RYU Opens First Flagship Retail Store at The Shoppes at the

RYU Opens First Flagship Retail Store at The Shoppes at the Palazzo in Las Vegas  LAS VEGAS, NV -- (Marketwire) -- 10/29/12 --  Today, Respect Your Universe, Inc. (RYU) (TSX VENTURE: RYU) (OTCBB: RYUN), http://www.ryu.com/, is proud to announce the opening of their first flagship retail location at The Shoppes at the Palazzo in Las Vegas, Nevada. Located in The Palazzo Resort-Hotel-Casino, The Shoppes at The Palazzo is one of the world's emporiums of style and a mecca for the fashion-forward, featuring dozens of premier luxury brands including Diane von Furstenberg, Chloe, Christian Louboutin, Salvatore Ferragamo, Fendi, Ralph Lauren and more.  With their doors officially opening on October 25th, RYU's new retail store is located between Michael Kors and Seven for All Mankind (and across from Burberry and Barney's New York). Now carrying the Men's 2012 Fall Collection and the new Women's 2012 Fall Line, RYU's retail location has 120 styles (1500 skus) available from both the Men's and Women's Fall Lines in the store for customers to shop including apparel and accessories.  "The Shoppes at the Palazzo in Las Vegas is a perfect location for the opening of our first retail location," commented RYU CEO & Chairman, David Campisi. "This location serves as extension of our brand offering a premium shopping experience in a modernly designed space that reflects the quality, performance, sustainability, craftsmanship and design of our apparel and products."  Founded on the principles of respect, strength, honor and sustainability, and influenced by the dedication of the athlete to the ancient sport of Martial Arts, RYU's innovative premium apparel and product for both performance and lifestyle was created to inspire all athletes to achieve greatness. By producing products that are environmentally, and ethically, sound, all of RYU's apparel and products are comprised of up to 90% organic and recycled materials utilizing some of the best yarn and fabric suppliers in the world.  Through the creation of innovative apparel and products that have less of an impact on the environment, RYU's fabrics and technologies boast the attributes of Moisture Control Fabric (AIR Weave), Thermal Control Fabric (FIRE Weave), Weather Resistant Fabric (WIND Weave) and Eco-Friendly Fabric (TERRA Weave). RYU's authenticity in its apparel and products is also reflected in the design of each item containing one or more symbols from ancient Samurai iconography.   RYU is an official sponsor of the UFC and will be visible in various elements throughout the UFC events in 2012 including logo displays and live announcements during bouts along with television promotions and placement on the UFC website including their web store.   For more information on RYU visit http://www.ryu.com or call +1-888-455-6183 ext. 101.   About Respect Your Universe  Respect Your Universe, Inc. (TSX VENTURE: RYU) (OTCBB: RYUN) is a premium performance apparel and equipment company rooted in and inspired by Mixed Martial Arts. Focused on the needs of the athlete, RYU brings innovative design, development and production of premium authentic performance gear with style to mixed martial artists and athlete enthusiasts worldwide. The RYU brand is based on respect, strength, honor and sustainability. Respect to the End.  Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.  Forward-Looking Statements  Except for the statements of historical fact contained herein, the information presented in this news release constitutes "forward-looking statements" as such term is used in applicable securities law, including statements regarding RYU's products and retail store. These forward-looking statements are subject to risks and uncertainties, which may cause the actual results, performance or achievements of RYU to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements. These risks and uncertainties include, among others, that sales of our apparel products through our retail store may not be as significant as anticipated. Except as required by law, RYU undertakes no responsibility to update any of the statements contained in this news release.  Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.  Contact Information Corporate Information: Respect Your Universe, Inc. http://www.ryu.com  Public Relations:  Respect your Universe, Inc. pr@ryu.com  Investor Relations:  USA +1-888-455-6183 ext 102 ir@ryu.com  CANADA Fidel Thomas +1-604-565-4749 ir.canada@ryu.com     
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