Tata Consultancy Services Named a NYRR Senior Sponsor and the Exclusive IT
Consulting Sponsor of the ING New York City Marathon
NEW YORK, Nov. 1, 2012
NEW YORK, Nov. 1, 2012 /PRNewswire/ --Tata Consultancy Services (BSE: 532540,
NSE: TCS), the leading IT services, consulting and business solutions
organization, has been named a New York Road Runners (NYRR) senior sponsor and
the exclusive IT consulting sponsor for the 2012 ING New York City Marathon to
be held on Sunday, November 4, 2012. This is the third consecutive year that
TCS has sponsored all three major U.S. marathons, including the 2012 Boston
Marathon (April 16) and 2012 Bank of America Chicago Marathon (October 7).
At the ING New York City Marathon, TCS will serve as the inaugural presenting
sponsor of the Marathon Lounge held at the Time Warner Center, a new
initiative that will be open to the public throughout the Marathon weekend.
The lounge will serve to provide visitors at the Time Warner Center with a
slice of the Marathon experience including an interactive treadmill activity,
pre-programmed with the marathon course, and a photo booth with backdrops of
the course. In addition, there will be large plasma TV screens with
continuous coverage of the marathon, free Wi-Fi internet service and mobile
charging stations in a comfortable lounge setting. TCS is also the presenting
sponsor of the Blue Line Lounge, the VIP finish line hospitality event, which
will be held on marathon day at the Marathon Pavilion.
"We are delighted to strengthen our partnership with NYRR and their premiere
property, the ING New York City Marathon," said N. Chandrasekaran, chief
executive officer and managing director for TCS. "I greatly admire each and
every participant who has held themselves to one of the highest standards of
excellence and exhibited an unwavering determination. As a company, we strive
to maintain many of the same values that these participants represent."
The company is expanding its relationship with the New York Road Runners and
will also serve as an Official Sponsor of the New York Road Runner's Youth
Jamboree and Mighty Milers Youth Programs. The Youth Jamboree is a free,
all-day program that introduces children to running, jumping and throwing
events while Mighty Milers is a youth in school running program to get kids
moving and prevent obesity and illness.
This year's marathon will feature 35 runners on Team TCS. In addition, a
number of TCS employees will be competing in the New York Road Runner's Dash
to the Finish 5K on Saturday, November 3, 2012.
"Through our partnerships with the three major marathons in the United States,
we have been able to share our company-wide mission of maintaining a healthy
lifestyle and a commitment to well-being, excellence and achievement," said
Surya Kant, President, North America, UK and Europe for TCS. "These events,
with their unifying nature, serve as a great platform for employee engagement
and engagement with the wider community."
In sponsoring these events and in keeping with TCS' commitment to corporate
sustainability, TCS will engage with runners, friends and family, and the
broader community to share the company's commitment to health and fitness,
specifically in support of the education and prevention of diabetes. A growing
problem, diabetes afflicts an estimated 346 million people worldwide and 8.3%
of Americans. All proceeds raised by Team TCS at the ING New York City
Marathon will go to the American Diabetes Association.
About Tata Consultancy Services Ltd (TCS)
Tata Consultancy Services is an IT services, consulting and business solutions
organization that delivers real results to global business, ensuring a level
of certainty no other firm can match. TCS offers a consulting-led, integrated
portfolio of IT, BPO, infrastructure, engineering and assurance services. This
is delivered through its unique Global Network Delivery Model™, recognized as
the benchmark of excellence in software development. A part of the Tata group,
India's largest industrial conglomerate, TCS has over 254,000 of the world's
best-trained consultants in 42 countries. The company generated consolidated
revenues of US $10.17 billion for year ended March 31, 2012 and is listed on
the National Stock Exchange and Bombay Stock Exchange in India. For more
information, visit us at www.tcs.com.
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New York Road Runners was founded in 1958 when a small group of passionate
runners vowed to bring running to the people. Over the past 54 years, NYRR has
grown from a local running club to the world's premier community running
organization. NYRR's mission is to empower everyone, of all ages and
abilities—beginners and competitive athletes, the young and the elderly, adult
professionals and underserved schoolchildren—to improve their health and
well-being through the power of running and fitness.
NYRR's races, community events, instruction and training resources, and youth
programs give hundreds of thousands of people each year the motivation,
know-how, and opportunity to start running and keep running for life. NYRR's
premier event, the famed ING New York City Marathon, attracts the world's top
pro runners and committed amateurs alike while also raising millions of
dollars annually for charity and driving economic impact for the City. But
NYRR is equally committed to the runners of tomorrow, passionately providing
youth fitness programs that educate and inspire more than 100,000 kids in
underserved communities in New York City, all 50 states, and around the world.
Headquartered in New York City, NYRR implements a unique nonprofit model that
teams contributed and earned income to make all its efforts possible. To learn
more, please visit www.nyrr.org.
About the ING New York City Marathon
NYRR's premier event, the ING New York City Marathon is the most loved and
most inclusive marathon in the world, attracting elite athletes and
recreational runners alike for the challenge and thrill of a lifetime. The
race has grown tremendously since it began in 1970 with just 127 runners
racing four laps of Central Park. Now, almost 50,000 participants from all
over the globe flock to New York City every November for an adrenaline-filled
road tour of all five boroughs, starting on Staten Island at the foot of the
Verrazano-Narrows Bridge and ending in Central Park. Some run for prize money
or bragging rights, others for charity or their personal best. All are cheered
on by more than two million live spectators and a TV audience of 330 million.
SOURCE Tata Consultancy Services
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