Crocs, Inc. Publishes First Sustainability Report

  Crocs, Inc. Publishes First Sustainability Report

    Report Highlights Company’s Ongoing Commitment to Workplace Standards,
              Environmental Management and Community Engagement

Business Wire

NIWOT, Colo. -- November 01, 2012

Crocs, Inc. (NASDAQ: CROX) today announced the release of its first
sustainability report. The report details the company’s sustainability-related
accomplishments and objectives, and sets goals in three categories: workplace
and supplier standards, environmental management and community engagement.

The report was developed using the Global Reporting Initiative (GRI) G3
reporting framework. These GRI “third-generation” sustainability reporting
guidelines are used by more than 3,000 organizations worldwide to provide a
common standard for producing sustainability reports.

“Acting as a responsible steward for the health and well-being of our people,
our environment and our communities has always been a priority at Crocs,” said
Scott Crutchfield, Chief Operating officer of Crocs. “With the release of our
first sustainability report, we’re proud to be able to further define our
approach to sustainability, share our progress to-date and establish baseline
metrics against which our future progress can be measured.”

Crocs Sustainability Accomplishments and Goals:

Workplace and Suppliers

Key Accomplishments

  *In the past year, Crocs has helped improve working conditions across its
    factory network by strengthening training for factories and suppliers on
    its Supplier Code of Conduct, first launched in 2009, with a particular
    focus on enforcing appropriate age restrictions for workers
  *The company has appointed leaders at all Crocs company-owned factories and
    key suppliers to conduct audits ensuring compliance with Crocs’ Supplier
    Code of Conduct and all relevant local statutes

Major Goals

  *Standardize processes for auditing performance against the Supplier Code
    of Conduct across all company-owned factories and contracted manufacturers
    in 2013
  *Ensure at least 90 percent compliance with the Supplier Code of Conduct
    audit checklist for all factories and contract suppliers by the end of
  *Extend Crocs’ social and environmental compliance program to the company’s
    most important vendors by 2016

Environmental Protection

Key Accomplishments

  *Achieved an average of 5 percent reused Croslite^TM material, left over as
    scraps from the manufacturing process, in every Crocs^TM shoe
  *Reduced packaging to save roughly 640,000 pounds of waste from going to
    landfills, the equivalent of more than 900,000 pairs of Crocs^TM shoes

Major Goals

  *Increase the average amount of reused Croslite^TM material in each
    Crocs^TM shoe to 10 percent
  *Reduce emissions of volatile organic compounds (from cleaners, primers and
    adhesives) used in manufacturing Crocs^TM shoes by 10 percent in 2013
    against a 2012 baseline
  *Conduct a greenhouse gas emissions inventory based on emissions from the
    company’s headquarters and manufacturing processes

Product Innovation

Key Accomplishments

  *Increased the amount of Croslite^TM material scraps used to make new
  *Reduced packaging waste by reusing boxes at distribution centers,
    developing smaller shoe hangers and reducing paper and plastic inserts
    found inside new pairs of Crocs^TM shoes

Major Goals

  *Incorporate sustainability principles in the design process to produce
    future shoe styles that require fewer raw materials, resulting in improved
    end-of-life environmental impact
  *Eliminate use of glue and cement to adhere footwear elements
  *Develop and integrate outsoles made of 100 percent reused Croslite^TM

Community Engagement

Key Accomplishments

  *Donated more than 3 million pairs of Crocs^TM shoes to children and
    families in need around the world since the inception of Crocs Cares℠, the
    company’s social responsibility platform, in 2007
  *Donated more than $840,000 to various nonprofit organizations in 2012

Major Goals

  *Continue to foster success of Crocs Cares℠ and expand its reach
  *Expand employee volunteerism program to encourage increased Crocs Cares℠
    employee participation in all regions

The data included in the sustainability report covers Crocs’ six largest owned
and contracted factories as of October 2012, as well as some data from its
U.S. headquarters. These six factories together produced more than 95 percent
of Crocs’ total production in the reporting year, which ranges from October
2011 – September 2012. A Compliance Council, including leaders from across the
company, oversees the sustainability program and reports, through the Chief
Legal Officer, to the company’s Board of Directors.

Crocs’ 2012 sustainability report aligns with GRI at a Level C. For an
infographic with highlights from the report, please visit Crocs welcomes comments
on the report at

To learn more about Crocs or to find a Crocs store near you, visit

About Crocs, Inc.

Celebrating its 10th anniversary in 2012, Crocs, Inc. is a world leader in
innovative casual footwear for men, women and children. Crocs offers several
distinct shoe collections with more than 300 four-season footwear styles. All
Crocs™ shoes feature Croslite™ material, a proprietary, revolutionary
technology that gives each pair of shoes the soft, comfortable, lightweight,
non-marking and odor-resistant qualities that Crocs fans know and love. Crocs
fans "Get Crocs Inside" every pair of shoes, from the iconic clog to new
sneakers, sandals, boots and heels. Since its inception in 2002, Crocs has
sold more than 200 million pairs of shoes in more than 90 countries around the
world. The brand celebrated reaching $1 billion in annual sales in 2011.

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Crocs, Inc.
Katy Lachky, 303-848-7000
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