First Cash Reports 17% Increase in Second Quarter Earnings Per Share to $0.56; Growth in Pawn Loans and Retail Merchandise Sales

First Cash Reports 17% Increase in Second Quarter Earnings Per Share to $0.56;
Growth in Pawn Loans and Retail Merchandise Sales Drive Record Earnings

ARLINGTON, Texas, July 18, 2012 (GLOBE NEWSWIRE) -- First Cash Financial
Services, Inc. (Nasdaq:FCFS) today announced record-setting revenue, net
income and earnings per share for the three months ended June 30, 2012.

Earnings Highlights

  oDiluted earnings per share from continuing operations for the second
    quarter of 2012 were $0.56, an increase of 17% compared to $0.48 in the
    second quarter of 2011.
  oYear-to-date earnings per share from continuing operations increased 16%
    to $1.13, compared to $0.97 in the prior year.
  oNet income from continuing operations for the second quarter of 2012
    increased to $16.3 million, up 8% over the prior-year quarter, while
    year-to-date net income increased 9% to $33.9 million.

Revenue Highlights

  *Consolidated second quarter revenue increased 18% on a constant currency
    basis to $133 million. Revenue growth rates are presented herein on a
    constant currency basis, calculated by applying the currency exchange rate
    from the comparable prior-year period to the current year's Mexican
    peso-denominated revenue. The exchange rate for the second quarter of 2012
    was 13.5 Mexican pesos / U.S. dollar versus 11.7 Mexican pesos / U.S.
    dollar in the prior-year period.
  *Revenue from the Company's operations in Mexico increased by 22% on a
    constant currency basis over the prior-year second quarter. U.S.
    pawn-related revenues increased 15% versus the same period last year. By
    country, 57% of second quarter revenue was generated in Mexico and 43% was
    derived from domestic operations.
  *On a consolidated product-line basis, the primary driver of revenue growth
    came from the Company's core store-based pawn operations. During the
    second quarter, pawn fees increased by 21% on a constant currency basis
    versus the prior-year second quarter, while pawn store merchandise sales
    increased by 22%. Pawn fee growth in Mexico was particularly strong, up
    29%, and retail sales in Mexico, comprised primarily of electronics, tools
    and appliances, increased 25% versus the same period last year.
  *Wholesale scrap jewelry revenues during the second quarter of 2012
    increased 13% compared to the same period last year. While the average
    selling price for gold increased 12% over the prior-year quarter, volume
    was essentially unchanged. Scrap jewelry operations accounted for only 7%
    of net revenue (gross profit) for the quarter.
  *Second quarter revenue from non-core short-term loan and credit services
    (payday loan products) was flat compared to the prior-year quarter and
    comprised only 9% of total revenue.
  *Consolidated same-store revenue increased by 6% (on a constant currency
    basis) for the second quarter. By country, same-store revenue increased 5%
    in Mexico and 6% in the United States. On a regional basis in Mexico, same
    store revenue increased by 13% in the interior markets, but was partially
    offset by small declines in the border regions.

Pawn Metrics

  oPawn loans in Mexico increased 22% (on a constant currency basis), driven
    by continued growth in store counts and significant sequential quarterly
    improvement in most border markets. Pawn receivables in the U.S. increased
    by 17% versus the prior year, also driven by store count growth and
    continued same-store revenue growth.
  oThe consolidated gross margin on retail merchandise sales was 42% for the
    second quarter, compared to 40% in the prior-year quarter. The increase
    was driven by significantly improved retail margins in Mexico, which
    increased 400 basis points versus the prior-year period. U.S. retail
    margins remained consistent with the prior year. The consolidated gross
    margin on wholesale scrap jewelry was 22% for the quarter and 25%
    year-to-date, reflecting higher jewelry acquisition costs compared to the
    prior year.
  oConsolidated annualized inventory turns continued to improve in the second
    quarter to a record 4.5 turns versus 3.8 turns during the comparable
    prior-year quarter, driven by improved inventory quality and strong retail
    demand.
  oThe overall composition of pawn collateral remained constant in both the
    U.S. and Mexico. On a consolidated basis at June 30, 2012, 60% of total
    loans were collateralized with hard goods (electronics, tools and
    appliances) with the remainder collateralized by jewelry. In Mexico, 80%
    of the Company's pawns were collateralized with hard goods, and only 20%
    were collateralized with jewelry, compared to 78% and 22%, respectively,
    one year ago. In the U.S., jewelry comprised 62% of pawn collateral as of
    the quarter end, consistent with a 64% jewelry mix last year.

