Target Athlete and Motocross Champion Ryan Dungey to Host The MN Major River-to-River Ride

  Target Athlete and Motocross Champion Ryan Dungey to Host The MN Major
  River-to-River Ride

     Bike for a cause benefitting St. Jude Children’s Research Hospital^®

Business Wire

MINNEAPOLIS -- June 07, 2012

Motocross champion Ryan Dungey and Target Corp. (NYSE:TGT) announced today
they will host The MN Major River-to-River Ride with Ryan Dungey on Sunday,
July 15, benefitting St. Jude Children’s Research Hospital. Featuring bicycle
rides of different lengths for all skill levels, Twin City residents are
invited to bike for a cause with Dungey and Target along the St. Croix River
and Mississippi River. The ride takes place the day after Dungey competes at
Spring Creek in Millville, Minn. as part of the Lucas Oil Pro Motocross

The MN Major offers two different lengths – a 100 kilometer (62 mile) “Major”
and a 25 mile “Minor”. Both will start at Bielenberg Sports Center in
Woodbury, Minn. and follow a route through the St. Croix and Mississippi River
valleys. Both rides are timed events and, there will be a timed hill climb for
cyclists to test their skills. During the event, there will be a Kids Ride
featuring a mile-long loop on the paths of the Bielenberg Sports Center.

100 percent of the $50 registration fee will benefit St. Jude and support its
mission of finding cures for children battling cancer and other deadly
diseases all while ensuring that no family ever pays St. Jude for anything.
The event will also be supported by Livestrong, the Lance Armstrong-founded
organization that works to empower those affected by cancer. Dungey has been
partnered with Livestrong since 2008 and joined the Global Envoy team in 2011.

“I’m really excited about The MN Major; this is a cause that is close to my
heart,” said Dungey. “I lost my grandmother to cancer and am committed to
doing what I can to help find a cure, and am honored to be in a position to
work with my Target and Livestrong partners in an effort to support and
contribute to St. Jude Children’s Research Hospital.”

Target has been committed to supporting St. Jude for more than ten years.
Target House, opened in 1999, provides apartments free-of-charge to families
of children who are receiving life-saving treatment at St. Jude. It provides
families with more than just a place to stay while their children undergo
treatment at St. Jude; instead the facility is a home-away-from-home where
children and their families can rest and heal, gather and find ongoing
support. Target also coordinates entertainment events on the St. Jude campus
and promotes its commitment to education with the St. Jude School Presented by

“Target has a longstanding partnership with St. Jude Children’s Research
Hospital through Target House, the annual St. Jude Thanks and Giving campaign
and involvement of Target’s celebrity partners,” says Laysha Ward, president,
community relations, Target. “The MN Major River-to-River Ride allows Target
to contribute to our partner in a new and original way by working with our
athletes to raise awareness.”

As a Minnesota native, Dungey came up with the River-to-River Ride as a way to
incorporate his hometown roots with his enthusiasm for cycling, an activity he
incorporates into his regular motocross training. As one of his main sponsors,
Target worked with Dungey to develop the event and provide the resources
needed to make it a reality.

"Ryan's drive and work ethic is inspiring. He is a true champion and brings
that spirit to everything he does. We are honored to have been partnered with
Ryan since 2009 and working with him to create the MN Major has been a
highlight of the relationship,” says Devin O’Brien, lifestyle marketing
manager, Target.

Dungey is currently competing in the Lucas Oil Pro Motocross Championship,
aiming for the top spot on the circuit. In a short three years, he has won
every title in professional motocross, including the 450 Supercross
Championship and 450 Motocross Championship in his rookie year, and the
Motocross Des Nations.

To join in the fun and register for The MN Major River-to-River Ride please
visit and follow the event at and

About Target

Minneapolis-based Target Corporation (NYSE:TGT) serves guests at 1,764 stores
across the United States and at The company plans to open its
first stores in Canada in 2013. In addition, the company operates a credit
card segment that offers branded proprietary credit card products. Since 1946,
Target has given 5 percent of its income through community grants and
programs; today, that giving equals more than $3 million a week. For more
information about Target’s commitment to corporate responsibility, visit


Target Lifestyle Marketing
Laura Anderson, 612-761-7711
Target Media Hotline, 612-696-3400
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