Temex Chooses Snipp Interactive for Mobile Marketing Campaign
WASHINGTON, DISTRICT OF COLUMBIA -- (Marketwire) -- 10/25/12 -- Snipp
Interactive Inc. (www.snipp.com), (TSX:SPN) an international provider
of mobile marketing solutions listed on the TSX Venture Exchange
(Trading Symbol SPN), today announced that its partner in Mexico has
been selected by Telmex, a leading telecom operator in Mexico, to
create a marketing campaign for cell phone and tablet users.
Telmex is owned by Fortune 500 company America Movil, the largest
telecommunications company in Mexico. The company owns approximately
90 percent of the telephone lines in Mexico City and currently has
revenue in excess of USD $12 billion annually. It also provides
communication services throughout Latin and South America.
The marketing campaign will use Snipp technology to create a contest
for users to enter with their cell phones. This contest is an
augmented reality video game experience complemented with Telmex
branding and messaging. Users can enter the contest through their
cell phone by simply following instructions provided at all Telmex
retail outlets and phone kiosks across Mexico City. The campaign is
expected to launch in early December to tie into Christmas promotions
offered by Telmex.
Mr. Pedro Quinzanos Cancino, CEO of VirKet said, "This campaign puts
us on the cutting edge of mobile marketing technology in Mexico with
Snipp. We continue to effectively merge offline and online marketing
solutions together across a range of industries in Mexico and see our
business and interest in mobile solutions growing at a fast pace."
Atul Sabharwal, Snipp's CEO said, "We are very excited to launch our
newest technology, an augmented reality solution, with Telmex. This
solution provides brands with a groundbreaking new technology that
can engage customers by the one item they have with them at all times
- their cell phones or tablets. Marketing in Mexico is focusing more
and more on mobile solutions, as is the rest of the world, and expect
to capture significant market share as evidenced by our ability to
win business from a big established player like Telmex."
Telmex is a Mexican telecommunications company headquartered in
Mexico City that provides telecommunications products and servic
Mexico, Argentina, Colombia, Brazil (Embratel) and other countries in
Latin America. Telmex is still the dominant fixed-line phone carrier
in Mexico. In addition to traditional fixed-line telephone service,
Telmex also offers Internet access, data, hosted services and IPTV.
Telmex owns approximately 90 percent of the telephone lines in Mexico
About VirKet S.A. de C.V
VirKet SA. De CV (www.virket.com) is a digital marketing agency that
provides telecom operators, publishers, advertising agencies and
other companies with a large SMB footprint with digital advertising
campaigns and products that are built to increase their ROI and
provide additional income channels through their current customer
bases. VirKet also specializes in working with government agencies to
provide digital platform services that engage SMB's, educate them on
the benefits of marketing online and providing tools to get their
business online through various VirKet sponsored government programs.
VirKet has offices in the United States and Mexico.
About Snipp Interactive Inc.
Snipp Interactive Inc. (www.snipp.com) provides print publishers,
advertising agencies and corporate/consumer brands, including Fortune
500 companies, with a full suite of mobile marketing services in
North America, and generates revenue by designing, constructing,
implementing and managing these mobile marketing services for its
customers. Snipp Interactive Inc. is headquartered in Washington,
D.C. with international operations in Canada, Mexico and India.
Disclaimer for Forward-Looking Information
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information that are based on the beliefs of management and reflect
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closing of the Qualifying Transaction. Such statements and
information reflect the current view of Snipp Interactive Inc. with
respect to risks and uncertainties that may cause actual results to
differ materially from those contemplated in those forward-looking
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Interactive Inc. undertakes no obligation to update forward-looking
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factors is not exhaustive. When relying on Snipp Interactive Inc.'s
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and other uncertainties and potential events. Snipp Interactive Inc.
has also assumed that material factors will not cause any
forward-looking statements and information to differ materially from
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exhaustive and is subject to change and there can be no assurance
that such assumptions will reflect the actual outcome of such items
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Snipp Interactive, Inc.
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