Profitability and Return Metrics

  oThe Company's return on equity for the trailing twelve months increased to
    a record 24% versus 21% in the respective prior-year period.
  oThe return on assets over the trailing twelve months remained a
    record-level 20% versus 18% in the respective prior-year period.
  oConsolidated net operating margin (pre-tax income) was 20% for the
    trailing twelve month period, while store-level operating profit margins
    were 29% for the trailing twelve month period. 

Acquisitions and New Store Openings

  oIn total, the Company added 49 pawn store locations during the second
    quarter of 2012. Year-to-date, a total of 103 stores have been opened or
    acquired, compared to 48 additions at this point last year.
  oIn June 2012, the Company completed the acquisition of 24 pawn stores
    located in the states of Colorado (13), Kentucky (7), Wyoming (3) and
    Nebraska (1).The 24 acquired stores are all large format, full-service
    stores. The Company also completed the acquisition of one large format
    pawn store located in Maryland during the second quarter.Transaction
    costs and integration expenses associated with these acquisitions reduced
    second quarter earnings by approximately $0.01 per share.
  oU.S. pawn store openings in the second quarter also included two de novo
    stores: one located in Texas and the other in Oklahoma. Year-to-date, a
    total of 32 U.S. stores have been opened or acquired. As of June 30,
    2012, First Cash had 263 stores in the U.S., of which 164 are large
    format, full-service stores.The Company has increased the number of large
    format pawn stores in the U.S. by 36% over the past twelve months.
  oPawn store openings in the second quarter also included 22 de novo stores
    in Mexico.Year-to-date, a total of 71 Mexico stores have been added,
    which included 42 de novo openings and a 29-store acquisition in January
    2012.As of June 30, 2012, First Cash had 518 stores in Mexico, of which
    465 are large format, full-service stores.The Company has increased the
    number of large format pawn stores in Mexico by 26% over the past twelve
    months.
  oIn June 2012, the Company increased its estimate of fiscal 2012 store
    additions to be in the range of 125 to 135 total locations.All of the
    2012 store additions are expected to be large format pawn stores.

Financial Position & Liquidity

  oEBITDA from continuing operations for the trailing twelve months was $124
    million, an increase of 16% versus the comparable prior twelve-month
    period. EBITDA margins remained at a record 23% for the trailing twelve
    months versus 22% for the prior-year period.Free cash flow for the
    trailing twelve months increased to $55 million, compared to $24 million
    in the comparable prior-year period.EBITDA and free cash flow are defined
    in the detailed reconciliation of these non-GAAP financial measures
    provided elsewhere in this release.
  oDuring the first half of 2012, the Company utilized cash on-hand,
    operating cash flows and its credit facility to fund $71 million of pawn
    store acquisitions, repurchase $61 million of common stock and invest $10
    million in capital expenditures.
  oIn April 2012, the Company completed its 1,500,000 share buyback
    authorization that was announced in December 2011.The 1,500,000 shares
    were repurchased at a total cost of $61 millionand at an average price of
    $40.85 per share.
  oIn June 2012, the Company expanded the term of its existing unsecured bank
    credit facility from $50 million to $100 million.The facility bears
    interest at the prevailing LIBOR rate plus a margin which varies from 1.5%
    to 2.0%, depending on the Company's leverage ratio.The total interest
    rate on the facility is currently 1.75% annually.At June 30, 2012, the
    Company had $72 million outstanding on the facility.Net debt (outstanding
    debt less investable cash) remains less than 50% of EBITDA for the
    trailing twelve-month period.

Fiscal 2012 Outlook

  *The Company is maintaining its current 2012 guidance for earnings per
    diluted share of $2.70 to $2.75 which represents a 20% to 22% projected
    earnings increase over fiscal 2011.
  *Approximately 91% to 92% of 2012 revenues are expected to be derived from
    pawn operations, with the remainder expected to come from consumer loan
    and credit services operations.

