Demandforce Delivers Integration With Intuit QuickBooks

  Demandforce Delivers Integration With Intuit QuickBooks

         Automates Marketing and Communications for Small Businesses

Business Wire

MOUNTAIN VIEW, Calif. -- November 01, 2012

Take Intuit’s best-selling small business financial management software.
Combine it with Demandforce’s leading online marketing and communication
service. The result: an opportunity for 4 million QuickBooks^® users to better
engage with customers, drive higher retention and grow their businesses.

Just six months after Intuit Inc. (Nasdaq: INTU) acquired Demandforce, the two
companies have integrated their flagship products to create a comprehensive
marketing and customer communications tool that taps into the power of
QuickBooks data. The new service will offer small businesses a seamless way to
market their companies like never before.

“We were impressed by Demandforce’s next-generation, software-as-a-service
offering that provides high-value to small businesses,” said Kiran Patel,
executive vice president and general manager of Intuit’s Small Business Group.
“Integrating Demandforce with QuickBooks is a natural progression for the
business and a real win for our customers.”

By using the Intuit Partner Platform, Demandforce automatically pulls key
customer and transaction data from QuickBooks. This access to customer
information lets small businesses target and customize their outreach efforts.
After transactions are completed and an invoice has been created, Demandforce
automatically sends a “thank you” email to capture consumer reviews and
satisfaction survey data.

“Our vision has always been to help small business thrive in an Internet
economy,” said Rick Berry, president of Demandforce. “Intuit Partner Platform
has enabled us to quickly provide an integrated solution which is even more
rewarding now that we are under one roof. This is not only beneficial for
QuickBooks users, but more importantly to our current user base, as it further
exposes them to more consumers in the Demandforce Network.”

By connecting with QuickBooks, users can be up and running on Demandforce in
one day, without having to enter any data. The powerful software has generated
$3 billion in client revenues for customers and prompted 2.4 million consumer
reviews. There are also 37 million consumers connected to the Demandforce
Network that helps increase a small business’ exposure.

Demandforce is available for QuickBooks Pro, Premier and Online users at
Intuit App Center. To learn more about the offering or request a demo visit: For more information about the Intuit Partner Platform go

About Demandforce

Demandforce, Inc., a leading online marketing and communication software
service from Intuit Inc. helps local businesses thrive in the Internet economy
using email communications, text messaging and online services. Demandforce
combines an award winning communication platform with best-in-class reputation
and networking tools into one powerful web-based application that seamlessly
integrates with existing workflow systems to help businesses build a strong
online reputation and leverage local network marketing. Founded in 2003,
Demandforce has collected more than 2 million consumer reviews, which are
published across the Web, and has generated more than $3 billion for its
clients. The Demandforce Network, connects end clients to almost 40 million
local consumers. For more information on how to use Demandforce, please visit

About Intuit Inc.

Intuit Inc. is a leading provider of business and financial management
solutions for small and mid-sized businesses; financial institutions,
including banks and credit unions; consumers and accounting professionals. Its
flagship products and services, including QuickBooks®, Quicken® and TurboTax®,
simplify small business management and payroll processing, personal finance,
and tax preparation and filing. ProSeries® and Lacerte® are Intuit's leading
tax preparation offerings for professional accountants. Intuit Financial
Services helps banks and credit unions grow by providing on-demand solutions
and services that make it easier for consumers and businesses to manage their

Founded in 1983, Intuit had annual revenue of $4.15 billion in its fiscal year
2012. The company has approximately 8,000 employees with major offices in the
United States, Canada, the United Kingdom, India and other locations. More
information can be found at

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Intuit Inc.
Elisabeth Gettelman, 650-944-2116
Jennifer de Guerre, 800-246-9853
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