Walton Isaacson Named “Supplier of the Year” by the Southern California
Minority Business Development Council for an Unprecedented Third Consecutive
The Award speaks to the stellar work created and executed on behalf of Toyota,
Lexus and Toyota Financial Services by the Agency
LOS ANGELES -- July 19, 2012
Walton Isaacson (WI), an independently held, minority owned, full-service
advertising and marketing agency (waltonisaacson.com), has just been named
“Supplier of the Year” (SOTY) by the Southern California Minority Business
Development Council (scmbdc.org) for an unprecedented third consecutive year.
No other agency has accomplished this feat.
Walton Isaacson’s third straight SOTY honor reinforces the Agency’s commitment
to supporting other Minority Business Enterprises as well as its investment in
the community at large. As a certified Minority Business Enterprise, WI has a
rich history of giving back to the communities while supporting foundations
such as: The Jackie Robinson Foundation, Rodney & Holly Robinson Peete’s
HollyRod Foundation, The Magic Johnson Foundation and the Immigrant Archive
Project, as well as BET’s Internship Program founded by Louis Carr, President
of Media Sales for BET. With a network of corporate partners that include
Unilever, Lexus, Caesars Entertainment Company, White Memorial Medical Center
and Jim Beam Brands, WI has a wide array of channels to continue its work
toward enhancing the communities it serves.
“It is an honor to be recognized by SOTY as the Southern California Minority
Business of The Year for the third consecutive time. Our agency’s commitment
to Minority Business Enterprises (MBEs) is fueled by our belief that this
segment of the business community has had a direct impact on our sustained
success. Part of our organization’s DNA has always been a focus on giving back
to the communities that we serve and to support other MBEs as we continue to
grow so that they too can share in our success,” says Co-Founder Aaron Walton.
With an expressed mission to be the “Planet’s Most Interesting Agency”, WI was
founded in 2005 by industry leaders, Aaron Walton and Cory Isaacson, in
partnership with famed NBA superstar/entrepreneurial legend, Earvin “Magic”
Johnson. The company has offices in Los Angeles, New York, Chicago and Tokyo.
WI’s “Supplier of the Year” honor was once again initiated via the nomination
of Toyota Motor Sales USA, which oversees the sales, marketing, and
distribution of Toyota’s Lexus brand in the United States. For press
inquiries, please contact Karen Lewis at (323) 556-2811.
Founded in 2005 by industry leaders, Aaron Walton and Cory Isaacson, the
agency also includes a third partner, legendary NBA all-star and iconic
business mogul, Earvin “Magic” Johnson. Walton|Isaacson, is an independently
held, certified minority-owned full service agency, with offices in Los
Angeles, New York, Chicago and Tokyo. With an expertise in leveraging
entertainment and pop-culture, as well as cultural expertise in African
American, Latino and Lesbian, Gay, Bisexual and Transgender consumer segments,
the agency can achieve bottom-line focused corporate marketing objectives.
Walton|Isaacson has built a world-class agency to help brands build their
relationship with consumers; some of these brands include Lexus, Caesars
Entertainment Company, One.org, Avion Tequila, Jim Beam, Buy.com, Whirlpool,
Right Gin, Unilever’s Axe, Dove & Degree Brands, White Memorial Hospital and
Karen Lewis, 323-556-2811
Press spacebar to pause and continue. Press esc to stop.