Commentary & Analysis

Mr. Rick Wessel, chief executive officer, commented on the second quarter
results, "We are very pleased with our second quarter results, which were
driven by strong growth in our core pawn business.We achieved several
significant milestones during the quarter as we opened our 750^th store,
acquired 25 pawn stores in the U.S. and continued our de novo store growth in
Mexico.During the quarter, we added operations in four additional states in
the U.S. and one additional state in Mexico.We now operate in 24 of the 32
total states in Mexico."

"Customer demand in our full-service pawn stores remains robust.The
consolidated 21% growth in pawn service fees was particularly impressive, as
was the 22% increase in retail sales.Of particular importance is the 29%
growth in pawn fees and the 25% growth in retail sales in Mexico.In addition,
both retail margins and inventory turns improved significantly over the prior
year, reflecting the continued strength of consumer demand, the quality of our
inventory and the training and systems utilized by our sales associates. These
results demonstrate the consistency and profitability of our business model
across regions and business cycles, both in the U.S. and particularly in
Mexico, where our pawn operations are now almost entirely focused on hard good
(non-gold) lending and retail sales."

"The Company's strong operating cash flow and balance sheet provide us the
ability to fund both organic growth and take advantage of acquisition
opportunities as they arise. During the quarter, we doubled the size of our
unsecured bank credit facility to $100 million, providing us with increased
flexibility for growth.The significant pawn acquisitions that we completed
this year position us well for the future. While we have invested over $70
million in acquisitions year-to-date and incurred associated non-recurring
costs of approximately $0.02 per share, we believe that these acquisitions
will become significantly accretive in 2013 and beyond."

"In summary, given our competitive strengths, growth platform and expanding
customer base, we are excited about our ability to further grow our store
count, revenues, margins and earnings.Our business model, coupled with our
strong balance sheet, should position us to drive sustainable long-term growth
in shareholder value."

Forward-Looking Information

This release may contain forward-looking statements about the business,
financial condition and prospects of the Company.Forward-looking statements,
as that term is defined in the Private Securities Litigation Reform Act of
1995, can be identified by the use of forward-looking terminology such as
"believes," "projects," "expects," "may," "estimates," "should," "plans,"
"targets," "intends," "could," or "anticipates," or the negative thereof, or
other variations thereon, or comparable terminology, or by discussions of
strategy or objectives.Forward-looking statements can also be identified by
the fact that these statements do not relate strictly to historical or current
matters.Rather, forward-looking statements relate to anticipated or expected
events, activities, trends or results.Because forward-looking statements
relate to matters that have not yet occurred, these statements are inherently
subject to risks and uncertainties.Forward-looking statements in this release
include, without limitation, the Company's expectations of earnings per share,
earnings growth, expansion strategies, regulatory exposures, store openings,
liquidity, cash flow, consumer demand for the Company's products and services,
currency exchange rates, future share repurchases and the impact thereof,
completion of disposition transactions and expected gains from the sale of
such operations, earnings from acquisitions, the ability to successfully
integrate acquisitions and other performance results.These statements are
made to provide the public with management's current assessment of the
Company's business.Although the Company believes that the expectations
reflected in forward-looking statements are reasonable, there can be no
assurances that such expectations will prove to be accurate.Security holders
are cautioned that such forward-looking statements involve risks and
uncertainties.The forward-looking statements contained in this release speak
only as of the date of this statement, and the Company expressly disclaims any
obligation or undertaking to report any updates or revisions to any such
statement to reflect any change in the Company's expectations or any change in
events, conditions or circumstances on which any such statement is
based.Certain factors may cause results to differ materially from those
anticipated by some of the statements made in this release.Such factors are
difficult to predict and many are beyond the control of the Company and may
include changes in regional, national or international economic conditions,
changes in the inflation rate, changes in the unemployment rate, changes in
consumer purchasing, borrowing and repayment behaviors, changes in credit
markets, the ability to renew and/or extend the Company's existing bank line
of credit, credit losses, changes in the market value of pawn collateral and
merchandise inventories, changes or increases in competition, the ability to
locate, open and staff new stores, the availability or access to sources of
inventory, inclement weather, the ability to successfully integrate
acquisitions, the ability to hire and retain key management personnel, the
ability to operate with limited regulation as a credit services organization,
new federal, state or local legislative initiatives or governmental
regulations (or changes to existing laws and regulations) affecting consumer
loan businesses, credit services organizations and pawn businesses (in both
the United States and Mexico), changes in import/export regulations and
tariffs or duties, changes in anti-money laundering regulations, unforeseen
litigation, changes in interest rates, monetary inflation, changes in tax
rates or policies, changes in gold prices, changes in energy prices, cost of
funds, changes in foreign currency exchange rates, future business decisions,
public health issues and other uncertainties.These and other risks,
uncertainties and regulatory developments are further and more completely
described in the Company's Annual Report on Form 10-K and updated in
subsequent releases on Form 10-Q.

