BMO Harris Bank Lights Up the Magnificent Mile with Star Studded Bieber
Bank partners with Radio Disney to send fans to see the Justin Bieber concert
CHICAGO, Nov. 2, 2012
CHICAGO, Nov. 2, 2012 /PRNewswire/ -- BMO Harris Bank, in partnership with
Radio Disney, Chicago, announced today the start of their Justin Bieber
Flyaway Sweepstakes, a chance for one lucky fan to win a trip to see Justin in
Orlando, Florida, running through Dec. 1, 2012.
As title sponsor of the 2012 Magnificent Mile Lights Festival, BMO Harris will
light up Michigan Avenue all month long with its new interactive digital
displays, the starting point for fans to enter into the Justin Bieber Flyaway
The contest winner, who will be contacted the week of Dec. 1, 2012, will
receive four tickets to the Justin Beiber Jan. 25, 2013 Orlando show, round
trip airfare for four from Chicago, and two nights of hotel accommodations.
During the BMO Harris Bank Magnificent Mile Lights Festival on Saturday Nov.
17, fans are invited to stop by the interactive digital displays, begin the
entry process for the sweepstakes, check out the featured Helpful Steps for
Parents games, and even share a holiday photo with BMO Harris' mascot Hubert
"This holiday season is going to be a very special one for four lucky fans,
and we are pleased to be part of such an exciting sweepstakes," said Justine
Fedak, Senior Vice President, Brand, Advertising and Sponsorships for BMO
Harris Bank. "Our new interactive digital displays are sure to brighten up the
Mag Mile even more than usual this holiday season and we hope customers, fans
and all Chicago visitors drop by to see what fun contests and games we have to
offer all month long."
The new BMO Harris interactive digital displays, created by Chicago-based
company Elevate Digital, will be placed at: 900 N. Michigan Avenue, Water
Tower Place, and Tribune Tower near Pioneer Court through November 30, 2012.
Fans can also begin their entry online at www.bmoharris.com/bieber.
About Elevate Digital
Elevate Digital interactive displays enable advertisers to reach consumers
through a leading edge, highly engaging interactive medium and provide
consumers with free access to a broad range of information and services.
Elevate Digital display units are designed for placement in both indoor and
outdoor high-foot-traffic locations and are available in multiple sizes and
designed to meet the particular needs of each location. For more information,
About BMO Harris Bank
Based in Chicago, BMO Harris Bank N.A. provides a broad range of personal
banking products and solutions through over 600 branches and approximately
1,300 ATMs in Illinois, Wisconsin, Indiana, Kansas, Missouri, Minnesota,
Nevada, Arizona and Florida. BMO Harris Bank's commercial banking team
provides a combination of sector expertise, local knowledge and mid-market
focus throughout the U.S. Deposit and loan products and services provided by
BMO Harris Bank N.A. Member FDIC. BMO Harris Bank^SMis a trade name used by
BMO Harris Bank N.A. BMO Harris Bank is part of BMO Financial Group, a North
American financial organization with 1,600 branches, and a retail deposit base
of approximately $180 billion.
SOURCE BMO Harris Bank
Contact: Anna Seifert, +1-312-461-6199
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