RealD and HNA Group’s HNA Vigor Film Investment Agree to Install RealD 3D
Technology on 500 Cinema Screens Across China
BEIJING & LOS ANGELES -- May 31, 2012
RealD Inc. (NYSE: RLD), a leading global licensor of 3D technologies, and
leading diversified services and integrated operations company, HNA Group,
announced today an agreement to install RealD 3D technology on up to 500
cinema screens across HNA’s newly formed cinema circuit, HNA Vigor Film
Investment. Installations of RealD 3D technology have already begun.
“Going to a 3D movie has become a very popular form of entertainment in China.
To cope with the increasing demand, Vigor plans to install RealD 3D on 500
screens in the next five years,” said Guo Wei Chen, General Manager of HNA
Group. “Brightness is an important factor in ensuring a good cinema viewing
experience and RealD delivers crisp, life-like 3D images with its cutting edge
“HNA’s entry into the cinema market is an exciting development for China and
one RealD is honored to be a part of,” said Edman Chan, RealD’s General
Manager of Greater China, Southeast Asia and Korea for Cinema. “Together, we
will create the lifelike and immersive visual experience for the viewing
audience that has become synonymous with RealD 3D.”
RealD 3D is currently available on approximately 650 cinema screens in China
with future commitments for approximately 1,250 additional installations for a
total of approximately 1,900 screens in the territory.
Globally, RealD is the world’s most widely used 3D cinema technology with
approximately 20,200 screens equipped with RealD 3D (as of March 23, 2012) by
approximately 900 exhibitors in 68 countries around the world.
About RealD Inc.
RealD is a leading global licensor of 3D technologies. RealD's extensive
intellectual property portfolio is used in applications that enable a premium
3D viewing experience in the theater, the home and elsewhere. RealD licenses
its RealD Cinema Systems to motion picture exhibitors that show 3D motion
pictures and alternative 3D content. RealD also provides its RealD Display,
active and passive eyewear, and RealD Format technologies to consumer
electronics manufacturers and content producers and distributors to enable the
delivery and viewing of 3D content. RealD's cutting-edge 3D technologies have
been used for applications such as piloting the Mars Rover.
RealD was founded in 2003 and has offices in Beverly Hills, California;
Boulder, Colorado; London, United Kingdom; Shanghai, China; Hong Kong; and
Tokyo, Japan. For more information, please visit our website at www.reald.com.
About HNA Vigor Film Investment (Beijing) Co., Ltd.,
HNA Vigor Film Investment (Beijing) Co., Ltd., situated beside the well-known
Beijing 798 Art Zone, as a key subsidiary of HNA Xinahua Culture Holding Group
Co.,Ltd., owned by HNA Group (one of China’s Top 500 enterprises), exclusively
enjoys the unique artistic and cultural atmosphere and possesses an innovative
business philosophy and strong business developing capability. Being an
excellent integrated producer focusing on content creation, creative design
and in-flight media, Vigor is determined to be, through its business of film &
TV investment and cinema building, the best integrator in China’s film & TV
industry chain and the leader in developing culture, relying on HNA Group’s
superiority over domestic aviation, airports, hotels, clubs, tourism,
financial and securities, real estates and freight. By adhering to the
innovation of pattern and technology, and the combination of industry and
financing, Vigor is dedicated to achieving HNA Group’s culture ideal and
spiritual pursuit of being a world-class enterprise and world-class brand.
Cautionary note on forward-looking statements
This press release includes forward-looking information and statements,
including but not limited to: statements concerning the anticipated rollout of
RealD 3D technology across the HNA Group circuit and the growth of the 3D
cinema industry in China. These statements are based on RealD’s current
expectations and beliefs, as well as a number of assumptions concerning future
events. Such forward-looking statements are subject to known and unknown
risks, uncertainties, assumptions and other important factors, many of which
are outside RealD’s control that could cause actual results to differ
materially from the results discussed in the forward-looking statements.
RealD’s annual and quarterly reports include a more detailed discussion of the
risks and uncertainties that may cause that could cause actual results to
differ materially from the results discussed in the forward-looking
RealD undertakes no obligation to update publicly the information contained in
this press release, or any forward-looking statements, to reflect new
information, events or circumstances after the date they were made, or to
reflect the occurrence of unanticipated events.
Erik Randerson, CFA
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