About First Cash

First Cash Financial Services, Inc. is a leading international specialty
retailer and provider of consumer financial services.Its retail pawn
locations buy and sell a wide variety of jewelry, electronics, tools and other
merchandise, and make small customer loans secured by pledged personal
property.The Company's focus is serving cash and credit constrained consumers
through deep value retailing and offering small loans and other financial
products.In total, the Company owns and operates 783 stores in twelve U.S.
states and 24 states in Mexico.

First Cash was named by Fortune Magazine as one of America's 100 fastest
growing companies for 2011.First Cash is also a component company in both the
Standard & Poor's SmallCap 600 Index^® and the Russell 2000 Index^®.First
Cash's common stock (ticker symbol "FCFS") is traded on the Nasdaq Global
Select Market, which has the highest initial listing standards of any stock
exchange in the world based on financial and liquidity requirements. 

The First Cash Financial Services, Inc. logo is available at
http://www.globenewswire.com/newsroom/prs/?pkgid=3365

                             STORE COUNT ACTIVITY

The following table details store openings for the three months ended June 30,
2012:

                      Pawn Locations              Consumer        
                      Large         Small         Loan            Total
                      Format (1)    Format (2)    Locations (3)   Locations
United States:                                                  
Total locations,       137          27           72             236
beginning of period
New locations opened   2            --          --            2
Locations acquired     25           --          --            25
Total locations, end   164          27           72             263
of period
                                                               
Mexico:                                                         
Total locations,       443          19           34             496
beginning of period
New locations opened   22           --          --            22
Locations acquired     --          --          --            --
Total locations, end   465          19           34             518
of period
                                                               
Total:                                                          
Total locations,       580          46           106            732
beginning of period
New locations opened   24           --          --            24
Locations acquired     25           --          --            25
Total locations, end   629          46           106            781
of period

(1) The large format locations include retail showrooms and accept a broad
array of pawn collateral including jewelry, electronics, appliances, tools and
other consumer hard goods.At June 30, 2012, 109 of the U.S. large format pawn
stores also offered consumer loans or credit services products, which includes
the 24 locations acquired from Mister Money.
(2) The small format locations typically have limited retail operations and
primarily accept jewelry and small electronic items as pawn collateral.At
June 30, 2012, all of the Texas and Mexico small format pawn stores also
offered consumer loans or credit services products.
(3) The Company's U.S. free-standing, small format consumer loan locations
offer a credit services product and are all located in Texas.The Mexico
locations offer small, short-term consumer loans.In addition to stores shown
on this chart, First Cash is also an equal partner in Cash & Go, Ltd., a joint
venture, which owns and operates 38 check cashing and financial services
kiosks located inside convenience stores in the state of Texas.

The following table details store openings for the six months ended June 30,
2012:

                      Pawn Locations              Consumer        
                      Large         Small         Loan            Total
                      Format (1)    Format (2)    Locations (3)   Locations
United States:                                                  
Total locations,       132          25           74             231
beginning of period
New locations opened   4            --          --            4
Locations acquired     28           --          --            28
Store format           --          2            (2)            --
conversions
Total locations, end   164          27           72             263
of period
                                                               
Mexico:                                                         
Total locations,       394          19           34             447
beginning of period
New locations opened   42           --          --            42
Locations acquired     29           --          --            29
Total locations, end   465          19           34             518
of period
                                                               
