Bell asks federal Cabinet to direct CRTC to follow its own policies
-- Broadcasting Act allows Cabinet to issue policy direction to
-- CRTC decision on Astral-Bell did not follow its established
Diversity of Voices and other policies
-- Lack of consistency in regulatory approach creating uncertainty
in Canada's broadcast sector
MONTREAL, Oct. 22, 2012 /CNW Telbec/ - BCE Inc. (Bell) today submitted its
request that the federal Cabinet issue a policy direction, under Section 7 of
the Broadcasting Act, that directs the CRTC to follow its existing policies
when reviewing change of control transactions in broadcasting.
"In rejecting the Astral transaction the CRTC rejected its own established
policies, creating serious regulatory uncertainty in Canada's vital
broadcasting sector," said Mirko Bibic, Bell's Chief Legal and Regulatory
Officer. "We're requesting that Cabinet provide the required guidance to the
CRTC to follow its own rules in place, with which the Astral-Bell transaction
Astral joining Bell would bring a range of benefits to Canadian consumers and
content creators, including more than $240 million in new funding for English
and French language programming, the protection of local TV stations in small
communities, the launch of a national French-language news service based in
Québec, and an innovative new service to compete with U.S. Internet
In its application, Bell has asked Cabinet to direct the CRTC to adhere to
policies governing the evaluation of broadcasting acquisitions, including the
Diversity of Voices decision, the Vertical Integration framework, the common
ownership policy for radio, and the benefits policy.
When it announced its Astral-Bell hearings on July 10, the CRTC said it would
follow the Diversity of Voices policy, issued by the commission in 2008 to
guide the evaluation of broadcasting acquisitions. Instead, the commission
ignored its own rules, creating new criteria and metrics not included in any
of its existing policies and never used before. The commission set no
standards for these new criteria and established them without offering any
stakeholder the opportunity to comment.
As the CRTC itself stated in determining the Diversity of Voices policy, "the
need for specific ownership limits… is the central issue of the proceeding"
because there are "benefits of rules or guidelines that provide the greatest
possible clarity for future transactions." Indeed the lack of such clarity and
consistency in the case of the CRTC's Astral decision has injected much
uncertainty into Canada's broadcasting, capital and investment sectors.
Diversity of Voices directs that the CRTC "will process expeditiously
transactions that would result in the control of less than 35% of the total
television audience share." Properly calculated, the Astral-Bell transaction
would result in a total English-language TV market share of 33.5%, on par with
competitors Corus/Shaw, and just 24.4% in French-language TV - significantly
lower than Québecor, Bell's primary cable-broadcast rival in Québec.
Despite the Diversity of Voices policy directing the CRTC to include all TV
services licensed or authorized for distribution in Canada in its
calculations, the CRTC inexplicably ignored the significant viewership of
popular American channels such as CNN, A&E, TLC, CNBC, Fox News, US
superstations and others. The more than 200 cross-border channels available in
Canada obviously compete directly for Canadian viewers, holding a share
greater than 13% in the English-language TV market.
A policy direction is also needed to remove any perception of bias created by
several meetings between senior CRTC officials and cable companies opposed to
the Bell-Astral transaction in the days before and after public hearings into
the transaction. Bell was denied the opportunity for such meetings.
Headquartered in Montréal since its founding in 1880, Bell is Canada's
largest communications company, providing consumers and business with
solutions to all their communications needs. Bell Media is Canada's premier
multimedia company with leading assets in television, radio and digital media.
Bell is wholly owned by Montréal's BCE Inc. (TSX, NYSE: BCE). For more
information, please visit Bell.ca.
The Bell Mental Health Initiative is a multi-year charitable program that
promotes mental health across Canada via the Bell Let's Talk anti-stigma
campaign and support for community care, research and workplace best
practices. To learn more, please visit Bell.ca/LetsTalk.
Caution Concerning Forward-Looking Statements
Certain statements made in this news release, including, but not limited to,
statements relating to the proposed acquisition by BCE Inc. of Astral Media
Inc. and other statements that are not historical facts, are forward-looking.
Forward-looking statements, by their very nature, are subject to inherent
risks, uncertainties and assumptions which give rise to the possibility that
actual results or events could differ materially from our expectations
expressed in or implied by such forward-looking statements. As a result, we
cannot guarantee that any forward-looking statement will materialize and you
are cautioned not to place undue reliance on these forward-looking statements.
The forward-looking statements contained in this news release describe our
expectations at the date of this news release and, accordingly, are subject to
change after such date. Except as may be required by Canadian securities laws,
we do not undertake any obligation to update or revise any forward-looking
statements contained in this news release, whether as a result of new
information, future events or otherwise. Forward-looking statements are
provided herein for the purpose of giving information about the proposed
transaction referred to above. Readers are cautioned that such information may
not be appropriate for other purposes. For additional information with respect
to certain of these and other assumptions and risks, please refer to BCE
Inc.'s 2012 First Quarter MD&A dated May 2, 2012, filed by BCE Inc. with the
Canadian securities commissions (available at www.sedar.com) and with the U.S.
Securities and Exchange Commission (available at www.sec.gov). This document
is also available on BCE Inc.'s website at www.bce.ca.
Jacqueline Michelis Bell Media Relations 1 855 785-1427
Thane Fotopoulos BCE Investor Relations (514) 870-4619 email@example.com
SOURCE: BELL CANADA
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