SPACE Begins Production on Groundbreaking Original Reality Series, PANIC BUTTON

SPACE Begins Production on Groundbreaking Original Reality Series, PANIC BUTTON 
− From Canadian-based 11 Television, PANIC BUTTON is set to premiere on 
SPACE in 2013 - 
To tweet this release: 
TORONTO, Oct. 1, 2012 /CNW/ - SPACE and 11 Television Canada announced today 
that production is underway on the new groundbreaking original reality series, 
PANIC BUTTON. The innovative new format developed by Kevin Healey (DESTINATION 
(DESTINATION FEAR, PAWNATHON) follows real people as they face their innermost 
fears. Filming runs until Oct. 19 in Toronto, with 10 episodes of the one-hour 
reality series set to air in 2013 on SPACE. 
PANIC BUTTON is a high-impact, bone-chilling, reality series where a group of 
select participants become brave subjects in an elaborate and daunting maze. 
Each week, six people are confronted by the thing that terrifies them most, 
including: confinement, fear of the unknown, germs, snakes, spiders, or 
swarming. The Panic Button maze presents them with four ever-escalating and 
ever-changing levels of fear.Only the most courageous will get to the end 
without hitting their panic button. 
"The PANIC BUTTON arena is a multi-phased, ever-changing labyrinth of fear 
that is customized for each person," said series Co-Creator and Executive 
Producer Kevin Healey. "PANIC BUTTON is different from every other reality 
show because it's not a contest against other people - subjects are playing 
only against themselves." 
"PANIC BUTTON is both gripping and frightening," said Corrie Coe, Senior 
Vice-President, Independent Production, Bell Media. "As the participants work 
their way through increasingly scary and eerie situations, the audience 
experiences the fear and bravery of the participants through their eyes." 
SOCIAL MEDIA LINKS: SPACE on Facebook  SPACE on Twitter 
PANIC BUTTON is produced by 11 Television Canada in association with Bell 
Media. Entertainment One (eOne) is selling the series in all media as well as 
format rights. Directed by Leo Scherman (SCREWED OVER), editing by Aren Hansen 
(CANADA'S GOT TALENT, SCARE TACTICS), and production design by Andy Barry, 
Joel Klein (FEAR FACTOR) serves as a creative consultant, and Dr. Steven J. 
Stein, Ph.D, provides consultation. Jonathan Dueck is Producer. Kevin Healey 
and Jesse Fawcett are Executive Producers. Robin Johnston is Director, 
Independent Production, Factual and Reality, Bell Media. Corrie Coe is Senior 
Vice-President, Independent Production, Bell Media. Catherine MacLeod is 
Vice-President, Specialty Channels, Bell Media. Rick Brace is President, 
Specialty Channels and CTV Production. Phil King is President, CTV Programming 
and Sports. 
About 11 Television Canada
11 Television Canada is a Toronto-based production company headed by Executive 
Producers Kevin Healey and Jesse Fawcett. The production company is part of 
Essential 11 Media, an international partnership that also includes 11 
Television USA and leading Australian production company Essential Media and 
Entertainment. The group develops and produces entertainment content across a 
range of genres and represents a strategic production footprint in three key 
English speaking markets: the US, Australia and Canada. 
About Bell Media Independent Production
Bell Media has produced some of Canada's most-watched and most-acclaimed 
original programming in partnership with Canadian independent producers, 
including, most recently, ratings success stories FLASHPOINT, SAVING HOPE, and 
THE LISTENER, Emmy(®) Award-winning period drama THE BORGIAS, two-time Emmy 
nominated hit DEGRASSI, and the critically acclaimed original drama series THE 
L.A. COMPLEX. Bell Media has also ordered 13 hours of JUST FOR LAUGHS: ALL 
ACCESS, the television feature THE HORSES OF MCBRIDE, 60 episodes of the 
classic game show MATCH GAME, and new original scripted series BITTEN, ORPHAN 
BLACK and MOTIVE for 2013. 
SPACE is Canada's national science fiction, horror and fantasy channel. SPACE 
is truly the station for all those who dare to challenge their imagination. 
SPACE is a division of Bell Media, which is owned by BCE Inc. (TSX, NYSE: 
BCE), Canada's largest communications company. For more information about 
SPACE, visit 
Natalie Cole, SPACE, 416.384.2140 Cynthia 
Amsden, Unit Publicist, 416.910.7740 
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ST: Ontario
-0- Oct/01/2012 15:30 GMT
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