Total:                                                          
Total locations,       526          44           108            678
beginning of period
New locations opened   46           --          --            46
Locations acquired     57           --          --            57
Store format           --          2            (2)            --
conversions
Total locations, end   629          46           106            781
of period

(1) The large format locations include retail showrooms and accept a broad
array of pawn collateral including jewelry, electronics, appliances, tools and
other consumer hard goods.At June 30, 2012, 109 of the U.S. large format pawn
stores also offered consumer loans or credit services products, which includes
the 24 locations acquired from Mister Money.
(2) The small format locations typically have limited retail operations and
primarily accept jewelry and small electronic items as pawn collateral.At
June 30, 2012, all of the Texas and Mexico small format pawn stores also
offered consumer loans or credit services products.
(3) The Company's U.S. free-standing, small format consumer loan locations
offer a credit services product and are all located in Texas.The Mexico
locations offer small, short-term consumer loans.In addition to stores shown
on this chart, First Cash is also an equal partner in Cash & Go, Ltd., a joint
venture, which owns and operates 38 check cashing and financial services
kiosks located inside convenience stores in the state of Texas.



FIRST CASH FINANCIAL SERVICES, INC.
CONDENSED CONSOLIDATED STATEMENTS OF INCOME
(UNAUDITED)
                                                                
                             Three Months Ended       Six Months Ended
                             June 30,                 June 30,
                             2012         2011        2012         2011
                             (in thousands, except per share amounts)
Revenue:                                                         
Merchandise sales             $86,307    $77,358   $173,213   $155,663
Pawn loan fees                33,932      30,564     68,844      59,536
Consumer loan and credit      12,304      12,410     25,291      25,634
services fees
Other revenue                 235         249        546         586
Total revenue                 132,778     120,581    267,894     241,419
                                                                
Cost of revenue:                                                 
Cost of goods sold            54,579      48,879     108,894     97,121
Consumer loan and credit      3,093       2,716      5,481       4,973
services loss provision
Other cost of revenue         33          52         53          98
Total cost of revenue         57,705      51,647     114,428     102,192
                                                                
Net revenue                   75,073      68,934     153,466     139,227
                                                                
Expenses and other income:                                       
Store operating expenses      35,240      31,778     71,559      63,496
Administrative expenses       11,612      10,971     23,918      22,503
Depreciation and amortization 3,119       2,821      6,155       5,468
Interest expense              176         40         253         66
Interest income               (36)        (66)       (117)       (165)
Total expenses and other      50,111      45,544     101,768     91,368
income
                                                                
Income from continuing
operations before income      24,962      23,390     51,698      47,859
taxes
                                                                
Provision for income taxes    8,613       8,186      17,837      16,750
                                                                
Income from continuing        16,349      15,204     33,861      31,109
operations
                                                                
Income from discontinued      --         134        --          6,785
operations, net of tax (1)
Net income                    $16,349    $15,338   $33,861    $37,894
                                                                
Basic income per share:                                          
Income from continuing        $0.57      $0.49     $1.16      $1.00
operations (basic)
Income from discontinued      --          --        --         0.21
operations (basic)
Net income per basic share    $0.57      $0.49     $1.16      $1.21
                                                                
Diluted income per share:                                        
Income from continuing        $0.56      $0.48     $1.13      $0.97
operations (diluted)
Income from discontinued      --         --        --         0.21
operations (diluted)
Net income per diluted share  $0.56      $0.48     $1.13      $1.18
                                                                
Weighted average shares                                          
outstanding:
Basic                         28,658      31,087     29,119      31,199
Diluted                       29,404      31,869     29,878      31,972
                                                                
(1) Represents non-recurring gain on the sale of the discontinued   
Illinois consumer loan stores in March 2011.



