CTC Media Switches Broadcasting Format of Its Russian Channels to MPEG-4

CTC Media Switches Broadcasting Format of Its Russian Channels to MPEG-4

MOSCOW, Oct. 30, 2012 (GLOBE NEWSWIRE) -- CTC Media, Inc. ("CTC Media" or the
"Company") (Nasdaq:CTCM), Russia's leading independent media company, has
announced a switch to broadcasting in the MPEG-4 format.

CTC Media has completed converting the TV signal of the CTC (feeds: 0, +2, +4,
+7), Peretz (feeds: 0, +2, +7) and Domashny (feeds: 0, +2, +4, +7) channels to
MPEG-4. The channels were previously broadcast using the MPEG-2 format.

Satellite fleet used for the uplink of the CTC Media's television channels was
also modified as part of the project. Capacity previously leased from Russian
satellites was transferred to the new Intelsat 15 and Horizons 2 foreign
satellites. As well as increasing the signal reception quality, the following
failsafe mechanism is also now in place: the new satellites are in almost the
same orbit, which means that if one of the satellites fails, receiving
antennas will not require repositioning.

Sergey Petrov, Chief Broadcasting Officer of CTC Media: "CTC Media is
continuing to follow its strategy as the leader in implementing new
technologies. The switch to the new broadcasting format is the next stage
after launching our modernized broadcasting playout facility in July last year
and provides us with the technological capability to switch to digital
broadcasting at anytime if necessary. We were able to complete this project in
only four months. During this time, extensive work was carried out, requiring
cooperation with our regional stations comprising 154 broadcasting facilities,
and our partner network – 281 broadcasting facilities".

Anton Gavrin, IT and TV Technology Department Director: "We continued
broadcasting in both the old MPEG-2 and new MPEG-4 formats while the switch
was made. During the project, broadcasting from the new satellites was
started, landlines to signal amplification centers were laid and the
compression equipment at the TV center was reconfigured. Receivers were
supplied and configured at our regional stations and partner network, and our
own regional network and partner networks were reconfigured. The new signal
compression format will help us optimize expenditure on regional TV
broadcasting thanks to the more efficient use of satellite capacity.
Furthermore, we were also able to improve the reliability of the signal".

About CTC Media, Inc.

CTC Media is a leading independent media company in Russia, with operations
throughout Russia and in a number of other CIS markets. It operates three
free-to-air television networks in Russia – CTC, Domashny and Peretz – as well
as Channel 31 in Kazakhstan and a TV company in Moldova, with a combined
potential audience of over 150 million people. The international pay-TV
version of the CTC channel is available in North America, Europe, North
Africa, the Middle East, Central and South East Asia. CTC Media also has its
own TV content production capabilities through its Story First Production
subsidiary. The Company's common stock is traded on the NASDAQ Global Select
Market under the symbol "CTCM". For more information about CTC Media, please
visit www.ctcmedia.ru

The CTC Media, Inc. logo is available at
http://www.globenewswire.com/newsroom/prs/?pkgid=9587

Caution Concerning Forward Looking Statements

Certain statements in this press release that are not based on historical
information are "forward-looking statements" within the meaning of the Private
Securities Litigation Reform Act of 1995. Such forward-looking statements
include, among others, statement regarding our ability to optimize expenditure
on our regional broadcasting, ability to switch to digital broadcasting,
should it be introduced in Russia, etc. These statements reflect the Company's
current expectations concerning future results and events. These
forward-looking statements involve known and unknown risks, uncertainties and
other factors which may cause the actual results, performance or achievements
of CTC Media to be materially different from any future results, performance
or achievements expressed or implied by such forward-looking statements.

The potential risks and uncertainties that could cause actual future results
to differ from those expressed by forward-looking statements include, among
others, the implementation of legislation; the Company's ability to deliver
audience share, particularly in primetime, to its advertisers; free-to-air
television remaining a significant advertising forum; and restrictions on
foreign involvement in television business abroad. These and other risks are
described in the "Risk Factors" sections of CTC Media's quarterly report on
Form 10-Q, filed with the SEC on August 7, 2012.

Other unknown or unpredictable factors could have material adverse effects on
CTC Media's future results, performance or achievements. In light of these
risks, uncertainties, assumptions and factors, the forward-looking events
discussed herein may not occur. You are cautioned not to place undue reliance
on these forward-looking statements. CTC Media does not undertake any
obligation to publicly update or revise any forward-looking statements because
of new information, future events or otherwise.

CONTACT: For further information, please visit www.ctcmedia.ru
         or contact:
        
         Ekaterina Ostrova
         Director, Corporate Communications and Investor Relations
         + 7 495 783 3650
         ir@ctcmedia.ru
        
         Irina Klimova
         Senior Manager, Investor Relations
         +7 495 981 0740
         ir@ctcmedia.ru
        
         Viktoriya Bakaeva
         Head of Media Relations, Press Secretary
         +7 495 785 6347
         pr@ctcmedia.ru

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