JCDecaux to acquire 25% of Russ Outdoor

  JCDecaux to acquire 25% of Russ Outdoor

Business Wire

PARIS -- October 22, 2012

Regulatory News:

JCDecaux SA (Euronext Paris: DEC), the number one outdoor advertising company
worldwide, announced today that it has agreed to acquire 25% of Russ Outdoor,
the largest outdoor advertising company in Russia, pending the required
anti-monopoly approvals. As part of the transaction, JCDecaux will contribute
its Russian assets from BigBoard to Russ Outdoor.

With 2011 revenues of circa USD300 million, Russ Outdoor is the leader in
Russian outdoor advertising market with more than 40,000 faces and 3,000
full-time employees. The company is present in 70 Russian cities with
estimated cumulative population of 50 million. In 2011, the Company was
acquired by a consortium of investors led by VTB Capital Private Equity.

Andrey Kostin, President and Chairman of the Management Board of VTB Bank,
representing Russ Outdoor’s major shareholder VTB Capital Private Equity,
said:  “The agreement with JCDecaux represents a vote of confidence in the
future of the Russian market and the example of establishing an international
partnership which brings foreign know-how and direct investment in our
country. JCDecaux is a successful international business and recognized brand.
We welcome our new European partner and look forward to further development of
our common enterprise.”

Jean-François Decaux, co-CEO of JCDecaux, said: “Russia is Europe’s second
largest out-of-home advertising market, which has always represented strategic
importance for JCDecaux. We are delighted to team up with strong Russian
partners with whom we will be able to capitalize on the high growth potential
of the industry. I am confident that with the help of JCDecaux, Russ Outdoor
will be able to implement the global best practices and bring the latest
innovations to Russian cities and transport authorities. I am looking forward
to working together with the Company and its shareholder group.”

Key figures for the Group

  *2011 revenues: €2,463m ; H1 2012: €1,240m
  *JCDecaux is listed on the Eurolist of Euronext Paris and is part of the
    Euronext 100 index
  *No.1 worldwide in street furniture (426,200 advertising panels)
  *No.1 worldwide in transport advertising with 175 airports and 280
    contracts in metros, buses, trains and tramways (367,800 advertising
    panels)
  *No.1 in Europe for billboards (208,500 advertising panels)
  *No.1 in outdoor advertising in the Asia-Pacific region (202,200
    advertising panels)
  *No.1 worldwide for self-service bicycle hire
  *1,013,500 advertising panels in more than 55 countries
  *Present in 3,700 cities with more than 10,000 inhabitants
  *10,300 employees

Contact:

JCDecaux SA
Corporate Communications:
Agathe Albertini, 33-1 30 79 34 99
agathe.albertini@jcdecaux.fr
or
Investor Relations:
Nicolas Buron, 33-1 30 79 79 93
nicolas.buron@jcdecaux.fr