FIRST CASH FINANCIAL SERVICES, INC.
CONDENSED CONSOLIDATED BALANCE SHEETS
(UNAUDITED)
                                                               
                                           June 30,              December 31,
                                           2012       2011       2011
                                           (in thousands)
ASSETS                                                          
                                                               
Cash and cash equivalents                   $29,793  $68,259  $70,296
Pawn loan fees and service charges          13,159    11,862    10,842
receivable
Pawn loans                                  88,298    79,654    73,287
Consumer loans, net                         2,035     1,072     858
Inventories                                 52,978    54,636    44,412
Other current assets                        2,841     10,266    10,783
Total current assets                        189,104   225,749   210,478
                                                               
Property and equipment, net                 83,577    69,909    73,451
Goodwill, net                               127,603   72,523    70,395
Other non-current assets                    4,948     3,036     2,772
Total assets                                $405,232 $371,217 $357,096
                                                               
LIABILITIES AND STOCKHOLDERS' EQUITY                            
                                                               
Current portion of notes payable            $1,605   $479     $--
Accounts payable and accrued liabilities    30,126    29,584    25,629
Income taxes payable and deferred taxes     440       7,417     9,776
payable
Total current liabilities                   32,171    37,480    35,405
                                                               
Revolving unsecured credit facility         71,600    --       --
Notes payable, net of current portion       2,641     1,143     --
Deferred income tax liabilities             8,362     9,899     6,319
Total liabilities                           114,774   48,522    41,724
                                                               
Stockholders' equity                                            
Preferred stock                             --       --       --
Common stock                                383       383       383
Additional paid-in capital                  148,474   147,204   147,649
Retained earnings                           367,384   293,635   333,523
Accumulated other comprehensive income
(loss) from cumulative foreign currency     (11,788)  1,285     (13,463)
translation adjustments
Common stock held in treasury, at cost      (213,995) (119,812) (152,720)
Total stockholders' equity                  290,458   322,695   315,372
Total liabilities and stockholders' equity  $405,232 $371,217 $357,096

                                      

                     FIRST CASH FINANCIAL SERVICES, INC.
                            OPERATING INFORMATION
                                 (UNAUDITED)

The following table details the components of revenue for the three months
ended June 30, 2012, as compared to the three months ended June 30, 2011 (in
thousands).Constant currency results exclude the effects of foreign currency
translation and are calculated by translating current year results at prior
year average exchange rates, which is more fully described elsewhere in this
release.

                Three Months Ended                      Increase/(Decrease)
                June 30,                                Constant Currency
                2012       2011       Increase/(Decrease) Basis
United States                                          
revenue:
Retail
merchandise      $21,200  $18,254  $2,946    16 %    16 %
sales
Scrap jewelry    11,745    9,744     2,001      21 %    21 %
sales
Pawn loan fees   13,108    11,894    1,214      10 %    10 %
Credit services  11,208    11,114    94         1 %     1 %
fees
Consumer loan    147       31        116        374 %   374 %
fees
Other revenue    235       247       (12)       (5)%    (5)%
                57,643    51,284    6,359      12 %    12 %
                                                      
Mexico revenue:                                        
Retail
merchandise      41,061    37,836    3,225      9 %     25 %
sales
Scrap jewelry    12,301    11,524    777        7 %     7 %
sales
Pawn loan fees   20,824    18,670    2,154      12 %    29 %
Consumer loan    949       1,265     (316)      (25)%   (13)%
fees
Other revenue    --       2         (2)        (100)%  (100)%
                75,135    69,297    5,838      8 %     22 %
                                                      
Total revenue:                                         
Retail
merchandise      62,261    56,090    6,171      11 %    22 %
sales
Scrap jewelry    24,046    21,268    2,778      13 %    13 %
sales
Pawn loan fees   33,932    30,564    3,368      11 %    21 %
Credit services  11,208    11,114    94         1 %     1 %
fees
Consumer loan    1,096     1,296     (200)      (15)%   (4)%
fees
Other revenue    235       249       (14)       (6)%    (6)%
                $ 132,778 $120,581 $12,197   10 %    18 %

                                      

                     FIRST CASH FINANCIAL SERVICES, INC.
                      OPERATING INFORMATION (CONTINUED)
                                 (UNAUDITED)

The following table details the components of revenue for the six months ended
June 30, 2012, as compared to the six months ended June 30, 2011 (in
thousands).Constant currency results exclude the effects of foreign currency
translation and are calculated by translating current year results at prior
year average exchange rates, which is more fully described elsewhere in this
release.

