Fall In Love This Season With New Pillsbury® Home-Baked Desserts

       Fall In Love This Season With New Pillsbury® Home-Baked Desserts

New Pillsbury® Funfetti® Halloween Brownie Pop Kit and Pillsbury®Supreme
Collection™Cake Mixes Make Autumn's Everyday Moments More Memorable

PR Newswire

ORRVILLE, Ohio, Oct. 5, 2012

ORRVILLE, Ohio, Oct. 5, 2012 /PRNewswire/ --There's no official welcome to
autumn day. No national bike through the leaves day or pick out your favorite
pumpkin day. But there is a way to celebrate all these days with new
Pillsbury® seasonal varieties and baking kits. Our new Pillsbury  Funfetti® 
Halloween Brownie Pop Kit and Pillsbury  Supreme Collection™ Cake Mixes are a
sweet way to celebrate more every day.

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"The return of fall colors and flavors is always something we look forward to,
and this year is no exception," said Maribeth Badertscher, Vice President,
Corporate Communications, The J.M. Smucker Company. "This year we're excited
to bring back some fall favorites along with some fun new options to help
families and friends celebrate more memorable moments this season."

New Pillsbury Funfetti Halloween Brownie Pop Kit

From cookbooks to bakeries to home kitchens, brownie pops are popping up
everywhere! Our new Funfetti  Halloween Brownie Pop Kit is sure to make your
next Halloween party full of spooky and sweet fun. The kit includes brownie
mix, cocoa confectionary wafers, candy bits & pop sticks.  Suggested retail
price is $3.49.

New Pillsbury  Supreme Collection Cake Mixes

Combining classic flavors and a traditional Bundt® pan, Pillsbury Supreme
Collection Cake Mixes offer a quick and convenient way to fill your home with
the wonderful scents of fall. These premium cake mixes are available in three
varieties, each with a delicious filling: Red Velvet with cream cheese
filling, Fudge Truffle with rich fudge filling and Apple Spice with a sweet
apple filling. Suggested retail price is $2.99.

More Pillsbury fall items, available for a limited time, include:

  oFunfetti Halloween Cake Mix and Funfetti Halloween Vanilla Flavored
    Frosting, suggested retail prices: $1.59 and $1.99.
  oFunfetti Halloween Cookie Mix and Funfetti Halloween Whoopie Pie Kit,
    suggested retail prices: $2.29 and $3.49.
  oPerfectly Pumpkin Premium Cookie Mix and Seasonal Cream Cheese Frosting,
    suggested retail prices: $2.29 and $1.99.
  oPumpkin Caramel Delight Dessert Kit, suggested retail price: $4.49.
  oPumpkin, Banana, Cranberry and Cinnamon Swirl Seasonal Quick Bread Mixes,
    suggested retail price: $2.59.

Look for all of these items where you buy groceries. For more baking
inspiration, visit Pillsburybaking.com or follow us on Facebook

Bundt is a registered trademark of Northland Aluminum Products.

About The J. M. Smucker Company

For more than 110 years, The J.M. Smucker Company has been committed to
offering consumers quality products that bring families together to share
memorable meals and moments. Today, Smucker is a leading marketer and
manufacturer of fruit spreads, retail packaged coffee, peanut butter,
shortening and oils, ice cream toppings, sweetened condensed milk, and health
and natural foods beverages in North America. Its family of brands includes
Smucker's®, Folgers®, Dunkin' Donuts®, Jif®, Crisco®, Pillsbury®, Eagle
Brand®, R.W. Knudsen Family®, Hungry Jack®, Cafe Bustelo®, Cafe Pilon®, White
Lily® and Martha White® in the United States, along with Robin Hood®, Five
Roses®, Carnation®, Europe's Best® and Bick's® in Canada. The Company remains
rooted in the Basic Beliefs of Quality, People, Ethics, Growth and
Independence established by its founder and namesake more than a century ago.
For more information about the Company, visit www.smuckers.com.

The J. M. Smucker Company is the owner of all trademarks, except for the
following which are used under license: Pillsbury®,  the Barrelhead logo and
the Doughboy character are trademarks of The Pillsbury Company, LLC;
Carnation®  is a trademark of Societe des Produits Nestle S.A.; Dunkin'
Donuts®  is a registered trademark of DD IP Holder, LLC; and Douwe Egberts®
and Pickwick® are registered trademarks of Sara Lee/DE B.V. Borden^® and
Elsie are also trademarks used under license.

SOURCE The J.M. Smucker Company

Website: http://www.pillsburybaking.com
Contact: Lindsay Beach, Cohn & Wolfe, lindsay.beach@cohnwolfe.com,
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