Rihanna Readies November Takeover!

                      Rihanna Readies November Takeover!

"777 TOUR" PREPARES TO LAUNCH ON NOVEMBER 14TH: 'RIHANNA NAVY' SUPERFANS AND
MEDIA REPRESENTING 82 COUNTRIES WORLDWIDE TO BOARD 777 JET TO 7 SHOWS IN 7
DAYS IN 7 COUNTRIES

UNAPOLOGETIC, RIHANNA's 7th ISLAND DEF JAM ALBUM IN JUST 7 YEARS, SET TO
ARRIVE IN STORES AROUND THE WORLD ON MONDAY, NOV. 19th; DELUXE PRE-ORDERS ON
SALE TODAY AT RIHANNANOW.COM; iTUNES PREORDER LAUNCHES NOV. 6th

RIHANNA's GLOBAL SMASH "DIAMONDS," WITH 94 MILLION RADIO AUDIENCE IN U.S.,
JUMPS TO #5, HER 23rd TOP 10 HIT ON HOT 100 !

RIHANNA RETURNS TO 'SATURDAY NIGHT LIVE' FOR THE 4TH TIME AS MUSICAL GUEST ON
NOVEMBER 10

PR Newswire

NEW YORK, Oct. 31, 2012

NEW YORK, Oct. 31, 2012 /PRNewswire/ -- Worldwide superstar Rihanna, currently
dominating global charts with "Diamonds," the fastest-rising single of her
career to date, and the first single from UNAPOLOGETIC, her upcoming 7th
studio album for Island Def Jam in just seven years - arriving in stores
worldwide on Monday, November 19th - now announces the launch of her
unprecedented "777" tour on Nov. 14th.

A group of die-hard fans from the Rihanna Navy fan club and a traveling
international press corps of over 150 journalists representing 82 countries
will be taken aboard a chartered Boeing 777 twinjet to 7 shows in 7 days in 7
countries. Working with global sponsor, HTC Corporation, the "777 Tour" will
host an intimate gig in each of 7 cities—including one in the UK co-sponsored
by River Island — marching toward the November 19th release date of
UNAPOLOGETIC.

To commemorate the arrival of UNAPOLOGETIC, two different Limited Edition D2C
deluxe box sets are up for pre-sale to members of the Rihanna Navy,
exclusively at the RihannaNow.com website: the DIAMONDS BOX and the DIAMONDS
EXECUTIVE PLATINUM BOX, carrying amazing never-before-released Rihanna images,
art and custom-made accessories. UNAPOLOGETIC will go up for pre-order at
iTunes on November 6th.

Meanwhile, "Diamonds," with 94 million combined radio audience in the U.S.
(Greatest Gainer/Streaming & Airplay), jumps to #5 on the Hot 100, to become
Rihanna's 23rd Top 10 hit on the chart. "Diamonds" debuted four weeks ago
with #1 postings at iTunes in 27 countries, and Top 5 iTunes in 55 countries.
On November 10th, Rihanna will perform 'Diamonds' on the Saturday Night Live
stage, her fourth time as musical guest.

Rihanna – the "#1 Person On Facebook" with over 62 million Likes – has sold
over 37 million albums and 146 million digital tracks worldwide, and currently
holds the record as the top-selling digital artist of all time. The recipient
of six Grammy Awards® and seven Billboard Music Awards, she was named the
world's #1 social media star by Forbes, with over 2.9 billion views on
YouTube/VEVO, the most ever for any female artist, and over 26 million Twitter
followers. In addition to her 11 Hot 100 #1 singles and [now] 23 Top 10
singles, she also has 18 #1 singles on the Billboard Dance Club Song Charts.

SOURCE The Island Def Jam Music Group

Website: http://www.rihannanow.com
Contact: Gabe Tesoriero, Island Def Jam Music Group, +1-212-445-3632,
Gabriel.Tesoriero@umusic.com