                Six Months Ended                        Increase/(Decrease)
                June 30,                                Constant Currency
                2012       2011       Increase/(Decrease) Basis
United States                                          
revenue:
Retail
merchandise      $46,262  $39,182  $7,080    18 %    18 %
sales
Scrap jewelry    26,781    24,326    2,455      10 %    10 %
sales
Pawn loan fees   27,647    24,401    3,246      13 %    13 %
Credit services  23,163    23,037    126        1 %     1 %
fees
Consumer loan    178       127       51         40 %    40 %
fees
Other revenue    546       584       (38)       (7)%    (7)%
                124,577   111,657   12,920     12 %    12 %
                                                      
Mexico revenue:                                        
Retail
merchandise      78,643    71,263    7,380      10 %    23 %
sales
Scrap jewelry    21,527    20,892    635        3 %     3 %
sales
Pawn loan fees   41,197    35,135    6,062      17 %    31 %
Consumer loan    1,950     2,470     (520)      (21)%   (12)%
fees
Other revenue    --        2         (2)        (100)%  (100)%
                143,317   129,762   13,555     10 %    21 %
                                                      
Total revenue:                                         
Retail
merchandise      124,905   110,445   14,460     13 %    21 %
sales
Scrap jewelry    48,308    45,218    3,090      7 %     7 %
sales
Pawn loan fees   68,844    59,536    9,308      16 %    24 %
Credit services  23,163    23,037    126        1 %     1 %
fees
Consumer loan    2,128     2,597     (469)      (18)%   (9)%
fees
Other revenue    546       586       (40)       (7)%    (7)%
                $ 267,894 $241,419 $26,475   11 %    17 %

                                      

                     FIRST CASH FINANCIAL SERVICES, INC.
                      OPERATING INFORMATION (CONTINUED)
                                 (UNAUDITED)

The following table details customer loans and inventories held by the Company
and active CSO credit extensions from an independent third-party lender as of
June 30, 2012, as compared to June 30, 2011 (in thousands). Constant currency
results exclude the effects of foreign currency translation and are calculated
by translating current year balances at the prior year end-of-period exchange
rate, which is more fully described elsewhere in this release.

               Balance at                               Increase/(Decrease)
               June 30,                                 Constant Currency
               2012        2011       Increase/(Decrease) Basis
United States:                                         
Pawn loans      $42,596   $36,383  $6,213    17 %    17 %
CSO credit
extensions held 13,462     12,167    1,295      11 %    11 %
by independent
third-party (1)
Other consumer  1,242      46        1,196      2,600 % 2,600 %
loans
               57,300     48,596    8,704      18 %    18 %
                                                      
Mexico:                                                
Pawn loans      45,702     43,271    2,431      6 %     22 %
Other consumer  793        1,026     (233)      (23)%   (10)%
loans
               46,495     44,297    2,198      5 %     22 %
                                                      
Total:                                                 
Pawn loans      88,298     79,654    8,644      11 %    20 %
CSO credit
extensions held 13,462     12,167    1,295      11 %    11 %
by independent
third-party (1)
Other consumer  2,035      1,072     963        90 %    102 %
loans
               $ 103,795  $92,893  $10,902   12 %    20 %
                                                      
                                                      
Pawn                                                   
inventories:
U.S. pawn       $24,415   $20,030  $4,385    22 %    22 %
inventories
Mexico pawn     28,563     34,606    (6,043)    (17)%   (4)%
inventories
               $52,978   $54,636  $(1,658)  (3)%    5 %

(1) CSO amounts are comprised of the principal portion of active CSO
extensions of credit by an independent third-party lender, which are not
included on the Company's balance sheet, net of the Company's estimated fair
value of its liability under the letters of credit guaranteeing the loans.

                     FIRST CASH FINANCIAL SERVICES, INC.
                   UNAUDITED NON-GAAP FINANCIAL INFORMATION

The Company uses certain financial calculations, such as free cash flow,
EBITDA and constant currency results, which are not considered measures of
financial performance under U.S. generally accepted accounting principles
("GAAP").Items excluded from the calculation of free cash flow, EBITDA and
constant currency results are significant components in understanding and
assessing the Company's financial performance.Since free cash flow, EBITDA
and constant currency results are not measures determined in accordance with
GAAP and are thus susceptible to varying calculations, free cash flow, EBITDA
and constant currency results, as presented, may not be comparable to other
similarly titled measures of other companies.Free cash flow, EBITDA and
constant currency results should not be considered as alternatives to net
income, cash flow provided by or used in operating, investing or financing
activities or other financial statement data presented in the Company's
consolidated financial statements as indicators of financial performance or
liquidity.Non-GAAP measures should be evaluated in conjunction with, and are
not a substitute for, GAAP financial measures.

