DTS Donates More Than 18,000 iWOW 3D Audio Enhancement Adaptors to Active
Committed to Giving Back to Those Who Serve Our Country, DTS Made a Donation
of More Than 18,000 iWOW 3D Audio Enhancement Adaptors to Support Our Troops
CALABASAS, Calif. -- October 30, 2012
DTS, Inc. (Nasdaq: DTSI), a leader in high-definition audio solutions and
audio enhancement technologies today announced that it has made a donation of
more than 18,000 iWOW 3D (retails as the SRS iWOW 3D) audio enhancement
adaptors to Support Our Troops® (SOT), a non-profit organization dedicated to
bolstering the morale and well-being of our active military and their
families, to be distributed to U.S. troops serving around the world.
“On behalf of America’s troops and their families, we give a very large thanks
to DTS, Inc., the maker of iWOW 3D, and the company behind this major
donation,” said Martin C. Boire, chairman of Support Our Troops. “At a retail
price of $69.99 per unit, this is a major statement of commitment to, and
tangible support for, America’s finest—a $1,259,820 plus testament of
gratitude. DTS is a real American company doing great things for the men and
women protecting this country.”
“We are very proud of the brave men and women serving our country and are
delighted to show our appreciation by giving back to them,” said Jon Kirchner,
chief executive officer of DTS. “Many of DTS’ employees, their family members
and friends are active or have served in the military and thus the company in
its entirety has a fond respect for our nation’s troops. We hope that the
high-quality audio experience that the iWOW 3D delivers brings joy to those
serving and makes the music, movies and mobile games that they enjoy during
their downtime more entertaining.”
Utilizing several patented DTS audio solutions, the iWOW 3D is designed to
work exclusively with Apple i-device products. The iWOW 3D seamlessly plugs
into the 30-pin connector of any iPad®, iPhone® or iPod® and retrieves and
restore audio cues that are buried deep within the original source material,
to provide an immersive, three-dimensional sound stage with renewed depth and
clarity, as well as deep bass, through any pair of headphones or earbuds. The
end result is a truly uncompromised, HD-quality entertainment experience for
music, movies and games.
Chairman Boire said, “These units were snapped up fast by guard units here at
home and by groups in the Support Our Troops Network, which ship to the troops
in Afghanistan.” He pointed out that anything that improves the quality of
their daily routine is greatly appreciated by today's soldiers. “Apple's
personal sound products are ubiquitous, thus the desire for this accessory is
widespread and this gift is proving to be a bright spot in the everyday
routines of our soldiers and their kids,” Boire concluded.
Learn more about DTS, or connect with DTS on Facebook and Twitter (@DTS_Inc).
About Support Our Troops®
SupportOurTroops.Org is the charity through which we Americans bolster the
morale and well-being of our active duty troops and their families through
highly effective programs providing millions of dollars in goods and services
to the military community including deployed troops, family support, kids'
camp assistance, positive public support at home, and more. They Support Us –
Let's Support Them!®
Our name says it all. Nobody knows the needs of the troops like we do and
comprehensively addresses them like we do. Nobody has built a collaborative
network to comprehensively address their needs like we have. A national
501(c)(3) public purpose organization providing an easily accessible framework
enabling local groups, companies, schools, colleges, clubs, and churches to
quickly, easily and without complexity do good works for the troops and their
SOT® is a nonpartisan, nonpolitical organization providing means through which
people and businesses can show their patriotism and appreciation for those who
sacrifice so much to protect our country, our homes, and our families.
About DTS, Inc.
DTS, Inc. (NASDAQ:DTSI) is dedicated to making digital entertainment exciting,
engaging and effortless by providing state-of-the-art audio technology to more
than a billion consumer electronics products worldwide. From a renowned legacy
as a pioneer in high definition multi-channel audio, DTS became a mandatory
audio format in the Blu-ray Disc™ standard and is now increasingly deployed in
enabling digital delivery of compelling movies, music, games and other forms
of digital entertainment to a growing array of network-connected consumer
devices. With the acquisition of SRS Labs, DTS strengthens its position as a
leader in providing end-to-end audio solutions to the rapidly growing network
entertainment sector. DTS technology is in car audio systems, digital media
players, DVD players, game consoles, home theaters, PCs, set-top boxes, smart
phones, surround music content and every device capable of playing Blu-ray™
discs. Founded in 1993, DTS' corporate headquarters are located in Calabasas,
California with its licensing operations headquartered in Limerick, Ireland.
DTS also has offices in Los Gatos and Santa Ana, California, Washington,
China, France, Hong Kong, Japan, Singapore, South Korea, Taiwan and the United
Kingdom. For further information, please visit www.dts.com. DTS, the Symbol,
and DTS and the Symbol together, are registered trademarks of DTS, Inc. All
other trademarks are the properties of their respective owners. © 2012 DTS,
Inc. All rights reserved.
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