENIX, AZ -- (Marketwire) -- 11/05/12 -- As global communication
and online retail continues to grow, many small businesses have
realized the benefits of online marketing as a way to raise awareness
of a brand and increase a loyal customer base. Dynamix7.com, an
online marketing resource, explains that social media has become a
major part of online marketing strategies, as proper use allows
entrepreneurs to directly connect to target audiences and learn about
their intended market by encouraging an open dialogue with them.
While Facebook, Twitter and Pinterest have come to be standard in
social marketing, a recent article from Fox Business reveals that
small business owners who become involved with LinkedIn can also
uncover additional benefits of expanding one's online presence.
According to the article, LinkedIn "pulled data on small business
professionals from the site's more than 175 million members, and
found there are 6,874,850 small business professionals networking on
LinkedIn." Through its analysis, the social media company concluded
that "U.S. small business owners are using the social networking site
more than their foreign counterparts." Considering that LinkedIn is
primarily a resource for professional networking, Dynamix7.com
explains that many entrepreneurs may avoid participating on the
platform as it does not necessarily attract a high traffic of
consumers. However, Dynamix7.com responds in a recent press
statement, "Business owners must remember that while consumers are
the key to a company's continued success, they are also operating in
a market that involves other business owners. It is important to
develop these relationships and exchange ideas to strengthen one's
position as a company."
The article highlights the efforts of businesswoman Cecilia
Pagkalinawan of StyleTrek who reports using LinkedIn as a way to
recruit new employees and exchange expertise with other professionals
within the fashion industry. Others, such as Ralph Carlone, have used
the site as a way to build comprehensive think tanks of like-minded
professionals. In the article, Carlone explains, "I wanted to get a
group of like-minded people together from a global perspective, in
order to help people who were also building their own companies."
Dynamix7.com recognizes that forming relationships with other
industry professionals may counter the concept of competition, an
idea that has fostered the explosive growth of online marketing.
However, Dynamix7.com notes that by participating in the business end
of social marketing, a business owner will most likely increase their
company's reputability recommendations and gain a unique opportunity
to learn from other ambitious entrepreneurs.
Geared toward small business owners, Dynamix7.com is a digital
training service that provides continuing education for those looking
to improve their company. The website features web-based training
videos, tips and other tutorials that are available at a user's
convenience. Dynamix7.com focuses on coursework that is mainly
involved with online practices such as the basics of web design,
e-commerce and social network marketing strategies.
To learn more about the company's offered curriculum, visit
PR Management Inc.
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