Research and Markets: Vitamins and Dietary Supplements in Germany

  Research and Markets: Vitamins and Dietary Supplements in Germany

Business Wire

DUBLIN -- October 22, 2012

Research and Markets
( has announced
the addition of the "Vitamins and Dietary Supplements in Germany" report to
their offering.

Vitamins and dietary supplements declined in 2010 by 2% and in 2011 by 1% in
current retail value terms, following more than 10 years of, albeit small,
positive annual growth in Germany. The category faces strong, increasing
competition from other products, especially naturally healthy and
fortified/functional products on the one hand, and is under pressure due to
frequent unfavorable media reports, questioning the effectiveness or even
safety of its many subcategories on the other hand.

This report offers a comprehensive guide to the size and shape of the market
at a national level. It provides the latest retail sales data 2007-2011,
allowing you to identify the sectors driving growth. Forecasts to 2016
illustrate how the market is set to change.

Product coverage: Dietary Supplements, Paediatric Vitamins and Dietary
Supplements, Tonics and Bottled Nutritive Drinks, Vitamins.

Data coverage: market sizes (historic and forecasts), company shares, brand
shares and distribution data.

Why buy this report?

- Get a detailed picture of the Vitamins and Dietary Supplements market;

- Pinpoint growth sectors and identify factors driving change;

- Understand the competitive environment, the market's major players and
leading brands;

- Use five-year forecasts to assess how the market is predicted to develop.

Companies Mentioned Include:

- Bayer Vital GmbH

- Novartis Consumer Health GmbH

- Boehringer Ingelheim Pharma GmbH & Co KG

- Beiersdorf AG

- Ratiopharm GmbH & Co

- Abtei Pharma Vertriebs-GmbH

- Procter & Gamble GmbH

- Stada Arzneimittel AG

- Roche Consumer Health Deutschland GmbH

- Whitehall Much GmbH

For more information and a full list of companies mentioned, please go to


Research and Markets
Laura Wood, Senior Manager.
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: Healthcare and Medical Devices
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