Woodford Reserve Releases Limited Edition 'Four Wood' Bourbon

        Woodford Reserve Releases Limited Edition 'Four Wood' Bourbon

Seventh Release in Master's Collection Series, 'Four Wood' Hits Shelves in
November

PR Newswire

LOUISVILLE, Ken., Oct. 24, 2012

LOUISVILLE, Ken., Oct.24, 2012 /PRNewswire/ -- Woodford Reserve announces the
latest extension of its acclaimed Master's Collection which will be released
in early November. This seventh release, called Four Wood, is part of the
limited edition bottlings that push the limit of what Kentucky Whiskey offers
by crafting rare and innovative products.

(Photo: http://photos.prnewswire.com/prnh/20121024/CL99321)

Four Wood is a unique batching of mature Woodford Reserve bourbon which has
been aged in American Oak and has been finished in barrels made from Maple
Wood, Sherry Wood and Port Wood. In 1999 Woodford Reserve began to experiment
with wood finishing. Over the years a great deal of knowledge has been
compiled on how fully matured Woodford Reserve interacts with still wine
barrels, other spirit type barrels, exotic wood barrels and fortified wine
barrels.

"This year's Master's Collection brings together a unique combination of
exotic wood (Maple) and fortified wine (Port and Sherry) in a complex
interplay of flavors unsurpassed in our craft," said Woodford Reserve Master
Distiller Chris Morris. "The batching ratios of the three finishing barrels
were painstakingly chosen so that no one character dominated the final
product. Instead, Four Wood is so balanced that the palate effects of each of
the four woods plays a discernible role in the final flavor presentation."

With each release, one of the five sources of flavor is changed for the
Master's Collection expressions. These five sources – grain, water,
fermentation, distillation, and maturation – are unique to bourbon whiskey,
and altering just one of them creates a totally new flavor profile.

"By changing the way Woodford Reserve is matured we have created a distinctly
unique bourbon for this year's Master's Collection," said Brand Manager Laura
Petry. "As far as we know, Woodford Reserve is the first and only Kentucky
Whiskey to use four unique barrels in the maturation process."

Four Wood is the seventh in the Woodford Reserve Master's Collection series
following Four Grain, Sonoma-Cutrer Finish, Sweet Mash, Seasoned Oak, Maple
Wood Finish and Rare Rye Selection offerings. Released periodically at the
master distiller's discretion, the Master's Collection whiskeys are extremely
limited in quantity and bottled only once, in a proprietary package inspired
by the copper pot stills of The Woodford Reserve Distillery.

The inspiration for the Master's Collection is rooted in the rich history and
tradition of what is today known as The Woodford Reserve Distillery. In the
mid-1800s distillery owner Oscar Pepper and Master Distiller James Crow
studied and recommended use of key processes like sour mashing and charred
barrel maturation at the historic Woodford County distillery. These practices
are still maintained in the bourbon industry, and today the distillery
receives more than 130,000 visitors annually.

Four Wood will be sold in 47 U.S. markets, and a limited quantity will be
available in Canada, the United Kingdom, Belgium, France, Sweden, Spain,
Germany, New Zealand, Australia and in various Duty Free markets. Each bottle
is individually numbered and presented at 94.4 proof. Available in major metro
markets, limited cases are available with a suggested retail price of $99.99
for a 750ml bottle.

Tasting Notes for Woodford Reserve Four Wood

Color: Rich Orange Caramel

Aroma: Full, rich and buttery with an intensely fruity (apple, dried cherry,
baked peach) character that is sweetened with hints of maple syrup and toffee.

Flavor: Warm and full-bodied with a medley of baked fruit character that
layers over a nutty, spicy range of honeyed oak and caramel.

Finish: Long warm and sensuous

Woodford Reserve is a product of the Brown-Forman Corporation (NYSE: BF-B), a
producer and marketer of fine quality beverage alcohol brands such as Jack
Daniel's, Southern Comfort, Finlandia, Korbel, Tequila Herradura,
Sonoma-Cutrer, Chambord, and Tuaca. Please enjoy your bourbon responsibly. For
more information on Woodford Reserve, visit www.woodfordreserve.com or visit
Facebook at www.facebook.com/woodfordreserve.

Woodford Reserve Master's Collection Four Wood, Kentucky Straight Bourbon
Whiskey Matured in Oak and Finished in Maple Wood and Wine Barrels, 47.2% Alc.
by Vol., produced and bottled by the Woodford Reserve Distillery, Versailles,
KY ©2012

SOURCE Woodford Reserve

Website: http://www.woodfordreserve.com
Contact: Brittany Gilbert, Brown-Forman, +1-502-774-6949,
brittany_gilbert@b-f.com