Earnings Before Interest, Taxes, Depreciation and Amortization

EBITDA is commonly used by investors to assess a company's leverage capacity,
liquidity and financial performance.The following table provides a
reconciliation of income from continuing operations to EBITDA (in thousands):

                                                 Trailing Twelve Months Ended
                                                 June 30,
                                                 2012           2011
                                                               
Income from continuing operations                 $73,617      $62,091
Adjustments:                                                    
Income taxes                                      38,425        33,687
Depreciation and amortization                     11,701        10,837
Interest expense                                  322           184
Interest income                                   (230)         (239)
Earnings from continuing operations before        $123,835     $106,560
interest, taxes, depreciation and amortization
                                                               
EBITDA margin calculated as follows:                            
Total revenue from continuing operations          $547,777     $475,008
Earnings from continuing operations before        123,835       106,560
interest, taxes, depreciation and amortization
EBITDA as a percentage of revenue                 23%            22%

                                      

                     FIRST CASH FINANCIAL SERVICES, INC.
             UNAUDITED NON-GAAP FINANCIAL INFORMATION (CONTINUED)

Free Cash Flow

For purposes of its internal liquidity assessments, the Company considers free
cash flow, which is defined as cash flow from the operating activities of
continuing and discontinued operations reduced by purchases of property and
equipment and net cash outflow from pawn and consumer loans.Free cash flow is
commonly used by investors as a measure of cash generated by business
operations that will be used to repay scheduled debt maturities and can be
used to invest in future growth through new business development activities or
acquisitions, repurchase stock, or repay debt obligations prior to their
maturities.These metrics can also be used to evaluate the Company's ability
to generate cash flow from business operations and the impact that this cash
flow has on the Company's liquidity.The following table reconciles "net cash
flow from operating activities" to "free cash flow" (in thousands):

                                                 Trailing Twelve Months Ended
                                                 June 30,
                                                 2012           2011
Cash flow from operating activities, including    $84,693      $75,938
discontinued operations
Cash flow from investing activities:                            
Pawn and consumer loans                           (5,620)       (26,156)
Purchases of property and equipment               (23,720)      (25,872)
Free cash flow                                    $55,353      $23,910

Constant Currency

Certain performance metrics discussed in this release are presented on a
"constant currency" basis, which may be considered a non-GAAP financial
measurement of financial performance under GAAP. The Company's management
uses constant currency results to evaluate operating results of certain
business operations in Mexico, which are transacted primarily in Mexican
pesos.Pawn scrap jewelry in Mexico is sold in U.S. dollars and, accordingly,
does not require a constant currency adjustment.Constant currency results
reported herein are calculated by translating certain balance sheet and income
statement items denominated in Mexican pesos using the exchange rate from the
prior-year comparable period, as opposed to the current comparable period, in
order to exclude the effects of foreign currency rate fluctuations for
purposes of evaluating period-over-period comparisons.For balance sheet
items, the closing exchange rate at the end of the applicable prior-year
period (June 30, 2011) of 11.8 to 1 was used, compared to the current end of
period (June 30, 2012) exchange rate of 13.7 to 1.For income statement items,
the average closing daily exchange rate for the appropriate period was
used.The average exchange rate for the prior-year quarter ended June 30, 2011
was 11.7 to 1, compared to the current-quarter rate of 13.5 to 1.The average
exchange rate for the prior-year six-month period ended June 30, 2011 was 11.9
to 1, compared to the current year-to-date rate of 13.3 to 1.

CONTACT: Gar Jackson
         Phone: (949) 873-2789
         Email: gar@irsense.com
        
         Rick Wessel, Chairman and Chief Executive Officer
         Doug Orr, Executive Vice President and Chief Financial Officer
         Phone: (817) 505-3199
         Email: investorrelations@firstcash.com
         Website: www.firstcash.com

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