Tibet 5100 Attends 2012 Global Bottled Water Congress as the

Tibet 5100 Attends 2012 Global Bottled Water Congress as the Only
Participating Enterprise From Asia 
MADRID, SPAIN -- (Marketwire) -- 10/07/12 --  Between October 8 and
10, the vibrant city of Barcelona, Spain will be hosting 2012 Global
Bottled Water Congress, an annual event that aims to address concerns
of sustainability and the environment by discussing key issues such
as consumers and markets, retailing, technology, health and
innovation. Into its 9th year, the conference will be attended by top
companies across all continents, -- including The Coca Cola Company,
Nestle Waters, Grupo Vichy Catalan, Danone Waters France, as well as
Tibet 5100, the Chinese brand for premium bottled mineral water.  
This is the second year that Tibet 5100 has been invited as the only
Asian company to participate in the conference. Identified as the
"Olympics" of the water industry, the Global Water Congress is an
excellent platform for bottled water producers, suppliers, customers
and other industry partners to gain a complete overview of market
trends and development, as well as help improve future performance by
unlocking more "natural value" -- the theme of the conference this
When Tibet 5100 participated in the 8th Global Water Congress last
year, its products drew great interest from participants. This year,
Mr. Fu Lin, CEO of Tibet 5100, has also been invited to speak at the
high-profile congress, exemplifying the international recognition
Tibet 5100 has achieved for its brand image and top-quality products,
and at the same time establishing Tibet 5100's standing as parallel
with that of top international brands. On top of introducing the
company and its key to success in the local market, Mr. Fu Lin will
also be sharing with industry experts his insights into China's
bottled water market. Such prestigious international exposure
reaffirms Tibet 5100's position not only as a leading provider of
premium bottled mineral water in China but also as an emerging leader
of high-quality mineral water in the global market.  
Established in October 2005, Tibet 5100 aims to provide the best
glacier spring water to the world. The spring water comes from the
mountain's quaternary glacier, sourced from the Qu Ma Nong Spring, a
unique glacial spring at 5,100 meters above sea
 level on the Tibet
Plateau. It is one of the most precious mineral waters in Tibet and
in the whole of China. According to Euromonitor's latest report,
Tibet 5100 has taken up 26.9 percent of the market share in the
premium bottled mineral water industry last year, to become the
leading brand in China. 
"As the first premium water brand established in China, our water has
received high praises and increasing interest from the market. Based
on our premium quality and unique business mode, we have maintained
the top position in the local market. I have every reason to believe
that our local achievements will give us the right experience and
resources to win over the international market," said Mr. Fu Lin,
during his recent interview with the Wall Street Journal where he
discussed his company's unique business strategy and future
development plans.  
The company placed equal focus on service-oriented innovation and
institutional sales channels to achieve great success. Tibet 5100
expanded its institutional client base by sponsoring government
affairs and business activities, such as the HSBC International Golf
Championship and China Open Tennis. The institutional clients include
Air China, China Railway Express, China Post, BP-Petro, SINOPEC, ICBC
International and CCB International. To better serve the premium
clients, the company created a "water card" service unique to China
based on the extensive and highly-efficient logistics system covering
48 cities nationwide. This "water card" is a prepaid voucher for
redeeming our bottled water. Customers only need to dial the national
service hotline, and the bottled water will be delivered to the
appointed place within 48 hours. It is also functions as a handy gift
and is currently the only one of its kind that can be used nationwide
in China's FMCG (Fast Moving Consumer Goods) Industry.  
According to Mr. Fu Lin, while focusing on the domestic market, Tibet
5100 is also seeking further opportunities in reaching out to foreign
markets. In as early as 2007 when Tibet 5100 first attended the 2007
International Food Exhibition in Cologne, Germany, overseas
distributors were already expressing great interest in its water.  
In order to expand its international market, Tibet 5100 has plans to
establish a new glass-bottle production line later this year, as
glass bottles are able to better maintain the natural value and
premium quality of its water during transportation. "We see this as a
good chance for Tibet 5100 to expand our business globally and
accelerate our company's development. We have great confidence in
selling our product on the international platform. We hope for Tibet
5100 to become part of the international premium mineral water
market, and establish itself as a world-famous brand. After all, our
water is from a pure and rare glacier spring in Tibet, which attracts
the global market most," Mr. Fu Lin told the journalist from Wall
Street Journal. 
Company Logo
About Tibet 5100
 Tibet Glacier Mineral Water Co., Ltd was
established in October 2005. Aimed to provide the best glacier spring
water for the whole world, Tibet 5100 gradually becomes a leading
brand of premium bottled mineral water market in China.  
Based on the unique water source advantage, high-end business system,
massive logistics system and efficient sales strategies, Tibet 5100
created a "Gap-free Value System," placing equal focus on
service-oriented innovation and institutional sales channels. In less
than seven years, Tibet 5100 has taken up 26.9 percent of the market
share in premium bottled mineral water industry according to
Euromonitor's latest report. In June 2011, Tibet 5100 Water Resources
Holdings Ltd. (HKSE: 1115) listed in Hong Kong, becoming the first
stock of Tibetan ethnic enterprises that listed out of mainland
"5100 Tibet Glacier Spring Water" is sourced from a unique glacial
spring at 5,100 meters above sea level. It is a unique glacial spring
water with rich lithium, strontium and meta-silicic acid, etc. At
present, there are four types of its products: 330 ml, 500 ml, 1000
ml and 1500 ml bottled glacier spring water. To better meet market
demand, Tibet 5100 created a "water card" service system unique to
China, the first to reach 48 cities with response within 48 hours. 
Tibet 5100 devotes to provide healthy and high-quality drinking water
to consumers who pay high attention to their quality of life.
Besides, Tibet 5100 also endeavors to promote scientific and healthy
ways of water drinking, encourage an environmental friendly attitude
towards nature, and strive to make the long history, splendid
civilization and the original ecological geographical environment of
Tibet widely spread by a bottle of "5100 Tibet Glacier Spring Water." 
Angela Zhang 
Tel: +86.10.5775.5931 
Cell: +86.13436991186 
Email: angela.zhang@fleishman.com
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