Glass Packaging Institute Announces 2012 Clear Choice Award Winners

     Glass Packaging Institute Announces 2012 Clear Choice Award Winners

Leading Consumer Products Packaged in Glass Recognized for Innovation, Design
and Shelf-Appeal

Skinnygirl Vodka Selected Overall Winner

PR Newswire

ALEXANDRIA, Va., Oct. 31, 2012

ALEXANDRIA, Va., Oct. 31, 2012 /PRNewswire/ --The Glass Packaging Institute
(GPI) today announced the winners of its 2012 Clear Choice Awards. This year,
eight consumer product goods companies were recognized for their achievements
in creating innovative glass packages with shelf impact. Entries were judged
on innovation, package design (including container label and closure), and
consumer appeal. While there are eight specific product categories, Skinnygirl
Vodka, made by Beam Global Wine and Spirits Inc., was named the overall winner
by a panel of independent judges. The glass container for Skinnygirl Vodka is
manufactured by Vitro.

The specific category winners are:

Beer Category
Product: Bud Light Platinum
Company: Anheuser-Busch InBev
Glass Manufacturer: Verallia North America

Wine Category
Product: WindRacer 2010 Russian River Valley Pinot Noir
Company: Jackson Family Wines
Glass Manufacturer: Verallia North America

Distilled Spirits Category (tie)
Product: Fris Vodka
Company: Pernod-Ricard
Glass Manufacturer: Verallia North America

Product: Woodford Reserve® Master's Collection New Cask Rye
Company: Brown-Forman
Glass Manufacturer: Owens-Illinois

Flavored Alcoholic Beverage Category
Product: Skinnygirl Vodka with Natural Flavors
Company: Beam Global Wine and Spirits Inc.
Glass Manufacturer: Vitro North America

Food Category
Product: Grandma Hoerner's All Natural Pecan Pie Filling
Company: Grandma Hoerner's Foods
Glass Manufacturer: Ardagh Group

Non-Carbonated Beverage Category
Product: Honeydrop
Company: Honeydrop Beverages
Glass Manufacturer: Vitro

Carbonated Beverage Category
Product: Boylan Premium Soda
Company: Boylan Bottling Co.
Glass Manufacturer: Owens-Illinois

Fragrance/Cosmetics/Other Category
Product: "A" is for Aldo
Glass Manufacturer: Vitro

The panel of judges included a packaging design expert from Michigan State
University, a reporter from a beverage industry trade publication and a
manager of a Trader Joe's store.

In addition, Fris Vodka was selected as the winner of the People's Choice
Competition. Voting for this selection was conducted over a one-week period on
GPI's Facebook page (

"The entries for this year's Clear Choice Awards showcased a trend in the
artistry and value-add that glass packaging provides to the consumer," said
Lynn Bragg, President of the GPI." "Nothing communicates purity, quality and
value to consumers like a well-designed glass package."

This year's winners typify why so many high-end products are packaged in
glass. Numerous food, beverage and fragrance companies recognize that glass is
the optimal packaging choice because it preserves the integrity of their
products, while also being 100% and endlessly recyclable.

The 2012 Clear Choice Awards winners receive benefit from industry-wide
recognition and brand-building promotion. The winning products are also on
display at PACK EXPO, a leading industry trade show currently happening in

Images of the winning products can be found at

About GPI

On behalf of the North American glass container manufacturers, the Glass
Packaging Institute promotes glass as the optimal packaging choice, advances
environmental and recycling policies, advocates industry standards and
educates packaging professionals. GPI member companies manufacture glass
containers for food, beverage, cosmetic and many other products. GPI associate
members represent a broad range of suppliers to the industry.

SOURCE Glass Packaging Institute (GPI)

Contact: Reed Findlay, Fleishman-Hillard, +1-202-403-8912,
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