Hotels.com® Makes Travel Booking More Social With Introduction of Deals Facebook App

   Hotels.com® Makes Travel Booking More Social With Introduction of Deals
                                 Facebook App

  PR Newswire

  LONDON, July 16, 2012

- New Facebook App Makes Travel Recommendations Based on Friend Activity

LONDON, July 16, 2012 /PRNewswire/ -- Hotels.com ®, the leading authority on
destination travel for consumers searching for hotel deals , amenities and
availability, announced today the launch of its Deals Facebook app , which
delivers tailored deals that are informed through user preferences and friend
activity.

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(Photo: http://photos.prnewswire.com/prnh/20120716/MM39810 )

Hotels.com Deals incorporates social recommendations, sharing and discovery
into the travel booking process by letting users see the most travelled-to
places within their networks and as to where their friends have recently
visited. The app showcases destinations that are most prevalent in each user's
network and also allows users to "Wish List" their favorite destinations
tosurface relevant content.

"We at Hotels.comare pioneering a new approach to social recommendation and
discovery on the Facebook Platform," said Nigel Pocklington, CMO, Hotels.com
worldwide. "This application and the algorithm behind it,surfaces friends'
popular destinations and matches that with great hotel deals. This creates
apowerful social context that will drive travel recommendations and enable
users to find their ideal destination."

Hotels.com Deals also integrates activity from Welcome Rewards ™, Hotels.com's
industry-leading loyalty programme that lets customers earn a free night for
every 10 nights stayed. Welcome Rewards members can view their account
activity, including free night status and upcoming stays.

Travellers looking to book a hotel can also use the new Facebook app to easily
research all current Hotels.com deals , find the most frequently booked
destinations, view hotel star rating and guest reviews , and check rates and
availability.

To launch the app, visit Hotels.com on Facebook at
http://apps.facebook.com/hotelscom .

Press contacts: Amy Chang – Finn Partners for Hotels.comPhone:
+1-212-715-1667Email: amyc@finnpartners.com

Taylor L. Cole, APRHotels.com North AmericaPhone: +1-469-335-8442Email:
taycole@hotels.com

Katherine HopcraftHotels.com EMEAPhone: +44-(0)20-7019-2165email:
press@hotels.co.uk

Zoe ChanHotels.com APACPhone +852-3607-5719 zchan@expedia.com

About Hotels.com ®

Hotels.com is a leading online accommodation booking website with more than
150,000 properties around the world, ranging from international chains and
all-inclusive resorts to local favorites and bed & breakfasts, together with
all the information needed to book the perfect stay. Hotels.com benefits from
one of the largest hotel contracting teams in the industry, negotiating the
best rates for its customers, and offers frequent sales, special deals and
promotions. There are more than 6.5 million Guest Reviews on the site from
users who have actually stayed in the hotels to ensure customers can make an
informed choice when booking. Through its industry-leading loyalty program
Welcome Rewards ™, customers can earn a free night for every 10 nights stayed
at more than 65,000 hotels. Under its Price Match Guarantee , if a customer
can find the same deal for less on a prepaid hotel, Hotels.com will refund the
difference.Travelers can book online or by contacting one of the multilingual
call centers. Special apps for mobile phones and tablets can also be
downloaded at www.hotels.com/deals/mobile_app/ enabling customers to book on
the go with access to 20,000 last minute deals. Hotels.com publishes an
award-winning twice-yearly review of international hotel room price trends
called the Hotels.com Hotel Price Index™, which is now produced in 31
individual country editions, with North American data available at
www.hotel-price-index.com . Follow Hotels.com on Facebook at
www.facebook.com/hotelsdotcom , on Twitter at www.twitter.com/hotelsdotcom and
on YouTube at http://www.youtube.com/user/hotelsdotcom . Hotels.com is part of
Expedia, Inc., the largest online travel company in the world with an
extensive portfolio that includes some of the world's best-known brands.

About Brand Networks

Brand Networks is the leading provider of social software and marketing
services to global brands and agencies. The company is one of eight firms that
have earned three Facebook Preferred Marketing Developer (PMD) badges, for
Apps, Page Management Tools and Ad Management Tools. Brand Networks provides
marketers with a suite of solutions including Go LOCAL, Story AMP and Social
PIX, to grow, manage, monitor and measure brand presence on the Facebook
Platform. By combining innovative software, agency services, and comprehensive
analytics into a holistic approach, the company delivers the most effective
marketing solutions to the world's most liked brands. Brand Networks is
headquartered in Boston with offices in Los Angeles, New York City and
Rochester, NY. For more information, please visit
http://www.brandnetworksinc.com .

Hotels.com, Finding You The Perfect Place, Welcome Rewards and the Hotels.com
logo are either registered trademarks or trademarks of Hotels.com, LP. All
other trademarks are property of their respective owners. © 2012 Hotels.com,
LP. All rights reserved. CST # 2083949-50

Website: http://www.hotels.com
 
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