Elavon's Chip and PIN MobileMerchant Enables Irish Businesses on the Move

  Elavon's Chip and PIN MobileMerchant Enables Irish Businesses on the Move

Micro businesses and companies with mobile staff can now accept card payments
                   quickly and securely, anywhere, anytime

Business Wire

ATLANTA -- October 03, 2012

Elavon, a wholly owned subsidiary of U.S. Bancorp (NYSE: USB) and a leading
global payment solutions provider has just announced the Irish launch of its
secure Chip and PIN MobileMerchant smartphone card processing solution. This
follows its highly successful, first-to the-world-market launch in the UK in
January 2012. MobileMerchant is now used by an array of small business owners
throughout the UK.*

Akin to Elavon’s VirtualMerchant Mobile, the company’s mobile solution in
North America, MobileMerchant is  an innovative, secure, complete payment
solution that transforms mobile devices into payment terminals, allowing
businesses to accept card payments quickly and securely anywhere, anytime,
without a major investment of money or effort. MobileMerchant’s payment app is
paired with a Chip and PIN card reader, allowing payments to be processed
using BlackBerry® or Android® smartphones and tablets.

The solution combines the ease of using a mobile phone for payments, with
pricing options including an affordable, easy-to-understand rate programme,
making it the ideal solution for small businesses on the go, or for companies
that have mobile field operatives that would like to extend the convenience of
credit and debit acceptance to their customers.

“Elavon is excited to extend this innovative and secure solution to businesses
in Ireland, helping to make them more efficient and more profitable. This
solution is perfect for the thousands of very small, often mobile, businesses
that have previously not been able to accept card payments easily or cost
effectively,” commented Guy Harris, Elavon Managing Director, Europe. “Not
only does our solution enable mobile commerce but it has in-built EMV Chip and
PIN security, so small business owners and their customers can confidently
process credit and debit card payments, knowing that they are fully
protected,” Harris concluded.

“With Elavon MobileMerchant I can now take Chip and PIN payments on my mobile
phone – that says it all! MobileMerchant will open up new opportunities for
me. As a beautician, I don’t want to be tied to my salon. Elavon has provided
me with a payment solution that I can take with me to my customers’ homes, to
wedding parties or other out of salon events,” Deirdre Keogh, The Beauty Spot,
Aughrim, Co. Wicklow, Ireland.

MobileMerchant works with an array of mobile device types -- regardless of
carrier -- to ensure freedom of choice. Setup is quick and easy; the business
user simply downloads the App to their smartphone, and enters account
configuration credentials provided by Elavon. The solution provides full
security and support for Chip and PIN cards, magnetic stripe cards and
card-not-present transactions. Cardholder data is securely captured and
encrypted using a Bluetooth-connected PIN pad, ensuring that no information is
captured and stored by the smartphone device. A transaction receipt is sent to
the customer by email or text message. A secure and easy-to-use online data
management system offers users access to credit and debit card transaction
data. Users can also monitor and analyse card transactions, manage user
rights, and even run transactions using a secure Virtual Terminal application
contained on the portal.

MobileMerchant is an extension of Elavon’s full portfolio of payment
solutions, and is built on 20 years of experience delivering flexible and
secure payment solutions to more than one million businesses around the world.

* Click here towatch a video demonstratinghow J&K Cleaning Service a
UK-based cleaning service, is improving customer service by accepting
paymentson-the-spot using asmartphone.
http://www.youtube.com/watch?v=jy03UKgDDM4&feature=youtube_gdata_player

To learn more about Elavon's MobileMerchant, visit
http://www.tellmemore.elavon.com/mobilemerchant/

About Elavon (www.elavon.com): Elavon is wholly owned by U.S. Bancorp (NYSE:
USB) and provides end-to-end payment processing solutions and services to more
than one million merchants in the United States, Europe, Canada, Mexico,
Brazil and Puerto Rico. Elavon markets solutions including credit and debit
card processing, electronic gift cards, dynamic currency conversion,
multi-currency support, and cross-border acquiring through multiple alliance
channels including financial institutions, trade associations, third party
sales agents; as well through direct sales. Elavon’s suite of solutions is
tailored to meet the needs of merchants in specialised markets such as retail,
hospitality/T&E, health care, education and the public sector.

More information and videos on MobileMerchant at
www.tellmemore.elavon.com/mobilemerchant

About U.S. Bank
U.S. Bancorp (NYSE: USB), with $353 billion in assets as of June 30, 2012, is
the parent company of U.S. Bank, the fifth-largest commercial bank in the
United States. The company operates 3,080 banking offices in 25 states and
5,085 ATMs and provides a comprehensive line of banking, brokerage, insurance,
investment, mortgage, trust and payment services products to consumers,
businesses and institutions. U.S. Bancorp and its employees are dedicated to
improving the communities they serve, for which the company earned the 2011
Spirit of America Award, the highest honor bestowed on a company by United
Way. Visit U.S. Bancorp on the web at www.usbank.com.

In July 2011 U.S. Bancorp was named “Best Bank in the US” by Euromoney
magazine.

Contact:

For Elavon
Claire Gajeckyj (Europe)
claire.gajeckyj@elavon.com
Direct line: 01923 651542
or
Louise Mulherin (Agency, North America)
louise@mulherinpr.com
Telephone: 404-405-1070