INSIGHT's Jeff Karrenbauer Gives Supply Chain Digest Webinar on

INSIGHT's Jeff Karrenbauer Gives Supply Chain Digest Webinar on
Supply Chain Network Design & Discusses Where the Real Money Is 
Huge Payback & Quick ROI Are Cornerstone of New Supply Chain
MANASSAS, VA -- (Marketwire) -- 10/17/12 --  INSIGHT, Inc., a top
international provider of supply chain planning solutions for the
world's foremost companies, announces that president, Jeff
Karrenbauer, recently participated in a webinar on supply chain
network design on the Supply Chain Digest Video Channel. The webinar,
"Supply Chain Network Design and Analytics: Where the Real Money Is,"
explained how supply chain network design strategy is much more than
just determining the number and location of distribution centers. 
"Many businesses regard their supply chain as static, so they create
a network design model, run a few exercises, put it on the shelf,
break up the team, check the box for management, and don't look at it
again for five or more years," said Dr. Jeff Karrenbauer, president
of INSIGHT, Inc. "This 'Big Bang Study' approach is exceptionally
shortsighted. Supply chain designs must be constantly reviewed
because they are affected by changing customer demand patterns,
product introductions and deletions, new competitors entering the
market, freight cost changes, facility status changes, raw material
sourcing renegotiations, manufacturing capacity modifications, and
much more." 
Jeff also pointed out that many strategy analyses limit the scope to
the number, location, size and mission of Distribution Centers (DCs),
together with customer service tradeoffs. The implicit assumption is
that strategy begins and ends with DC location decisions, a
perspective which is clearly wrong and hopelessly outdated. A genuine
supply chain analysis for a manufacturer will include a detailed
representation of procurement and manufacturing locations, costs,
capacities, missions and alternatives, inventory policies and, as
applicable, international considerations such as port locations,
duties and taxes. This comprehensive scope enables the analysis to
include issues such as strategic sourcing, mergers and acquisitions,
customer profitability (cost to serve), energy/carbon
footprint/sustainability, supply chain vulnerability/hardening,
master capacity planning, transportation policies, international
trade, long range planning, seasonal demand/supply, product
introductions/deletions, and supply chain/marketing integration. CPG,
pharmaceutical, petrochemical, electronics and other industries are
finding that these areas are where the savings can be found.  
"The return on investment for utilizing INSIGHT's solutions is
remarkable," adds Dr. Karrenbauer. "Savings often run into many
millions of dollars and overall profitability is substantially
enhanced. This, in turn, directly impacts return on shareholder
equity, a fundamental performance metric of the enterprise." 
About INSIGHT, Inc. 
INSIGHT, Inc. provides optimization-based supply chain analytics and
consulting services to meet today's dynamic business challenges.
Founded by supply chain and operations research experts in 1978 to
apply world-class technology with intelligence and rigor to decision
making, INSIGHT solves the complex supply chain strategic, tactical,
and financial planning management issues of the world's foremost
companies, including many of the Fortune 100 firms, such as
ExxonMobil, Nestle, and BASF. Our software and services help firms
minimize costs, maximize profits, free up capital, streamline
operations, and increase customer service levels. For more
information, please visit us on the Web at 
For more information, please contact:
Becky Boyd
(770) 642-2080 x 214 
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