ATA Selects XRS for America's Road Team Truck Fleet Optimization and
Interstate One Will Run XRS Corporation's Turnpike Solution as it Tours the
LAS VEGAS, Oct. 9, 2012 (GLOBE NEWSWIRE) -- XRS Corporation (formerly Xata
Corporation) (Nasdaq:XRSC), the leader in mobile fleet optimization software,
announced today that its Turnpike mobile solution is the official fleet
optimization platform for the American Trucking Associations' (ATA) Interstate
One truck. This is the first time that the high tech image tractor trailer
will use an electronic log. The national public outreach program is designed
to educate the public about highway safety and the trucking industry.
XRS Corporation is installing the Turnpike solution in ATA's Interstate One
during the ATA Management Conference & Exhibition, Oct. 7-11 in Las Vegas,
where the America's Road Team captains will also receive training. Turnpike is
a technologically advanced, low-cost, easy-to-install solution that runs on
drivers' existing cell phones, smartphones and tablet computers. Turnpike will
run on Motorola Xyboard for the America's Road Team Captains. Interstate One's
exterior will feature ATA and XRS logos, as well as logos of other premier
"We're honored to have America's Road Team Captains use our system," said
Christian Schenk, vice president of market development and product marketing
at XRS. "Turnpike puts safety and compliance in the palms of drivers' hands
using mobile devices, and we're excited that ATA's public image and outreach
program recognizes the importance of electronic logs in improving safety on
Interstate One, the ATA Image Trailer, travels the United States visiting
State Capitols, high schools, community events and more. The 53-foot custom
drop deck show trailer, fully wrapped in an American flag themed graphic,
features a mobile conference room with seven projection screens, educational
displays and a truck driving simulator.
America's Road Team Captains, elite professional truck drivers with millions
of miles of accident-free driving, take a few days each month to meet with the
motoring public, the news media, students, transportation officials and
government, business and community leaders to demonstrate the trucking
industry's commitment to safety and serve as the industry's ambassadors.
"American Trucking Associations is proud to partner with XRS Corporation,"
said Elisabeth Barna, vice president, image & outreach advocacy at ATA.
"Interstate One is used to spread the word across the country about the
trucking industry and the industry's commitment to highway safety, so to have
this mobile technology that's devoted to safety and compliance for each of the
drivers is significant."
About XRS Corporation
XRS Corporation (formerly Xata Corporation) delivers mobile compliance and
fleet management software solutions to the trucking industry to maintain
regulatory compliance and slash operating costs. XRS is leading the trucking
industry's migration to mobile devices for collecting and analyzing compliance
and management data. It is a low-cost and easy-to-install solution that runs
on smartphones, tablets and rugged handhelds-- devices often owned by drivers,
themselves. XRS has sales and distribution partnerships with the major
wireless carriers in the U.S. and Canadian trucking industry.
Through XRS, fleet managers, dispatchers and drivers collect, sort, view and
analyze data to help reduce costs, increase safety, attain compliance with
governmental regulations, and improve customer satisfaction – all through
their mobile devices.
For more information, visit www.xrscorp.com or call 1-800-745-9282.
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The following pictures are available for download:
[Image] ATA XRS Turnpike Training
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