Aspera Expands Its EMEA Operations to Support Triple-Digit Growth

  Aspera Expands Its EMEA Operations to Support Triple-Digit Growth

High-speed file transfer innovator expands EMEA team to drive European
expansion

Business Wire

EMERYVILLE, Calif. -- October 30, 2012

On the back of unprecedented triple-digit growth, Aspera,
Inc.(http://www.asperasoft.com/), creator of patented fasp™ transport
technology that moves the world’s digital assets at maximum speed, has
announced a series of strategic appointments to support further EMEA expansion
across a range of industries – media, entertainment, life sciences, financial
services and enterprise IT.

The appointments of Glenn Broere, sales manager for UK & Ireland and Lisa
Borga, marketing manager EMEA along with the promotion of Andrea Di Muzio to
senior solutions architect EMEA, will support accelerating demand for Aspera’s
products and technology and drive further EMEA development.

Glenn brings over ten years of sales experience and a talent for securing
global strategic relationships to Aspera, having held various sales management
positions at successful businesses. Andrea will use his 12 years of software
experience to lead professional services activities in the EMEA region and
provide professional services fulfilment in the form of creating and
implementing customised solutions. In his new role, he will work alongside the
sales and service engagement teams, perform requirements discovery and
analysis, scope professional services engagements and help craft proposals.
Lisa has more than 15 years of marketing experience working in high-technology
and multi-national sales environments. She will work closely with European
sales director, Bruce Brewer, to continue to drive European sales across a
multitude of industries.

Aspera software has rapidly become the gold standard in Europe for
professionals within the media and entertainment, life sciences and
information technology sectors. Respected organisations such as
UEFA(http://www.uefa.com/uefaeuro/index.htm), BT Life
Sciences(http://www.btplc.com), Netflix(http://www.netflix.com/UK) and The
Mill(http://www.themill.com/) have been quick to adopt and deploy Aspera’s
high-speed file transfer software for high-speed movement of ‘big data’ over
long distances and in and out of the cloud.

“We’ve been operating in Europe for six years and our customer base is rapidly
growing,” said Bruce Brewer, European sales director, Aspera. “The global
demand for reliable and efficient data transfer solutions is being driven by
major businesses expecting to be able to access, manage and use their data
immediately, reliably and without restrictions. Glen, Andrea and Lisa will
help us sustain growth within our established core industries and enable us to
further develop our presence within newer markets such as financial services.”

As well as new additions to the Aspera EMEA team, the company has recently
partnered with Metaglue(http://www.metaglue.com/), an Emmy award-winning
provider of interoperable file transfer and metadata standards solutions,
enabling the company to integrate AMWA AS-11 and Digital Production
Partnership (DPP) media file format validation for European broadcasters, and
with EVS to deliver end-to-end production solutions for live sports, news and
entertainment. This year has also seen the launch of Aspera’s next-generation
transfer platform, fasp 3(http://asperasoft.com/fasp-3/?L=0). The new product
extends the performance and flexibility of theAspera software
environment(http://asperasoft.com/software/?L=0)to support high-speed data
transfer and automation scenarios in industries that rely on the exchange,
processing, storage and distribution of big data.

Notes to editors

Aspera customers across all industries realise full benefits of the cloud

Media and entertainment

Until now, the full potential of the cloud to transform IT processes for
digital media – such as transcoding, archiving and distributing very large HD
quality entertainment content – has been limited by the inherent bottlenecks
in moving data. It has been impossible to move big files in and out of cloud
platforms such as Amazon Web Services and Microsoft Windows Azure with no time
delay and broadcasters have been unable to download them without impairing the
quality.

Now, international sports organisations such as UEFA are driving the demand
for cost-efficient and speedy transfers in and out of the cloud for major
sporting events. Through a combination of Aspera’s patented faspTM transport
technology with AWS cloud-based ‘object’ storage, these customers are now able
to realise the cloud’s promise of virtually unlimited, instant increases in
computing, network and storage resources.

This has been made even easier thanks to Aspera’s recent partnership with
EVS(http://www.evs.tv/), a leading provider of broadcast and media production
systems. The companies have partnered to deliver complete end-to-end solutions
for fast turnaround of live sports, news and entertainment production. The
combined solution leverages Aspera’s patented
faspTM(http://asperasoft.com/technology/transport/fasp/) software for
high-speed transfer of content and EVS’ portfolio of ingest and production
servers for live and near-live broadcast applications.

