AHRA and Toshiba Announce Fifth Annual Putting Patients First Program

  AHRA and Toshiba Announce Fifth Annual Putting Patients First Program

Putting Patients First Program Funds Grants Focused on Providing Education and
                            Improving Patient Care

Business Wire

TUSTIN, Calif. -- June 14, 2012

To help hospitals and imaging centers build new or expand upon existing
education and patient care initiatives, AHRA: The Association for Medical
Imaging Management announces the fifth year of its Putting Patients First
Program. Putting Patients First grants provide healthcare facilities with the
resources to improve imaging quality and safety for patients and are funded by
an unrestricted educational grant from Toshiba America Medical Systems, Inc.

The AHRA & Toshiba Putting Patients First Program provides six grants of up to
$7,500 each to hospitals and imaging centers and an additional grant of up to
$20,000 to an Integrated Delivery Network (IDN) to fund programs, trainings or
seminars aimed at improving patient care and safety in CT, MR, Ultrasound,
X-ray and Vascular imaging. Three of the $7,500 grants are awarded for
projects that improve pediatric imaging, while the other three are awarded for
projects that improve overall patient care and safety in imaging. The grant of
up to $20,000 is awarded to an IDN or hospital system for projects that
improve overall patient care and safety in imaging across the IDN/hospital
system. All winning facilities will then develop and share their best

“The Putting Patients First grants provide healthcare facilities with
resources that otherwise might not be available,” said Luann Culbreth, CRA,
FAHRA, president, AHRA. “These grants allow hospitals and health systems to
implement patient safety or educational programs to enhance the care they
provide to their patients and communities.”

Putting Patients First applicants are judged on their program plan and ability
to share best practices. The applicants’ programs should address one or more
of the following:

  *Reducing radiation and/or contrast dose
  *Reducing the need for sedation
  *Improving communication with patients regarding the process
  *Improving patient comfort
  *Improving the overall clinical pathway

“Toshiba is dedicated to developing long-term relationships with healthcare
facilities to improve the quality of patient care,” said Cathy Wolfe, senior
director, Corporate and Strategic Communications, Toshiba. “The Putting
Patients First Program offers resources to healthcare facilities to develop
innovative programs to improve patient safety and comfort, while also
providing them the chance to become leaders in their field by sharing their
best practices with other healthcare facilities.”

All eligible facilities are encouraged to apply by completing an application
at www.ahraonline.org or www.medical.toshiba.com. The deadline to apply is
October 15, 2012.

About AHRA

AHRA: The Association for Medical Imaging Management is the preeminent
organization for leaders in medical imaging. AHRA offers a complete slate of
professional development programs, including a comprehensive selection of
education conferences and seminars through its Leadership Institute, diverse
networking opportunities, award-winning publications and the Certified
Radiology Administrator credential. Founded in 1973, AHRA’s more than 4,000
members represent management at all levels for freestanding imaging centers,
hospital imaging departments and group practices. More information about AHRA
can be found at www.ahraonline.org.

About ToshibaAmerica Medical Systems, Inc.

With headquarters in Tustin, Calif., Toshiba America Medical Systems (TAMS)
markets, sells, distributes and services diagnostic imaging systems, and
coordinates clinical diagnostic imaging research for all modalities in the
United States. For more information, visit the TAMS website at

About Toshiba Medical Systems Corporation

Toshiba Medical Systems Corporation is a leading worldwide provider of medical
diagnostic imaging systems and comprehensive medical solutions, such as CT,
X-ray and vascular, ultrasound, nuclear medicine and MRI systems, as well as
information systems for medical institutions. Toshiba Medical Systems
Corporation has been providing medical products for over 80 years. Toshiba
Medical Systems Corporation is a wholly owned subsidiary of Toshiba.

About Toshiba

Toshiba is a diversified manufacturer and marketer of advanced electronic and
electrical products, spanning digital products, such as LCD TVs,notebook
PCsand hard disc drives; electronic devices and components, such as
semiconductors; social infrastructure systems, including power generation
systems; and home appliances. Toshiba was founded in 1875, and today operates
a global network of more than 490 companies, with 203,000 employees worldwide
and annual sales surpassing 6.1 trillion yen (US $74 billion).


For Toshiba America Medical Systems, Inc.
Rachel Stuht, 714-669-7623
Michael Stewart, 310-295-3323
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