Jay Leveton Named Interim Chief Executive Officer of Penn Schoen Berland

  Jay Leveton Named Interim Chief Executive Officer of Penn Schoen Berland

Business Wire

NEW YORK -- October 02, 2012

Penn Schoen Berland, a global research-based consultancy that specializes in
messaging and communications strategy, announced today that it has named Jay
Leveton as the firm’s interim Chief Executive Officer. Leveton will assume
this post immediately and report to the firm’s chairman Donald A. Baer. Baer
is also Worldwide President and Chief Executive Officer of the firm’s sister
company Burson-Marsteller.

Leveton has worked at the firm since 1997, when he began as an entry-level
employee upon graduating college. Since joining the firm, he has been promoted
several times, rising to become Managing Director of the firm’s New York
office. He is now Executive Vice President at Burson-Marsteller, a post he
will maintain.

“Based on his 15 years of extensive experience at every level of Penn Schoen
Berland, Jay has a thorough mastery of the firm’s operations, management needs
and growth opportunities,” said Baer. “He is the right person to work with me
and others to guide PSB through a successful transition as we move quickly to
put in place a longer term leadership plan.”

Leveton will work closely with a newly established operating committee that
will help oversee the firm’s strategy, management and operations. The
operating committee will include several of the firm’s long-time managing
directors including Matt Carter, Curtis Freet, Amy Leveton, William Mann,
Jonathan Penn and Chief Financial Officer Mike Pettingill.

“I look forward to working with the operating committee and with all of my
colleagues at Penn Schoen Berland,” said Leveton. “Penn Schoen Berland has
been a research innovator for decades, whether it was inventing overnight
tracking polls or bringing the lessons of the campaign trail to the boardroom,
we have always been at the forefront of our industry. I know that with this
team we will continue to build on that track record of innovation and
success.”

Penn Schoen Berland and Burson-Marsteller are WPP operating companies.

About Penn Schoen Berland

Penn Schoen Berland, a unit of WPP (NASDAQ: WPPGY), is a global research-based
consultancy that specializes in messaging and communications strategy for
blue-chip political, corporate, and entertainment clients. PSB has over 30
years of experience in leveraging unique insights about consumer opinion to
provide clients with a competitive advantage – what it calls Winning
Knowledge. PSB executes polling and message testing services for Fortune 100
companies and has helped elect more than 30 presidents and prime ministers
around the world. More information is available atpsbresearch.com.

Contact:

Burson-Marsteller
Paul Cordasco, 212-614-4522
Paul.Cordasco@BM.com
 
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