In addition, Aspera has announced the opening of the Aspera On
Demand(http://cloud.asperasoft.com/aspera-on-demand/) Platform as a Service
(PaaS) for Microsoft Corp.’s Windows Azure(http://www.windowsazure.com/), in
beta. The interoperability of Aspera’s fasp
transport(http://asperasoft.com/technology/transport/fasp/) software with
Windows Azure further unlocks the vast capabilities of the Microsoft public
cloud, helping users experience the benefits of seamless, high-speed and
secure large data ingest and access for Windows Azure local or object storage.

Finally, Aspera now provides a complete, fully integrated high-speed transfer
solution for Avid Interplay delivery. Users can share full resolution media
and associated metadata between remote Interplay workgroups across the wide
area network (WAN) by transferring video and metadata at line speed,
regardless of distance, fully utilising the available bandwidth. The combined
solution was deployed by NBC News to support its coverage of the 2012 Olympic
Games in London.

Life sciences

With a mission to advance research in the field of life sciences, The National
Institute of Genetics(http://www.nig.ac.jp/english/index.html) (NIG)
previously found FTP file transfer and physically shipping hard drives to be
unreliable, time consuming and expensive.

The Institute operates multiple entities including the Bioresources Center,
DNA Data Bank of Japan (DDBJ) and DNA Sequencing Center as core institutes to
build the intellectual infrastructure that supports them. Genetic research at
the facilities generates massive data sets of up to 20GB each, which need to
be distributed and exchanged with other scientists and existing Aspera
partners, such as the European Bioinformatics
Institute(http://www.ebi.ac.uk/).

The Aspera Connect Server now allows the transfer of large data between NIG
and their worldwide partners with unparalleled performance and reliability
regardless of distance and with bullet-proof security.

This year has also seen the emergence of cloud platforms specifically designed
and optimised for the Life Sciences research community such as BT Life
Sciences R&D and BGI’s EasyGenomics providing new opportunities for companies
to access meaningful scientific data. These platforms enable large scale
storing, analysing, and sharing of genomic sequence and other research data,
in a flexible, secure, and regulatory-compliant environment. Both companies
are deploying and tightly integrating Aspera fasp into their cloud services to
power the high-speed transfer of data.

Enterprise IT

Historically, cloud adoption by big data businesses has been limited due to
the associated issues of moving terabytes of data into and out of the cloud.
While the cloud has previously promised great flexibility, efficiency and cost
savings, it’s only now that organisations are realising these benefits by
using high-speed data transfer software to address the bottlenecks that caused
slow data transfer and impaired data quality.

Another key challenge faced by IT professionals today is the combination of
different types of infrastructures (cloud, hybrid and on-premise) tailored to
specific business needs. Infrastructure agnostic technologies are needed so
that data can basically live anywhere, without restrictions. A pioneer in the
enablement of high-speed data-intensive workflows throughout the enterprise,
Aspera has unlocked the cloud for big data with its industry-leading
high-speed transport solutions. And now with the release of fasp3, Aspera is
offering a truly universal content transport platform supporting all data,
infrastructure and storage types, regardless of location, with maximum speed
and a comprehensive offering for all transport paradigms and deployment
models.

All fasp3 products are intrinsically enabled for cloud object storage such as
Amazon Web Services S3 and now Microsoft Windows Azure. fasp3 enables
line-speed and secure ingest of and access to large volumes of file-based
content regardless of storage type or location (block, object, on-premise, in
the cloud, hybrid or embedded) and independent of network type or conditions.

About Aspera

Aspera is the creator of next-generation transport technologies that move the
world’s data at maximum speed regardless of file size, transfer distance and
network conditions. Based on its patented fasp™ protocol, Aspera software
fully utilises existing infrastructure to deliver the fastest, most
predictable file-transfer experience. Aspera’s core technology delivers
unrivalled control over bandwidth utilisation, complete security and
uncompromising reliability. As organisations turn to the cloud for improved
efficiency and unprecedented scalability, Aspera enables data- and
processing-intensive workflows with high-speed transfer available on-demand,
as well as maximum speed ingest and distribution of big data to and from cloud
storage. More than 1,800 organisations across a variety of industries on six
continents rely on Aspera software for the business-critical transport of
their digital assets.

Please visit www.asperasoft.com and follow us on Twitter
@asperasoft(http://www.twitter.com/asperasoft) for more information.

This information was brought to you by Cision http://www.cisionwire.com

Contact:

Media
Red Lorry Yellow Lorry
Rebecca Edwards
+44 (0) 20 7403 8878
rebeccae@rlyl.com
 
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